Kimi Raikkonen Launches Lotus In Lebanon
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| Fresh from the Malaysian Grand Prix, Kimi Räikkönen joined Group Lotus CEO Dany Bahar in Beirut last night to celebrate the return of Lotus to Lebanon.
The legendary marque is opening a new dealership in Beirut in partnership with leading Lebanese automotive dealer RYMCO and luxury real estate and management company Zardman. Lotus' acclaimed Evora, Elise and Exige are set to quicken the heartbeat of one of the most exciting cities in the Middle East.
Lotus Cars Lebanon welcomed the 2007 Formula One World Champion to Beirut in style, throwing an exclusive party at the MAD nightclub and toasting the future of Lotus in the region. The ‘Lotus is Back' event was also attended by a few lucky F1 fans, who got to press up against Lotus' speediest models.
Kimi Räikkönen, racing driver, Lotus F1 Team: 'It was a great first visit to Beirut and a lot of fun to join the Lotus Car Lebanon team and launch the marque here. Lotus is a really special car company with big ambitions and part of that is returning to Formula One, another is spreading the word around the world.'