Audi sets 15th consecutive monthly sales record, reporting best U.S. March sales in company history
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| • March 2012 marked third-best month ever with sales of 11,585, easily eclipsing previous March record of 9,818 set in 2011
• New vehicle sales rose 18% vs. March 2011, and an increase of 16.1% YTD growth compared to 2011
• Audi Certified pre-owned sales achieved a new March record
Audi today reported its 15th straight record-setting month of sales with 11,585 luxury vehicles sold in March 2012. The results surpassed the prior March record set in 2011 by 1,767 vehicles. Additionally, the March 2012 results rank as the third-best monthly sales overall for the brand in its U.S. history. Ending the first quarter on a high note, year-over-year vehicle sales increased 18% over March 2011, and recorded 16.1% year-to-date growth compared to 2011.
'Audi momentum is continuing with our most luxurious models constituting more than three-quarters of our growth to record monthly sales. Our first quarter sales figures clearly reinforce the notion that consumers have helped Audi maintain its position as the progressive luxury vehicle brand,' said Audi of America President Johan de Nysschen.