This 1910 automobile was manufactured in Indianapolis, Indiana, by the Premier Motor Manufacturing Company. This company was in business from 1906 through 1920. The company was one of those companies that never really prospered. Financial difficulties and low production finished many of these small companies.
The Premier was one of the best-built American automobiles of the pre-World War one era. By 1910, when this automobile was built, the Premier had completed three Glidden Tours (essentially, endurance runs) with perfect scores - a significant accomplishment.
Priced at $2,600, the Premier occupied the higher price bracket of American automobiles. It was powered by a four-cylinder, T-head engine that developed 40 horsepower, hence the '4-40' model designation.Also photographed at :