The Chrysler 300 letter-series cars were made famous by Carl Kiekhaefer, whose racing teams successfully campaigned the 1955-1956 models on the NASCAR circuit. The production cars appealed to affluent enthusiasts who wanted brute power wrapped in luxury and head-turning style.
This 300F is one of 964 manufactured for the 1960 model year. The 1960 styling was all-new, with a graceful hardtop roofline and a profile dominated by sweeping tailfins. Unibody construction replaced the body-on-frame construction used previously. A standard 413 cubic-inch wedge-head V8, with a crossover ram induction manifolds, had a 375-hp rating.
The 300F had a base price of $5,411, squarely in Cadillac territory. This Toreador Red 300F was factory-built with the rare '888' code special-order black leather interior (replacing the standard tan leather). Other options, including factory air conditioning, raised the sticker price to $6,876.30.