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The British motor industry, after World War II, was mostly devoted to the export market, mostly in search of the U.S. currency. Austin's A40 Devon and Dorset models were selling well in parts of the United States and continued to be the company's best-selling imports in most years until 1952. Hoping to increase market share, Austin's chairman Leonard Lord directed his designers to come up with a larger convertible that would appeal to wealthy Americans. What they came up with was the A90 Atlantic. This new model was derived from the A70 Austin Hampshire and powered by a 2660cc version of the overhead valve four-cylinder engine and fitted with twin SU carburetors. The transmission was a column-shift four-speed unit.
The company's public relations director, Alan Hess, staged a week-long campaign at the Indianapolis Motor Speedway in April of 1949. While there, numerous endurance and speed records were achieved.
The Atlantic sold for $2,995 which was rather expensive at the time. In 1950, the company offered a reduction of $500 which helped bring it in range of other vehicles such as the Buick Super. For 1952, there were 7,981 Atlantics built and about 350 found owners in the United States.
This Austin Atlantic became part of the O'Quinn Collection in the late 1990s. The car is finished in a turquoise shade of green with a dark blue leather interior with dark blue carpets and cream piping ont he streets.
At some point in its history, the car was professionally restored. Currently, there are minor issues that are visible, mainly a few paint chips and slightly misalignment of the doors.By Daniel Vaughan | Jun 2014
The company's public relations director, Alan Hess, staged a week-long campaign at the Indianapolis Motor Speedway in April of 1949. While there, numerous endurance and speed records were achieved.
The Atlantic sold for $2,995 which was rather expensive at the time. In 1950, the company offered a reduction of $500 which helped bring it in range of other vehicles such as the Buick Super. For 1952, there were 7,981 Atlantics built and about 350 found owners in the United States.
This Austin Atlantic became part of the O'Quinn Collection in the late 1990s. The car is finished in a turquoise shade of green with a dark blue leather interior with dark blue carpets and cream piping ont he streets.
At some point in its history, the car was professionally restored. Currently, there are minor issues that are visible, mainly a few paint chips and slightly misalignment of the doors.By Daniel Vaughan | Jun 2014
2010 RM Auctions - Automobiles of Amelia Island
Pre-Auction Estimates :
USD $40,000-USD $60,000
Sale Price :
USD $41,250
1950 Austin A90 Auction Sales
Recent Sales of the Austin A90
(Data based on Model Year 1950 sales)
1950 Austin A90 Atlantic Sports Saloon Chassis#: 70587 Sold for USD$16,240 2022 Worldwide Auctioneers : The Auburn Auction | |
1950 Austin A90 Atlantic Convertible Chassis#: BDZ74878 Sold for USD$36,460 2020 Silverstone Auctions : The May Live Online Auction | |
1950 Austin A90 Atlantic Sports Saloon Chassis#: 70587 Sold for USD$24,081 2019 The Saragga Collection | |
1950 Austin A90 Atlantic Convertible Chassis#: BD254029 Sold for USD$24,750 2017 H & H Auctions - Imperial War Museum-Duxford | |
1950 AUSTIN A90 ATLANTIC CONVERTIBLE Chassis#: BD2/66102 Sold for USD$9,647 2017 Coys Blenheim Palace | |
1950 Austin A90 Atlantic Convertible Sold for USD$20,077 2017 H & H Auction : The Donington Park Motor Car Auction | |
1950 Austin A90 Atlantic Sold for USD$48,060 2011 Branson Collector Car Auction | |
1950 Austin A90 Atlantic Convertible Chassis#: BD2L66129 Sold for USD$41,250 2010 RM Auctions - Automobiles of Amelia Island | |
1950 Austin A90 Atlantic Convertible Chassis#: BD245286 Sold for USD$24,949 2009 Bonhams - Beaulieu Autojumble, National Motor Museum |
Austin A90s That Failed To Sell At Auction
1950 Austin A90's that have appeared at auction but did not sell.
Vehicle | Chassis | Event | High Bid | Est. Low | Est. High |
---|---|---|---|---|---|
1950 Austin A90 Atlantic Convertible | 2010 Auctions America : Auburn Collector Car Auction | $40,000 |
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1950 Austin A90
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