 1932 Series CL Imperial |
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1933 Chrysler CL Custom Imperial news, pictures, and information | ||
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 |  |  | Roadster Coachwork: LeBaron |
The Chrysler Imperial, introduced in 1926, was the company's top of the range vehicle for much of its history. Chrysler introduced another industry first - a silent-running transmission with helical gears. Chrysler's 1933 models were also equipped with another new feature - a gas pedal-operated starter.
The Chrysler Imperial was redesigned in 1931. The car received a new engine, a 384.84 cubic-inch (6308cc) 8-cylinder. Marketing materials for this generation of Imperial referred to the car as the 'Imperial 8,' in reference to the new in-line 8-cylinder engine. The engine would be found in many other Chrysler vehicles. The redesign also saw the introduction of new wire wheels that became a standard wheel treatment until the 1940s.
New, slimmer profile radiator grilles were designed especially so that fluted hood identification of previous Imperial cars could be retained. Rumble seat models had a door on the curb side for easier access to the rear compartment. Prices were around $1,495.
Chrysler made close to 3,900 Imperials this particular year, and was once again the Pace Car for the Indianapolis 500.
 |  |  | Phaeton Coachwork: LeBaron Chassis Num: 7803657 |
| Sold for $1,210,000 at 2012 RM Auctions. | |||
The Series CG Imperial was succeeded by a new Series CH line in 1932. These came with double-drop frame, vee-type windshield, and Floating Power. A long-wheelbase version was available and dubbed the CL Custom Imperial. The CL line was distinguished by a longer hood, extending from the radiator shell back to the base of the windshield. The catalog for the CL line listed six body styles, three of which were by LeBaron, and a handful of individual customs for specific customers.
At the 1931 Paris Auto Show, Ralph Roberts was inspired by a design he saw and commissioned a Lincoln to be built in similar fashion. Edsel Ford was not impressed by the Lincoln's experimental hood, but Walter Chrysler did and ordered it adopted for the new CL.
For 1932, the Chrysler CL's original dual cowl phaeton was replaced by what many call a sport phaeton with a crank-up rear screen, housed in the back of the front seat. For 1933, the CL received very few changes.
LeBaron Carrossiers, Inc.
The LeBaron coach-building firm was formed in New York City in 1920 by Raymond Dietrich and Thomas Hibbard. Their first project was a drawing of a seven-passenger limousine for the New York branch manager for Packard. The task of building the body was handled by Fleetwood. The customer was so impressed and satisfied with the design, that soon referrals began to come in.
Within a short time of the company's inception, Ralph Roberts (a recent Dartmouth graduate) was hired by the LeBaron company as a partner. Soon, the company was designing bodies for chassis supplied by New York dealers for Rolls-Royce, Mercedes-Benz, Minerva, Fiat, Hispano-Suiza, Packard, Cadillac and Pierce-Arrow (and others).
In 1923, Hibbard left for Europe, where he associated with Howard 'Dutch' Darrin in Hibbard & Darrin. Before the close of the year, the remaining partners of LeBaron were approached by the Bridgeport Body Company of Bridgeport, Connecticut to become design partners, in exchange for stock.
After a favorable meeting between Dietrich and Edsel Ford at the New York Auto Show, the LeBaron Company received a large order from the Lincoln marque. Soon, Lincoln had become LeBaron's best customer. Pleased with the work, Edsel tried to get Dietrich and Roberts to relocate to Detroit. Dietrich was persuaded by the very generous offer and moved to Michigan. Roberts and Stickney, however, remained at Bridgeport. In 1927, Walter Briggs of Briggs Body Company in Detroit approached Roberts with a buyout offer. This time, Roberts accepted the offer and departed for Detroit, where he and LeBaron became an in-house design studio for Briggs.
The Briggs Company was a major body supplier for the newly formed Chrysler Corporation. The recent purchase of LeBaron allowed Briggs an opportunity to provide an upscale series of designs.
In 1953, Chrysler bought out Briggs and the LeBaron name was part of the purchase. The name has been used by Chrysler on certain prestige models ever since.
Chrysler Custom Imperial Five-Passenger Phaeton
Chassis number 7803657 is believed to be the last example completed. It was the built for Ralph Roberts as a gift for his wife. The car was given several unique features including dual rear-mounted spare tires, a painted radiator, and lower-mounted headlights.
The car remained with the Roberts until the early 1940s. It was later purchased by Bob Harrison of San Francisco. At the time, it still wore its original paint and with all the unique features. A few changes were made over the years by Mr. Harrison, including black paint and a stone guard. It remained in his care until 1960, when it was purchased by fellow San Franciscan Bob Burkholder. The new owner had the top removed and replaced it with a canvas tonneau cover. The fender skirts were removed along with the unique wheel discs.
By the mid-1980s, the car was in the care of its seventh owner, Mr. Otis Chandler. Later owners included Joe Morgan in the early 1990s as well as Neil Wynn, who commissioned a complete restoration by Curt Austin, after which the car was awarded the Most Elegant Open award at Pebble Beach in the mid-1990s.
The car resided in another prominent collection before its acquisition by the Milhous Collection in 1998. Currently, the car is painted in its original Moon glow Polychromatic and the original Roberts-ordered features have been restored. The interior is upholstered in tan leather and furnished with a rear seat arm rest. The floors have grey carpet, and the top is tan canvas, with matching tire cover at the rear.
In 2012, the car was brought to auction. At the time, the car had fewer than 78,000 miles. RM Auctions was tasked with finding a new owner for the car. The car was estimated to sell for $750,000 - $1,000,000. As bidding came to a close, the car had been sold for $1,210,000 inclusive of buyer's premium. A few months later, the new owner brought the car to Concours d'Elegance of America at St. John's where it was awarded Best of Show.
By Daniel Vaughan | Jul 2012
The cylinder wars of the 1920's and 1930's had raised the bar on the luxury car segment. Cadillac had introduced its powerful V12 and V16 engines, followed by Marmon with their Sixteen cylinder engine. Pierce-Arrow re-entered the competition in the early 1930's with a 12-cylinder car. Lincoln, backed by funding from a prosperous Ford Company, continued to improve their fleet. Chrysler attacked with a vengeance in 1931, introducing a luxury car with style and performance accompanied by an attractive sticker price. This was the Imperial series.
The LeBaron designed bodies were sensational; the long wheelbase and curvy fenders were elegant. The 384 cubic-inc nine main bearing eight-cylinder engine was not the largest engine in the market but it was powerful enough to offer impressive performance.
In 1920 the LeBaron Carrossiers Inc was formed by Thomas L. Hibbard and Raymond Dietrich, two very recognized names in the automotive business. They chose a location in New York City and though it was more than they could afford it did boost their image. The name 'LeBaron' had been chosen in similar fashion; it sounded French, sophisticated, and had appeal. The New York City housed their design office while the coach building facilties was located in another location.
Ralph Roberts joined LeBaron shortly after it was opened. Due to his skills and abilities, was given one-third partnership in the company.
Hibbard had always been fascinated with French design and in 1923 he traveled to France in pursuit of opening an office there. While there, he met Howard 'Dutch' Darrin and within a short amount of time, had joined forces and created a company called Hibbard & Darrin. Hibbard sold his portion of LeBaron to Roberts and Dietrich.
Dietrich continued as chief designer while Roberts managed the business. They hired Werner Gubitz and Roland Stickney to work as designers, illustrators, and draftsmen. Later, Dietrich was recruited by Murray and he went to work at that firm.
Briggs, one of the largest body building firms in Detroit, acquired LeBaron in 1927. Briggs list of clients included such names as Hudson, Ford, and Chrysler, to name a few. LeBaron soon was designing custom coach bodies for Pierce-Arrow, Cadillac, and Lincoln.
LeBaron bodies graced some of the greatest creations of the era including the Duesenberg Model J, Marmon Sixteen, and the Chrysler CG and CL imperials.
Chrysler ordered fifty sport phaeton bodies from LeBaron in 1932. In 1932, fourteen were shipped and it is believed that a few were returned to the company for updating and trim. 36 were built in 1933, minus those that had been returned to the factory the year prior.
This 1933 Chrysler CL Imperial Sport Phaeton with chassis number 7803604 is one of thirty-six examples built. It carries body number 172-26 and has coachwork by LeBaron. It is powered by a 384 cubic-inch nine main bearing eight-cylinder engine that produces 135 horsepower. It has a four-speed synchromesh transmission, vacuum clutch, and four-wheel hydraulically-actuated drum brakes. It sits atop a 146 inch wheelbase and has leaf springs and beam front axle with leaf springs and live rear axle.
It was offered for sale at the 2006 RM Auctions in Meadow Brook where it was expected to fetch $275,000 - $350,000. It found a buyer at $280,500.
By Daniel Vaughan | Aug 2006
The LeBaron designed bodies were sensational; the long wheelbase and curvy fenders were elegant. The 384 cubic-inc nine main bearing eight-cylinder engine was not the largest engine in the market but it was powerful enough to offer impressive performance.
In 1920 the LeBaron Carrossiers Inc was formed by Thomas L. Hibbard and Raymond Dietrich, two very recognized names in the automotive business. They chose a location in New York City and though it was more than they could afford it did boost their image. The name 'LeBaron' had been chosen in similar fashion; it sounded French, sophisticated, and had appeal. The New York City housed their design office while the coach building facilties was located in another location.
Ralph Roberts joined LeBaron shortly after it was opened. Due to his skills and abilities, was given one-third partnership in the company.
Hibbard had always been fascinated with French design and in 1923 he traveled to France in pursuit of opening an office there. While there, he met Howard 'Dutch' Darrin and within a short amount of time, had joined forces and created a company called Hibbard & Darrin. Hibbard sold his portion of LeBaron to Roberts and Dietrich.
Dietrich continued as chief designer while Roberts managed the business. They hired Werner Gubitz and Roland Stickney to work as designers, illustrators, and draftsmen. Later, Dietrich was recruited by Murray and he went to work at that firm.
Briggs, one of the largest body building firms in Detroit, acquired LeBaron in 1927. Briggs list of clients included such names as Hudson, Ford, and Chrysler, to name a few. LeBaron soon was designing custom coach bodies for Pierce-Arrow, Cadillac, and Lincoln.
LeBaron bodies graced some of the greatest creations of the era including the Duesenberg Model J, Marmon Sixteen, and the Chrysler CG and CL imperials.
Chrysler ordered fifty sport phaeton bodies from LeBaron in 1932. In 1932, fourteen were shipped and it is believed that a few were returned to the company for updating and trim. 36 were built in 1933, minus those that had been returned to the factory the year prior.
This 1933 Chrysler CL Imperial Sport Phaeton with chassis number 7803604 is one of thirty-six examples built. It carries body number 172-26 and has coachwork by LeBaron. It is powered by a 384 cubic-inch nine main bearing eight-cylinder engine that produces 135 horsepower. It has a four-speed synchromesh transmission, vacuum clutch, and four-wheel hydraulically-actuated drum brakes. It sits atop a 146 inch wheelbase and has leaf springs and beam front axle with leaf springs and live rear axle.
It was offered for sale at the 2006 RM Auctions in Meadow Brook where it was expected to fetch $275,000 - $350,000. It found a buyer at $280,500.
By Daniel Vaughan | Aug 2006
 |  |  | Roadster Coachwork: LeBaron |
The many changes between the 1932 and 1933 Model CL Custom Imperials included the hood side panels, the grille, the bumpers, the front fenders and the instrument panel. There were eleven chassis cowls built: five 1932 models, six 1933 models. At the end of the 1932 model year the CH was discontinued and replaced by a version of the Chrysler 8 which was a smaller car, with a much smaller eight-cylinder engine but was designated an imperial for 1933.
The Chrysler CL's were built from December of 1931 through June of 1933, although production in earnest did not begin until January of 1932. For the 1933 models, the serial numbers range is 7803551 through 7803705. The engine range is CL10001 through CL14008.
This vehicle has had two previous owners, Marvin Newman and Dr. Lee Davenport. This 1933 Chrysler LeBaron was restored by a previous owner in the late 1960's and early 1970's. It has been awarded CCCA Senior #569 at the Dearborn Grand Classic in July of 1972. It has not been shown at a Concours since 1994. In 2008 it made an appearance at the Meadow Brook Concours d'Elegance.
 |  |  | Phaeton Coachwork: LeBaron Chassis Num: 7803666 |
| Sold for $462,000 at 2008 RM Auctions. Sold for $319,000 at 2009 RM Auctions. | |||
The coachwork is courtesy of the design firm of LeBaron Carrossiers Inc, which was founded in 1920 by Thomas L. Hibbard and Raymond Dietrich. Their headquarters was located at 2 Columbus Circle in New York City, the same home to rival Fleetwood's design offices. The name 'LeBaron' was chosen because it sounded French, and would lend a sophisticated air to their firm.
In 2009, this example was offered for sale at the Vintage Motor Cars of Meadow Brook presented by RM Auctions. It was estimated to sell for $325,000 - $375,000. As bidding came to a close, the lot had sold for the sum of $319,000, including buyer's premium.
By Daniel Vaughan | Sep 2009
 |  | Roadster Coachwork: LeBaron Chassis Num: 7803577 Engine Num: CL1287 |
In December of 1988, this car became the property of Joe Morgan of New Hampshire, who purchased it from Marvin Jelinek. During the mid-1990s, Mr. Morgan conducted some restorative work, freshening various mechanical and cosmetic aspects of the vehicle.
Mr. Morgan sold the car on May 15th of 2002 to its current owner, who set about restoring certain features of the car, and finished it in its original color of black with a tan interior.
In 2010, this Chrysler Custom Imperial was offered for sale at the Gooding & Company Auction held in Amelia Island, Florida. The car was expected to sell for $500,000 - $600,000. Bidding reached $470,000 but was not enough to satisfy the car's reserve. It would leave the auction unsold.
By Daniel Vaughan | Apr 2010
 |  |  | Phaeton Coachwork: LeBaron |
The vehicle is equipped with a 384 cubic-inch straight-eight cylinder engine. It is a dual cowl phaeton with a 145-inch wheelbase. The Imperial front end included a V-shaped radiator grille and a slanted split-windshield. It has vertical louvers on the side of the hood which bore a winged cap and also had a gazelle mascot on the front. Other Imperial features were leather upholstery, 17-inch wire wheels, two-side-mounted spare tires, outside rear-view mirrors and a trunk. This vehicle was semi-customized by LeBaron.
 |  |  | Phaeton Coachwork: LeBaron Chassis Num: 7803651 |
| Sold for $385,000 at 2010 RM Auctions. Sold for $352,000 at 2011 RM Auctions. | |||
There were around 50 examples of the Sport Phaeton bodies ordered by Chrysler from LeBaron in 1932. Fourteen were initially shipped, although a few are believed to have been returned to the factory for updating with 1933 sheet metal and trim. Thirty-six of the fifty cars were original built as 1933 models, and it is estimated just 17 remain, with just a few of those in restored condition.
This Custom Imperial Phaeton was originally purchased in Washington, DC. As some point prior to the 1950s, it was in the care of Paul Vanderbilt. IN 1954, Homer W. Fitterling of South Bend, Indiana discovered the car in the Chicago area and purchased it for his collection. While in his care, it was given its first restoration. Bob P. Bahre purchased in 1984. The current owner acquired the car in the mid-1990s and then gave it a concours-level restoration. In 2004, it was on display at the Pebble Beach Concours d'Elegance, where it achieved a podium finish in the American 1925-1940 Open Class.
The car has dual chrome-plated horns, dual side-moutned spare tires, period-style whitewall tires, polished stainless steel wire wheels with chrome hubs and a rear-mounted luggage trunk. Inside, there is maroon leather upholstery and there is a custom-made Haartz cloth top with matching liner.
In 2011, this vehicle was offered for sale at the Amelia Island Auction presented by RM Auctions. It was estimated to sell for $375,000-$475,000. As bidding came to a close, the car had been sold for the sum of $352,000 including buyer's premium.
By Daniel Vaughan | Apr 2011
 |  |  | Phaeton Coachwork: LeBaron |
 |  |  | Roadster Coachwork: LeBaron |
The car rides on a 146-inche wheelbase, weighs 4,910 pounds and sold new for $3,295. The car is powered by a 384.8 cubic-inch, in-line, eight-cylinder engine developing 125/135 horsepower.
The car was first restored in 1972 and recently underwent a fresh restoration. The car has won numerous AACA awards since 1975.
 |  |  | Phaeton Coachwork: LeBaron |
The Custom series was powered by a Chrysler 384.84 cubic-inch inline eight that developed 135 horsepower. Improvements for 1933 included a three-speed silent helical gear transmission and improved steel alloy exhaust valve seats.
Interestingly, 1933 was the last year (pre-war) that Chrysler participated in the Indianapolis 500 race. Its Golden Seal Special finished 14th.
The work of LeBaron is considered to be the most remarkable styling of the CG Series Imperials. LeBaron was one of the greatest design firms of the classic era, and was established as innovative, creative and completely responsive. LeBaron was founded by Wand Ray Dietrich and was later joined by Ralph Roberts, and though Dietrich eventually left the firm to pursue other interests, the company continued to flourish at the hands of Roberts.
Hired to style the CG Imperial, Al Leamy was held in great regard for the L29 Cord, which was considered to be the most striking design in existence. The CG was long and low, much like the L29, and featured gracefully swept fenders along with a v-shaped radiator. The CG's design was improved by LeBaron with a swept-back grille, a much more elegant body-side treatment and a longer hood.
A variety of L29 Cord styling designs were incorporated into the design of the CG Imperial, and since the CG had a larger platform on which to display the styling, it was considered even more aesthetically successful than the Cord. Chryslers have held a reputation for performance the CG Imperial was no exception with 125 horsepower, along with a four-speed transmission. Along with a well-tuned suspension and Chrysler's 'floating power', the Imperial was a refined vehicle to drive. The Imperial was the first vehicle in the country that employed fluid coupling. This was also offered as optional equipment on the 1939 model.
Considered by many to be the most beautiful Imperial ever, the CG series was biggest change in 1931. The CG came with the new corporate work-horse, the Flathead Eight as Chrysler was in the process of narrowing engine production. Much advertising for the Imperial references the '8' in regards to the new engine. Becoming the standard wheel treatment until the 1940's, new tire wheels for the Chrysler Imperial were introduced with the Imperial CG.
In 1927, the first Imperials began appearing on the market utilizing a 92-horsepower flathead-six. Imperials would continue to be powered by the same engine until 1931 when the CG series was introduced in 1931. A Imperial was driven on a double cross-country run from San Francisco to New York, to Los Angeles, a total of 6,726-mile trek, at which the Imperial average 40.2 miles per hour to introduce the new line of luxury Chryslers.
Unfortunately, since the Great Depression was in full swing at the time of introduction, sales of the 1931 and 1932 Imperial were not as high as hoped. At an original list price of $3,575, only a total of 339 custom and semi-custom CG's were sold, making these vehicles even rarer than the Model J and SJ Duesenbergs.
Continuing to be produced until 1933, the Imperial CG's were updated with styling and even smaller semi-custom and custom sales, before eventually being replaced by the radical Airflow Imperials in 1934. These new radical airflow vehicles sold an amazing 2,000-plus models in that year.
Many enthusiasts consider the CG Imperial dual cowl phaeton to be among the best driving vehicle of the era along with one of the finest looking cars. Today this vehicle is extremely rare as only a handful of these vehicles are known to exist. At RM Classic Cars' Novi sale held on November 15, 2002, the CG Imperial dual cowl phaeton was sold at $214,500 that included buyer's premium.By Jessica Donaldson
For more information and related vehicles, click hereHired to style the CG Imperial, Al Leamy was held in great regard for the L29 Cord, which was considered to be the most striking design in existence. The CG was long and low, much like the L29, and featured gracefully swept fenders along with a v-shaped radiator. The CG's design was improved by LeBaron with a swept-back grille, a much more elegant body-side treatment and a longer hood.
A variety of L29 Cord styling designs were incorporated into the design of the CG Imperial, and since the CG had a larger platform on which to display the styling, it was considered even more aesthetically successful than the Cord. Chryslers have held a reputation for performance the CG Imperial was no exception with 125 horsepower, along with a four-speed transmission. Along with a well-tuned suspension and Chrysler's 'floating power', the Imperial was a refined vehicle to drive. The Imperial was the first vehicle in the country that employed fluid coupling. This was also offered as optional equipment on the 1939 model.
Considered by many to be the most beautiful Imperial ever, the CG series was biggest change in 1931. The CG came with the new corporate work-horse, the Flathead Eight as Chrysler was in the process of narrowing engine production. Much advertising for the Imperial references the '8' in regards to the new engine. Becoming the standard wheel treatment until the 1940's, new tire wheels for the Chrysler Imperial were introduced with the Imperial CG.
In 1927, the first Imperials began appearing on the market utilizing a 92-horsepower flathead-six. Imperials would continue to be powered by the same engine until 1931 when the CG series was introduced in 1931. A Imperial was driven on a double cross-country run from San Francisco to New York, to Los Angeles, a total of 6,726-mile trek, at which the Imperial average 40.2 miles per hour to introduce the new line of luxury Chryslers.
Unfortunately, since the Great Depression was in full swing at the time of introduction, sales of the 1931 and 1932 Imperial were not as high as hoped. At an original list price of $3,575, only a total of 339 custom and semi-custom CG's were sold, making these vehicles even rarer than the Model J and SJ Duesenbergs.
Continuing to be produced until 1933, the Imperial CG's were updated with styling and even smaller semi-custom and custom sales, before eventually being replaced by the radical Airflow Imperials in 1934. These new radical airflow vehicles sold an amazing 2,000-plus models in that year.
Many enthusiasts consider the CG Imperial dual cowl phaeton to be among the best driving vehicle of the era along with one of the finest looking cars. Today this vehicle is extremely rare as only a handful of these vehicles are known to exist. At RM Classic Cars' Novi sale held on November 15, 2002, the CG Imperial dual cowl phaeton was sold at $214,500 that included buyer's premium.By Jessica Donaldson
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 1933
Chrysler
models |
| Chrysler Imperial Series CQ |
| Similar Automakers | |
| Cadillac | Chevrolet |
| Dodge | Ford |
| GMC | Hummer |
| Jeep | Lincoln |
| Mercury | Pontiac |
| Saturn | |
| Similarly Sized Vehicles from 1933 |
| LaSalle 345-C |
| Similarly Priced Vehicles from 1933 |
| Pierce Arrow Model 836 ($2,405-$3,425) |
| Packard 1004 Super Eight ($2,800-$3,650) |
| Cadillac 355 C Eight ($2,700-$4,145) |
Average Auction Sale: $312,350 |
| Chrysler: 1931-1940 |
| Similar Automakers |
| Other models by Chrysler |
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| 1932 Series CL Imperial |
