In the 1960s, the auto companies used race cars, both NASCAR and NHRA, to promote sales. They would build and give promotional cars to drivers and hope that if they won on Sunday, they could sell on Monday.
Mention the name Bill 'Maverick' Golden, and old time Drag Racing fans thing of the wild wheel stands he was known for with the 'Little Red Wagon' - but it was really this Dodge Lightweight that brought him his initial fame. The car was given to Bill by Chrysler for promotional purposes.
This 330 Lightweight won an unbelievable 134 of 135 races from 1964 to 1967 and is considered the winningest car in Drag Racing History. The car has aluminum fenders and doors, front bumper door hinges, and had Plexiglas side windows. The engine is a race-prepared 426 Hemi with 2 Holley carburetors with approximately 650 horsepower.
Sometimes even simple stories can tell you a lot about a car. This car's graphics tell it all: 'Maverick.'
This Dodge 'Color Me Gone' Model 330 was tuned by Dick Branster and driven by Roger Lindamood. It is one of the most famous of the limited-edition, lightweight Dodge and Plymouth drag cars, with tens of thousands of plastic model kits of this car sol [Read More...]By Daniel Vaughan | Nov 2010
1964 Dodge 330 Factory Lightweight (aluminum front end), Bob Harrop and Crescent Dodge original factory Super Stock car, showing 49 miles on the odometer and original interior, restored to original race condition by Rick Demarco, 426 Max Wedge engine by Jerry Stine, paint and lettering just as raced in 1964, this is the real deal factory lightweight sponsored by Dodge driven by 'Harrop the Arab' multiple magazine features.Source - Barrett-Jackson