Concept Carz Home
 ManufacturersArrow PictureJordan MotorArrow Picture1920 Jordan Motor Model M Playboy 
 

1920 Jordan Motor Model M Playboy news, pictures, specifications, and information

Edward S Jordan, commonly known as 'Ned' founded the Jordan Motor Car Company, based in Cleveland, Ohio, in 1916. Production of their vehicles continued until 1931 with over 43,000 examples being produced during that time. The vehicles that Jordan produced used components from other manufacturers and distributors, resulting in vehicles that were not the most technically advanced on the market. Power came from the Continental engines. Bosch ignitions, Bijur starters, and Timken axles were a few of the other components that made up a Jordan. Where Jordan excelled was in styling and design. The beautiful bodies were often clothed in exotic metals such as aluminum which helped keep the weight to a minimum while retaining structural rigidity. Vibrant colors often adorned the exterior while the interiors were plush and cozy. While most marques relied on fast drying black paint, Jordan used exotic colors such as Egyptian Bronze, Blue Devil Blue, Burgundy Old Wine, Ocean Sand Gray, Savage Red, Apache Red, Mercedes Red, Venetian Green, and Chinese Blue.
From the beginning, the Jordan automobiles were popular due in part to a successful ad campaigns that touted 'an honest car at an honest price', and later featuring a Playboy model. The Playboy ad first appeared in the June 1923 edition of the Saturday Evening Post with the model driving the Jordan and racing a cowboy. The idea behind the advertisement was to inspire readers to image where the car could take them, and how it could change and enhance their lives.

In the first year of production over one-thousand Jordan automobiles were sold. The flamboyant cars were stylish, attractive, and very colorful. Sales peaked to over 11,000 examples sold in 1926 but by the close of the 1920's, sales began to decline. The onset of the Great Depression and fierce competition were just a few of the reasons for slow sales. Jordan offered a new model in 1927 that turned out to be a flop. A reorganization of the company soon followed but it was not enough; by 1931 the company was out of business.

By Daniel Vaughan | May 2006
Roadster
 
The Jordan Playboy was an undistinguished automobile - it was, after all, an 'assembled car' - but one thing set it apart from the competition - the advertising used to market the car.

Jordan president Ned Jordan had been a successful advertising executive and turned his full talents to selling the Jordan. His copy spoke less about the car's technical specifications and more about the thrill of the road.

Jordan advertising of the 1920s was legendary. The most famous ad was titled 'Somewhere West of Laramie...' and described a gal who was happiest when driving her Jordan in the wide open spaces and the wind in her hair.

In the end, great advertising wasn't enough and the Jordan Company closed its doors in 1932.
BOSCH COMMUNITY FUND DONATES $100,000 TO THE UNIVERSITY OF THE AFTERMARKET FOUNDATION
 Bosch Automotive Aftermarket division builds comprehensive strategy to help develop future automotive technicians - Scholarship funding begins in 2015 school year with scholarships awarded to students enrolled in accredited automotive, heavy-duty or diesel programs - Bosch helps prepare the workforce of the future with a focus on supporting the advancement of education in Science, Technology, Engineering and Math (STEM) - To date, the Bosch Community Fund has awarded more than ...[Read more...]
HONDA AIRCRAFT COMPANY AND AMERICAN HONDA FINANCE CORPORATION TO OFFER HONDAJET FINANCING IN THE UNITED STATES
10/21/2013 - LAS VEGAS Honda Aircraft Company announced achievements and significant milestones in the development of the HondaJet, the world's most advanced light jet, at the 2013 National Business Aviation Association's Business Aviation (NBAA) Convention and Exhibition in Las Vegas, Nev. The HondaJet flight test program is nearing its final phase and manufacturing is approaching build completion on the first production HondaJet. 'The HondaJet program continues its steady progress to...[Read more...]
G-POWER - Victory in Hockenheim
Victory – BMW M3 E46 with 4.0l V8 S65 engine and G-POWER supercharger system wins 1. and 2. place in its class at the season opening of the International DMV TCC at the Hockenheimring BMW M3 E46 V8 of the GETRAG racing team • 4.0l V8 engine implanted from a BMW M3 E92 • G-POWER supercharger system with ASA T1-523 supercharger • Power output approx. 650 hp • 2. place in its class in the first run; overall 4th place • 1. place in its class in the second run; overall 4th pl...[Read more...]
1982 Austrian Grand Prix: de Angelis Flying Through the Thin Air
It is almost impossible to predict events and just how momentous they just might be. This would certainly be the case with the 1982 Austrian Grand Prix, a truly special and memorable moment in Formula One history. Heading into the Austrian Grand Prix in 1982 Formula One was in a bit of trouble and desperately needed a lift. All throughout the paddock there were teams that needed some good news. And then there would be others that needed some good news in order to be able to weather a storm co...[Read more...]
Camp Jeep at the 2012 Cleveland Auto Show
• On- and off-road driving course demonstrates legendary 4x4 capability of Jeep® brand vehicles
• Consumers can experience first-hand the attributes of the entire Jeep vehicle lineup without leaving the show floor
February 23, 2012 , Auburn Hills, Mich. - The Jeep® brand is bringing Camp Jeep®, a unique, interactive, off-road experience to consumers attending the 2012 Cleveland Auto Show, February 25 – March 4 at the International Exposition Center. The 22,000-square ...[Read more...]


Collectible: A Gathering of the Exceptional and Captivating
 
Jordan Motor: 1910-1920
Similar Automakers
Other models by Jordan Motor


 
© 1998-2014. All rights reserved. The material may not be published, broadcast, rewritten, or redistributed.