Errett Lobban Cord, also known as E.L. Cord (1894-1974) was a leader in United States transport during the early and middle 20th century. Cord founded the Cord Corporation in 1929 as a holding company for over 150 companies he controlled, mostly in the field of transportation. The corporation controlled the Auburn Automobile Company, which built the Auburn Automobile (obtained in a leveraged buyout in 1924) and the Cord Automobile; Lycoming Motors; Duesenberg Inc.; New York Shipbuilding; Checker Cab; Stinson Aircraft Company; and American Airways (American Airlines), amongst other holdings.
The most deluxe 8 cylinder offering of Auburn was the 8-105 in Salon trim, with its stylized fenders and lighting (total production 259 of which 25 were cabriolets). The Lycoming engine produces 100 horsepower. Base cost $1245.00.
The 1933 Auburn 8-105 Saloon Cabriolet sold new for $1295. The 268.6 cubic-inch Lycoming eight-cylinder engine produced 100 horsepower. The wheelbase measures 127 inches and the car weighs 3650 pounds.
The newly introduced Salon series was an attempt by the Auburn Automobile Company to broaden its offerings for both the eight and twelve cylinder models. The Salons were produced for one year in the eight line and only three 1933 Salon Eight Cabriolets are known to exists, from a total production of 129 vehicles. The Salon cars featured different bumpers, v-windshields on closed models, and different radiator shells.
Total Auburn sales for the calendar year of 1933 were just 4,813, a decline of 57.5-percent. This meant the company had a net loss of $2.3 million for the calendar year. By Daniel Vaughan | Jul 2010
This vehicle is a 1933 Auburn 8-105 Salon Eight Sedan and originally cost $1,245 when new. A total of 293 such models were sold. The eight-cylinder Salon Sedan in this configuration was built only for one year. This car was owned for many years by an Auburn resident who dubbed the car 'The Queen.' It was later donated to the ACD Museum. By Daniel Vaughan | Jul 2010
Salon Cabriolet Engine Num: GC922
Extremely rare - one of a total production of 129 units, straight 8 cylinder engine, 3-speed transmission, Auburn Heater, dual ratio rear-end, rumble seat, dual sidemounts wîth covers and mirrors, single windshield wiper, trunk rack wîth trunk and trunk cover, dual chrome horns, Startex, two-tone green wîth orange accents and brown leather interior, tan Hartz cloth convertible top, cowl lights, 6 wire wheels, new lester 7.5017 tires, odometer reading 05272 (actual miles unknown), engine #GC922.
This 1933 Auburn 8-105 Salon Cabriolet was offered for sale at the 2006 Barrett-Jackson Auto AuctionSource - Barrett-Jackson
In 1932 a total of 11,347 Auburns were shipped from their factory.
Sometimes referred to as a ‘Baby Duesenberg', the Model 8-100A Auburn is a masterpiece of automotive design excellence.
Auburn strove to provide a stylish and innovative automobile to the public at an affordable price. Despite the depression, the talent of designers Gordon Buehrig and Alan Leamy inspired the designs of E.L. Cord's Auburn Cord Duesenberg Company to produce some of the most stunning examples of classic automobile design.
The model 8-100A was an 8 cylinder with 100 horsepower. A custom model, the 8-100 A signified that it was custom, with added features like a Columbia dual ratio rear axel, chrome headlights and taillights, and ride control.
A real eye catcher, the 8-100A, the custom model 4-door sedan cost an average of $1,145 in 1932.
Most Auburn models came with the Lycoming 8-cylinder engine along with Midland steel-draulic brakes. The engine output was rated at 100 horsepower at 3,400 rpm and had a 268.6 cubic inch displacement.
The choice of making a Columbia two-speed rear axle standard equipment on all models was one of the few changes made to the 1932 models.
Several Auburn models came with a 12 cylinder engine, and others were fitted with hydraulic brakes.
Besides the 7 passenger sedan, all 8-100 A models came with a 127' wheelbase, freewheeling and the Bijur chassis lubricating system. 1932 was the first year for the Startix, an automatic feature that would start the engine whenever the ignition was turned on.
Fortune applauded the 1932 Auburn as ‘The biggest package in the world for the price.'By Jessica Donaldson
The Salon was the top-of-the-line Auburn in 1933. The Model came in both 8 and 12 cylinder engines. The 8-105 had new features such as hydraulic brakes, down draft carburetors, 'V' windshield, glove box in the dash and unique propeller style bumpers. It was produced during Auburn's best year.
The Auburn Automobile company had been in business for many years. E.L. Cord, who wanted to own or direct a manufacturing company, got his change in 1924 when the Auburn Automobile company offered him a top level management position. Cord understood all aspects of design and manufacturing. The depression of the late 1920's had a major impact on Cord and some of his outside business ventures, though the Auburn Company did manage to turn a profit and continue its production. The '105' meant 105 horsepower. In 1929 Auburn produced 22,000 vehicles. 1931 was Auburn's most successful year, but by 1933 sales of all vehicles had plummeted to around 6000. Though the company ended production in 1937, the Auburns of early 1930's are considered to be some of the finest and most powerful cars produced during the era. The 105 was a one year model and very few were sold.