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1935 Pierce-Arrow 845 news, pictures, and information | ||
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 |  | Sedan Chassis Num: 2090110 |
This vehicle sits on a 138 inch wheelbase and has undergone a mechanical upgrade which replaced the original 385 cubic-inch engine with a 400 cubic-inch unit.
George N. Pierce began producing automobiles in 1901. Prior to this his talents were used for making everything from bicycles to birdcages. The first automobile by Pierce was the Motorettes and powered by a DeDion Bouton engine. Within a few years, the vehicles were powered by two-cylinders. In 1904 the Pierce Great Arrow was introduced and its four-cylinder engine with stylish body and superior durability made it extremely popular and sought after. By 1907 Pierce raised the bar even further by offering the Great Arrows with six-cylinder engines. By 1909 the company had changed its name to Pierce-Arrow.
The bodies were comprised of cast-aluminum and throughout the vehicle only the finest materials could be found. The vehicles pioneered the use of power brakes and hydraulic tappets. They were elegant, powerful, reliable, and mechanically advanced. The designs were equally advanced. In 1913 the Pierce-Arrow continued to distinguish itself from the competition by incorporating fender-mounted headlamps which now came standard on all series. Perhaps the pinnacle of mechanical stature was the Model 66 which had a 60 horsepower six-cylinder engine and sat on a wheelbase that was in excess of twelve feet. The price tag was equally as impassive, setting the buyer back between $6500 to $8000.
After World War I the company experienced difficulties due to a variety of problems. In 1924 the company introduced the Series 80 which proved the versatility of the company. Competition had become very fierce for the high-priced automotive segment so Pierce had made the decision to create a lower-priced automobile that continued the company's reputation for elegance and reliability. It was powered by a six-cylinder engine.
The six-cylinder engine may have been part of the ultimate demise of the company. Other marques were offering larger eight-cylinder engines which Pierce was stubborn and felt that the six-cylinder engine was more than adequate. As a result, the competition continued to improve and expanded their clientele base. By 1930 Pierce was playing 'catch-up' as they poured much money and resources into the development of an eight-cylinder engine. Once again, they were a few years too late as many marques introduced twelve-cylinder units. Within a few years Cadillac and Marmon shocked the world with their impressive sixteen cylinder engines that were far suprioer to the rest of the market.
The Pierce eight was a technically advanced engine in all respects. It was outfitted with the best materials and built to high standards and workmanship. By 1931 Pierce had introduced a twelve cylinder engine and was again a player in the multi-cylinder race.
A union with the Studebaker Company was expected to help during the hard times brought on by the Great Depression. The union would prove to be a failure and by 1933 the Pierce-Arrow Company entered receivership. The company was reorganized and by May of 1935 was free of bankruptcy. The company focused on generating revenue for the struggling company. In in effort to cut costs, there was little development and few new designs for the next few years.
The Packard Company was managing to stay afloat by creating a lower-cost line that appealed to a broader market segment and had increased revenue and sales. Pierce-Arrow attempted to mimic their achievement by introducing the low-priced One-Twenty model. The move may have worked if it had been done earlier, and Pierce-Arrow was forced to cease production in 1938. On Friday, May 13th the company was sold at auction.
By Daniel Vaughan | Apr 2008
 |  |  | Coupe |
The Pierce-Arrow was a status symbol, owned by many Hollywood stars and corporate tycoons; royalty of many foreign nations had at least one Pierce-Arrow in their collections. Among American luxury cars it was rivaled only by the Peerless and Packard, which collectively received the accolade 'Three P's of Motordom.' Pierce-Arrow advertisements were artistic and understated. Some advertisements featured the car in places an automobile would not normally go, such as the West and other rural settings, a testament to car's ruggedness and quality. This Model 845 Coupe is one of two remaining with a rear-mounted spare accentuating the graceful sweep of the fenders.
 |  | Club Sedan Chassis Num: 2090212 Engine Num: 310265 |
| Sold for $46,000 at 2007 Bonhams. | ||
In 2007 it was brought to Carmel, California where it was offered for sale at Bonhams auction, An Important Sale of Collectors' Motorcars and Automobilia. The lot was sold for $46,000 plus premium and tax.
By Daniel Vaughan | Apr 2008
 |  |  | Coupe |
 |  |  | Coupe |
 |  |  | Club Sedan |
Pierce-Arrow offered three series for 1935, which included 18 body styles and a variety of custom bodies, as well as three different chassis lengths and a choice of either an 8- or 12-cylinder engine.
Production for the year amounted to just 875 vehicles.
By Daniel Vaughan | Dec 2011
| 75 years ago: triple victory for Mercedes-Benz in Tripoli | |
 | • Spectacular launch of the W 154 'Silver Arrow'
• Hermann Lang is victorious on the Mellaha course in Libya Stuttgart – A triple victory was secured for Mercedes-Benz and the then new W 154 twelve-cylinder racing car on 15 May 1938. Hermann Lang won the Tripoli Grand Prix, ahead of fellow drivers Manfred von Brauchitsch and Rudolf Caracciola. This one-two-three win launched a season that saw Mercedes-Benz dominate European racing – a season in which Caracciola would also be cr...[Read more...] |
| Michael Schumacher To Drive 2011 Formula 1 Silver Arrow On Nürburgring Nordschleife | |
 | • Formula 1 record-breaking world champion Michael Schumacher will take to the track in the run-up to the 24-hour race at the Nürburgring on 19th May • A big 'thank you' to loyal German fans • First outing for a modern Formula 1 Silver Arrow at the Nürburgring Nordschleife since Juan Manuel Fangio's victory in 1954 On Sunday 19th May 2013 before the start of the 24-hour race around the Nürburgring, seven-time Formula 1 world champion Michael Schumacher will take to the ...[Read more...] |
| Mercedes-Benz wins Best of Show title at the 2012 Pebble Beach Concours d'Elegance | |
 | • A Mercedes-Benz Saoutchik S Type receives the coveted award • Originally delivered in 1928 • Seventh Best of Show title for Mercedes-Benz Stuttgart – A Mercedes-Benz Saoutchik S Type has won this year's Best of Show title at the Pebble Beach Concours d'Elegance. The car, whose 'torpedo' bodywork with low windscreen was designed by French coachbuilder Jacques Saoutchik, captured the hearts of the judges, who named it the finest vehicle on display at the prestigious event. The...[Read more...] |
| Mercedes-Benz Classic at the 2012 Grossglockner Grand Prix | |
 | • Revival of the mountain race from the 1930s • Mercedes-Benz SSK and W 125 at the start • 92 bends, 14 hairpins, 15 kilometres and a 1300-metre altitude difference The Grossglockner mountain race was one of the most prestigious motor sports events of the 1930s. This year it will be revived with the 2012 Grossglockner Grand Prix to be held from 20 to 22 September 2012 and Mercedes-Benz will be there with some famous cars. In 1938, the brand took part for the first time. As a classic c...[Read more...] |
| Chinese Grand Prix: Qualifying | |
 | The MERCEDES AMG PETRONAS team locked out the front row of the grid for the Chinese Grand Prix at the Shanghai International Circuit today with Nico Rosberg putting the F1 W03 on pole position, and Michael Schumacher qualifying in third place, although he will start the race from second position. • Nico scored his maiden Formula One pole position this afternoon, with an advantage of over half a second • Michael qualified third and will start tomorrow's race from second place following a gr...[Read more...] |
 1935
Pierce-Arrow
models |
| Pierce Arrow 1245 Twelve |
| Pierce Arrow Model 840 |
| Similarly Priced Vehicles from 1935 |
| Packard 1203 Super Eight ($3,000-$3,000) |
| Packard 1204 Super Eight ($3,000-$5,700) |
| Cadillac Model 355 ($2,350-$5,595) |
Average Auction Sale: $60,125 |
| Pierce-Arrow: 1931-1940 |
| Similar Automakers |
| Pierce-Arrow History |
| Other models by Pierce-Arrow |
| 38 | Model 36 | Model 43 | Model 48 | Model 66 | Model 80/81 | Series 33 | Twelve |
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