What's the news? SPADA TS CODATRONCA .Our last model is a sportcar built in the spirit and tradition of the Italian 'carrozzieria'. It combines both racing and 'tourism' characteristics and represents the latest evolution of the concept of truncated tail. This car brings in nimbleness, aerodynamics and lightness, which are the chromosomes of Ercole Spada's cars and of Spadaconcept future models. This model, which according to Paolo Spada, might be the heir of the TZ models, will be built in a limited series. It is based on Corvette chassis, on which will be applied a new coach and suspensions . The Corvette mechanics and engine is also upgraded with a few high tech solutions by Spadaconcept and it's technical partners. The name fully reflects the design of this car: 'Codatronca'. It will be available in three versions. ( see technical specifications). Codatronca is a timeless car which combines technical progress with beauty of design. With this car, design finds its common point between the past and the future, between its cause-and-effect.
The whole project was thought in all its aspect: From the industrial reason to the aesthetical emotion . With the codatronca, Spadaconcept want to express a typical example of Italian hand craft, synonym of design, absolute quality and care of details.
SpadaConcept
• Who we are. Spadaconcept is a design studio, established in Turin at the end of 2006. It is based on the 'fusion' of two different 'streams' of working experiences and histories. :on one side Domiziano Boschi, former consultant at Mc Kinsey and Deloitte and founding shareholder of a regional Airline, and on the on the Paolo Spada, former designer Smart, Honda and talented son of the famous Ercole Spada, one of the most renowned car designer. The two have put together their ideas and convinced Ercole to joint them, coming back to the stage. In the recent past Ercole Spada has designed several memorable models: for his friend Elio Zagato he designed the Alfa TZ, TZ2 and the Aston Martin DB4Z and for BMW he did the models 7 and 5. The tree founders , joined by another young designer Wojtek Sokolowski, have decided to start the Studio, with a rather innovative formula. This new initiative will continue the tradition and the philosophy of the sports-car with a modern and innovative interpretation.
• The founding Partners and their history. The 4 founders have different but 'complementary' histories; everyone has robust and strong culture and skills in his own field, but their mindset are open to contamination and cross-fertilization. This initiative is born in search of such contaminations. Paolo Spada has decided with persuasion, to take up the heredity of Ercole Spada in order to continue to develop the same strong values of his father design philosophy . As a result, the team harmoniously combines competences in design & style with skills in strategy, marketing and finance. Boschi works, in particular on strategic marketing and business development, whereas Paolo Spada and the other founders work on design, style and engineering, but they all like to discuss and decide together all relevant aspects of their production. The Studio and its related entrepreneurial initiatives, basically stem from a solid friendship between the founders and a shared passion for motors and shared vision/idea of the car.
• Activity. The Studio operates end-to-end, from design to prototyping of cars and motorcycles, as well in industrial designs – e.g. helmets, watches, boats – and in marketing consulting. It also develops autonomously projects and prototypes of sportcars and other cars and vehicles.
• The mission. Spadaconcept's mission is to help its clients to soundly conceive and develop successful products and to support them to enter new market segments.
• Applying aesthetics to a product substance, using design as a means to fully realize one product's functionality and to position it precisely in its most appropriate market niche. Putting product functionality at the core of the problem (of a product, small or big, we must always ask ourselves the following question: of what use is it?) allows to conceive and design a product having in mind a broader and strategic perspective of that product's role along its whole lifecycle. We combine marketing, product positioning and strategy to design, which is today, the true driver of success and profit. Our designers must have a complete picture of the product mission and lifecycle before drawing a single line of a design. This is the only possible approach, if you aspire to ultimately turn a product into something really significant (hopefully into a lifestyle!). And it is yet not enough: you must also be very humble and truly valuable. As one of our Team often says, in the long run, the true value will emerge and prove to be rustless, invincible, leaving a beneficial and significant sign. The company's motto fully reflect this idea.
• We contribute to give the Italian tradition (which characterizes our essence) a chance to express itself. We do this by giving voice to the variety and complementarity of our backgrounds, blending different and complementary skills and know how and combining tradition – i.e. Ercole Spada – with the future – i.e. new generation of designers. With a lean and flat organization, our Studio aspires to be a sort of heir of the renaissance workshop, a place where men used to try, experiment and discuss: we want to work with more focus on the whole work rather than on single portions and single activities. Being a small Studio we can afford to work this way, which would be extremely costly, ineffective and economically risky for firms with larger structures.
• End-to-end, from the idea to the product. We are a workshop where ideas as well as objects are mould. Our goal is to sell projects as well as to realize – i.e. bring to reality – the products that we design and take them to the market. Despite the recent trends to relocate production outside Europe, especially in Asia, we have decided to keep our entrepreneurial risk here, at home, in Italy and to invest in Italian skills, following the tradition of the Italian pioneers of 'carrozzeria' – i.e. coachbuilding. We know that producing in certain low-cost countries, would not assure (at least for now) the level of quality that we are pursuing. We aim at clients that comprehend this philosophy and accept the idea of 'cultural diversity', that allows to understand why certain Italian products might have been born only in Italy (but the same holds for other countries like ours).
• How we work. It is central to our approach to valorize the Italian (typical) 'craftsman' know how, in conceiving, designing and realizing unique objects, based on quality manufacturing, original ideas and functional concepts. Our prototypes and models are realized in collaboration with selected tuners and coachbuilders, located in the Turin district, which is populated with plenty of small firms with great history and amazing skills. We are keen to valorize some elements of the past history of car manufacturing, including certain peculiarities and cultural diversities, firstly those local skills that give a unique look and flavour to our products. Along with this, we want to generate opportunities to local small but excellent firms and to revive old and prestigious jobs – e.g. the 'battilastra'.
• The future. We are working on other prototypes of super car and sport car, but we have also in mind to design, in the future, ecological cars and vehicles.Source - Spada
The whole project was thought in all its aspect: From the industrial reason to the aesthetical emotion . With the codatronca, Spadaconcept want to express a typical example of Italian hand craft, synonym of design, absolute quality and care of details.
SpadaConcept
• Who we are. Spadaconcept is a design studio, established in Turin at the end of 2006. It is based on the 'fusion' of two different 'streams' of working experiences and histories. :on one side Domiziano Boschi, former consultant at Mc Kinsey and Deloitte and founding shareholder of a regional Airline, and on the on the Paolo Spada, former designer Smart, Honda and talented son of the famous Ercole Spada, one of the most renowned car designer. The two have put together their ideas and convinced Ercole to joint them, coming back to the stage. In the recent past Ercole Spada has designed several memorable models: for his friend Elio Zagato he designed the Alfa TZ, TZ2 and the Aston Martin DB4Z and for BMW he did the models 7 and 5. The tree founders , joined by another young designer Wojtek Sokolowski, have decided to start the Studio, with a rather innovative formula. This new initiative will continue the tradition and the philosophy of the sports-car with a modern and innovative interpretation.• The founding Partners and their history. The 4 founders have different but 'complementary' histories; everyone has robust and strong culture and skills in his own field, but their mindset are open to contamination and cross-fertilization. This initiative is born in search of such contaminations. Paolo Spada has decided with persuasion, to take up the heredity of Ercole Spada in order to continue to develop the same strong values of his father design philosophy . As a result, the team harmoniously combines competences in design & style with skills in strategy, marketing and finance. Boschi works, in particular on strategic marketing and business development, whereas Paolo Spada and the other founders work on design, style and engineering, but they all like to discuss and decide together all relevant aspects of their production. The Studio and its related entrepreneurial initiatives, basically stem from a solid friendship between the founders and a shared passion for motors and shared vision/idea of the car.
• Activity. The Studio operates end-to-end, from design to prototyping of cars and motorcycles, as well in industrial designs – e.g. helmets, watches, boats – and in marketing consulting. It also develops autonomously projects and prototypes of sportcars and other cars and vehicles.
• The mission. Spadaconcept's mission is to help its clients to soundly conceive and develop successful products and to support them to enter new market segments.
• Applying aesthetics to a product substance, using design as a means to fully realize one product's functionality and to position it precisely in its most appropriate market niche. Putting product functionality at the core of the problem (of a product, small or big, we must always ask ourselves the following question: of what use is it?) allows to conceive and design a product having in mind a broader and strategic perspective of that product's role along its whole lifecycle. We combine marketing, product positioning and strategy to design, which is today, the true driver of success and profit. Our designers must have a complete picture of the product mission and lifecycle before drawing a single line of a design. This is the only possible approach, if you aspire to ultimately turn a product into something really significant (hopefully into a lifestyle!). And it is yet not enough: you must also be very humble and truly valuable. As one of our Team often says, in the long run, the true value will emerge and prove to be rustless, invincible, leaving a beneficial and significant sign. The company's motto fully reflect this idea.
• We contribute to give the Italian tradition (which characterizes our essence) a chance to express itself. We do this by giving voice to the variety and complementarity of our backgrounds, blending different and complementary skills and know how and combining tradition – i.e. Ercole Spada – with the future – i.e. new generation of designers. With a lean and flat organization, our Studio aspires to be a sort of heir of the renaissance workshop, a place where men used to try, experiment and discuss: we want to work with more focus on the whole work rather than on single portions and single activities. Being a small Studio we can afford to work this way, which would be extremely costly, ineffective and economically risky for firms with larger structures.
• End-to-end, from the idea to the product. We are a workshop where ideas as well as objects are mould. Our goal is to sell projects as well as to realize – i.e. bring to reality – the products that we design and take them to the market. Despite the recent trends to relocate production outside Europe, especially in Asia, we have decided to keep our entrepreneurial risk here, at home, in Italy and to invest in Italian skills, following the tradition of the Italian pioneers of 'carrozzeria' – i.e. coachbuilding. We know that producing in certain low-cost countries, would not assure (at least for now) the level of quality that we are pursuing. We aim at clients that comprehend this philosophy and accept the idea of 'cultural diversity', that allows to understand why certain Italian products might have been born only in Italy (but the same holds for other countries like ours).
• Mass production has made goods accessible to a wider public but the excessive homologation that followed has cancelled many essential aspects of products. Excessive standardization, as well as excessive technology – when certain applications of technology are sono obviously pleonastic and useless - discomfort us. Mass production is often accompanied by superfluous needs and unnecessary product functionalities, wasteful use of materials, depreciation and impoverishment of product concept. All this is increasingly unaffordable. There is more value in buying less but better, in owning less products but manufactured more accurately and with longer life cycle (both in terms of aesthetic obsolescence and senescence). We want to use intelligence and ability to build dreams and timeless objects, less bound to fashion and more to a true lifestyle.
• How we work. It is central to our approach to valorize the Italian (typical) 'craftsman' know how, in conceiving, designing and realizing unique objects, based on quality manufacturing, original ideas and functional concepts. Our prototypes and models are realized in collaboration with selected tuners and coachbuilders, located in the Turin district, which is populated with plenty of small firms with great history and amazing skills. We are keen to valorize some elements of the past history of car manufacturing, including certain peculiarities and cultural diversities, firstly those local skills that give a unique look and flavour to our products. Along with this, we want to generate opportunities to local small but excellent firms and to revive old and prestigious jobs – e.g. the 'battilastra'.
• The future. We are working on other prototypes of super car and sport car, but we have also in mind to design, in the future, ecological cars and vehicles.Source - Spada
Recent Vehicle Additions
Related Automotive News
Volkswagen Announces Specification Boost For Caddy Models
Volkswagen boosts equipment levels across all Caddy models
Caddy is now the safest van in the class with a high level of standard features
Prices reduced for petrol-engined models
Prices start at £17,527 (OTR inc VAT) new models and spec availab...
GOLF – THE UPDATE
Major update for the most successful Volkswagen ever
The Golf is the first compact car to feature gesture control
Premium segment technology high-end infotainment with the largest display in its class
Efficiency technology new 1...
MATTHIAS MÜLLER: WE HAVE LAUNCHED THE BIGGEST CHANGE PROCESS IN VOLKSWAGEN'S HISTORY
TOGETHER - Strategy 2025, the Companys vision for the next decade, presented to shareholders for the first time at the 56th Annual General Meeting
Speaking to around 3,000 shareholders in Hanover, Müller reaffirms multi-billion euro investment in...
FIVA AWARDS ‘BEST PRESERVED VEHICLE' TO ALFA GIULIETTA SZ ZAGATO
FIVA awards Best Preserved Vehicle to Alfa Giulietta SZ Zagato
– under UNESCO patronage of FIVA World Motoring Heritage Year
The second FIVA preservation award for 2016 – presented at top historic car events around the world – was given to...
MODEL YEAR 2016: INFOTAINMENT TECHNOLOGY AND DRIVER ASSISTANCE FEATURES HEAD THE CHANGES
Volkswagen will also add a new Jetta GLI and a new entry-level e-Golf trim
Majority of models receive the new MIB II infotainment system with USB and VW Car-Net® App-Connect, which integrates Apple CarPlay®, Android Auto™ , and MirrorLink®
CC,...