Vehicle Profiles

Pall Mall 6 Place Tourer
Coachwork: Merrimac

Chassis Num: S197PM

Frederick Henry Royce was an engineer and the Honorable Charles Stewart Rolls was a man with many talents. He was an aviator, driver, and automobile enthusiasts. In the world of business, he excelled at marketing.....[continue reading]

Playboy Roadster
Coachwork: Brewster

'Playboys' were replacement bodies. When Rolls-Royce of America found themselves with too many used limousines, they would remove the limousine bodies from good chassis and have Brewster fit Playboys. These were relatively inexpensive bodies withou....[continue reading]

Convertible Regent
Coachwork: Brewster

This is an American Rolls-Royce, one of 3,000 cars built in Springfield, MA, between 1920 and 1931. It was delivered in 1928 with a Lonsdale limousine body. In 1934, Brewster & Company of New York re-bodied it was a custom-built convertible coupe b....[continue reading]

Torpedo Tourer
Coachwork: Barker

Chassis Num: 21UF

The Rolls-Royce Phantom I Series was introduced in May of 1925. It was a descendent of the famous Silver Ghost and used its chassis instead of creating a new one. Sir Henry Royce chose to use the old chassis instead of creating a new one, much to t....[continue reading]

Limousine
Coachwork: Warwick

Not all Rolls-Royce cars were produced in England. Produced by Rolls-Royce of America, these fine automobiles were manufactured in Springfield, Massachusetts from approximately 1920 to 1931. The majority of Phantom I cars carried bodies by Brewster....[continue reading]

Brougham Limousine de Ville
Coachwork: Barker

Chassis Num: 78 UF
Engine Num: QL95

This 1927 Rolls-Royce Phantom I Brougham Limousine de Ville wears coachwork by Barker & Company and rides on a wheelbase that measures 150 inches. The car is painted in 'Hershey Chocolate Bar Brown' with a faux cane-work on the lower rear body, a bla....[continue reading]

Touring
Coachwork: Brewster

Rolls-Royce chassis were constructed both in England and, beginning in 1921, in Springfield, Massachusetts. The second model to be built in the U.S. was the Phantom 1, beginning in 1922. Bodies were custom built by many accomplished coachbuilders but....[continue reading]

Avon Sedan
Coachwork: Brewster

This Rolls-Royce Phantom I has been owned by the same family for nearly 50 years! It was restored in the 1960's and 1970s and is regularly used for touring. This Rolls-Royce was built in Rolls-Royce's American manufacturing facility in Springfield, M....[continue reading]

Kenilworth Sedan
Coachwork: Brewster

Chassis Num: S329FM
Engine Num: 20297

This Rolls-Royce Phantom I Kenilworth Sedan was delivered on December 22nd of 1928 by California agency W.C. Darling to John Ford. The Brewster-bodied vehicle was originally finished in a creamy gray that is still able to be seen on certain sections ....[continue reading]

Touring
Coachwork: Brewster

Chassis Num: S455FL
Engine Num: 20556

There were just 20 Derby models built, including the Speedster, which featured a slightly different rear fender arrangement. The Derby and the Ascot were the only four-passenger tourers produced by Brewster for the Springfield Rolls-Royce. ....[continue reading]

Tourer
Coachwork: Hooper

Chassis Num: 57-EF
Engine Num: HS 75

The Rolls-Royce automobiles were often used by maharajas of the pre-war era. One of Rolls-Royce's clients was Sri Raja Rao Venkata Kumara Mahipati Suryarao Bahadur Garu, His Highness the Maharaja of Pithapuram. H.H Maharaja of Pithapuram placed an or....[continue reading]

Enclosed Drive Landaulette
Coachwork: Mulliner

Chassis Num: 71RF
Engine Num: FV55

The Rolls-Royce Phantom I chassis was identical to that of the Silver Ghost and was offered on two different wheelbase lengths from which to choose: 143.5 inches or the longer 150.5 inches. The Phantom I gearbox was also the same as before, except th....[continue reading]

Convertible Sedan
Coachwork: Brewster

Chassis Num: S359FM
Engine Num: 85087

The chassis of S 359M was constructed in Springfield, MA in the summer of 1927. Rolls-Royce of America had purchased the Brewster Body Co., in Long Island City, and the chassis was fitted with a temporary seat and protection and driven from Springfie....[continue reading]

Ascot Tourer
Coachwork: Brewster

It was 1925, and the fabled Silver Ghost, which had been launched in 1906, was being retired. After seven years of experiment and test the six-cylinder Phantom chassis was introduced. The New Phantom, as it was called, received the Phantom I designat....[continue reading]

All-Weather Tourer
Coachwork: Windovers

Chassis Num: 83EF

It is not remembered even by many car enthusiasts that Rolls-Royce built automobiles in the United States. The factory was located in Springfield, Massachusetts and built cars from 1921 to 1931. As a result, these cars are known to Rolls-Royce aficio....[continue reading]

Brougham de Ville
Coachwork: Binder

Chassis Num: 61RF
Engine Num: FV15

Frank Woolworth's chain of five-and-dime stores made his family one of the wealthiest in America. Mr. Woolworth's estate accounted for 1/1,214th of the U.S. GNP at the time of his death in 1919, which passed to his daughter Jessie. Jessie married Jam....[continue reading]

Playboy Roadster
Coachwork: Brewster

Chassis Num: S162PM
Engine Num: 21626

Thirteen Springfield-built Rolls-Royce Phantom models were given Playboy Roadster coachwork. This example was given its coachwork in 1933 for the car's second owner, Sonya Levien Hovey. It was later acquired from Mrs. Hovey by Warner Brothers Studios....[continue reading]

Skiff Tourer
Coachwork: Barker

This Phantom I develops 100 horsepower from a 6-cylinder engine and weighs 3,911 pounds. Twelve Experimental 'New Phantoms' were built as Rolls-Royce discontinued the Silver Ghost series. This Rolls-Royce is one of two that survives with the other on....[continue reading]

Ascot Tourer
Coachwork: Brewster

Chassis Num: S337FM
Engine Num: 20377

The Ascot Tourer was a five-passenger open model with refined styling, flowing fenders, and nearly horizontal concave polished accent along the beltline. In the front was a one-piece windshield. It is believed that 28 Ascot Tourer bodies were built, ....[continue reading]

Pall Mall 6 Place Tourer by Merrimac
Chassis #: S197PM 
Playboy Roadster by Brewster
 
Convertible Regent by Brewster
 
Torpedo Tourer by Barker
Chassis #: 21UF 
Limousine by Warwick
 
Brougham Limousine de Ville by Barker
Chassis #: 78 UF 
Touring by Brewster
 
Avon Sedan by Brewster
 
Kenilworth Sedan by Brewster
Chassis #: S329FM 
Touring by Brewster
Chassis #: S455FL 
Tourer by Hooper
Chassis #: 57-EF 
Enclosed Drive Landaulette by Mulliner
Chassis #: 71RF 
Convertible Sedan by Brewster
Chassis #: S359FM 
Ascot Tourer by Brewster
 
All-Weather Tourer by Windovers
Chassis #: 83EF 
Brougham de Ville by Binder
Chassis #: 61RF 
Playboy Roadster by Brewster
Chassis #: S162PM 
Skiff Tourer by Barker
 
Ascot Tourer by Brewster
Chassis #: S337FM 

History

Although the Silver Ghost had been constantly improved over its life span, by the 1920's other manufacturers had begun to close the performance gap, and the decision was made to produce a new car.
By 1925, the New Phantom (retrospectively called the Phantom I when the Phantom II was introduced in 1929) was ready.

A new chassis had not been built so the car used the Ghost chassis. This meant that initially the only difference between the Ghost and the New Phantom was the method of mounting the steering column on the chassis and the new power unit. The six-cylinder overhead valve engine was similar in many ways to the Twenty, but was of 7,668cc. This was over twice the capacity of the little Twenty at 3,127cc.

The Phantom had been prepared in great secrecy, as would its namesake be, 70 years later. During its development the car was codenamed EAC, which stood for Easter Armored Car. Pieces of armor plating were even left around the factory to lend credence to this cover-up story.

Two chassis lengths were offered, the standard being 190.25 inches (4.83m) with a 196.75 inches (4.99m) version for more formal coachwork.

A special open sporting body was fitted to the fourth experimental chassis and even though the New Phantom's engine performed better than that of the Silver Ghost, the New Phantom was found to have a slightly lower top speed. This led to Rolls-Royce testing at Brooklands to investigate the effect of weight and, more importantly, of aerodynamics in relation to performance. With completely redesigned bodywork, this car subsequently ran at around 100 mph.

Source - Rolls-Royce Motor Cars Ltd.

Rolls Royce launched the new Phantom in May of 1925. Rolls-Royce's replacement for the original Silver Ghost, the Phantom was built in both the U.K. and the U.S. following a year later in introduction and two years in replacement. Usually listed as Phantom I, it featured a new pushrod-OHV straight- 6 engine, which was a vast improvement over the Silver Ghost. The engine was constructed with three groups of two cylinders with detachable heads, and produced impressive power that could pull the large, very heavy vehicle. This engine utilized a '4¼ in (107.9 mm) bore and long 5½ in (139.7 mm) stroke for a total of 7.7 L (7668 cc/467 in³) of displacement'. In 1928, aluminum was substituted for cast iron in the cylinder heads.

The front was suspended by semi-elliptical springs while cantilever springs were utilized in the rear. Though some original U.S. models lacked front brakes, 4-wheel servo-assisted brakes were also specified.

UK models featured a long-wheelbase model that was longer at 3822.7 mm than the American version at 3721.1 mm. Other differences between the two models included the transmission, while the UK models used a 4-speed while US models used a 3-speed transmission, both with a single dry-plate clutch. The US Phantoms were constructed in Springfield, Massachusetts while UK models were built at Rolls' Derby factory.

A total of 226 Rolls-Royce Phantom I's were produced during its production span.

By Jessica Donaldson
Frederick Henry Royce was an engineer and the Honorable Charles Stewart Rolls was a man with many talents. He was an aviator, driver, and automobile enthusiasts. In the world of business, he excelled at marketing.

The Rolls-Royce Company began its distinguished career in the early 1900's, focusing on quality and performance. During 1905 and 1906, forty vehicles were produced, all with four-cylinder engines producing 20 horsepower.

1906 was a big year for the young company, with Charles Stewart Rolls and Frederick Henry Royce officially registering the Rolls-Royce Limited Company. The legendary 40/50 six-cylinder Silver Ghost was introduced with much acclaim. During the same year, Rolls and Royce entered the Tourist Trophy Race, one of the most prestigious events of the time. Their powerful and durable car outran the rest of pack, beating the nearest competitor by 27 minutes. In 1907 the company further showcased their vehicles durability by participating in a 15,000 mile reliability event.

In a time when maintenance and durability were on the minds of every consumer, Rolls-Royce left their buyers with peace of mind. To add even more prestige to their vehicles, the vehicles were marketed to the most elite and well-to-do in society. By supplying their vehicles to British royalty, the Rolls-Royce Company concreted their reputation in history. The cars durability was matched by its comfort; they were outfitted with luxurious bodies by some of the top coachbuilders in the industry. The engines were powerful and provided a rather smooth and comfortable ride. The engines were engineering marvels, constructed of an aluminum alloy crankcase. Instead of chains, the timing and ignition drive were both run by gears. The parts were hand polished and constructed to a high degree of accuracy. The sturdy construction meant that conversation were possible, even while the vehicle was at top speed.

The 40/50 HP Silver Ghost models were sold for a period of fifteen years as the companies only offering. By 1922, the Rolls-Royce Company began offering the Twenty which was offered to a larger market, though still very exclusive. Competition such as Hispano Suiza had caught up with Rolls-Royce by 1925; Rolls-Royce responded. Development began on a more modern version of its Silver Ghost engine that would be more powerful and durable. The stroke was enlarged providing a greater increase in horsepower. The resulting vehicle was named the '40/50 New Phantom'. When the Phantom II was introduced in 1929, the '40/50 New Phantom' was retrospectively named the Phantom I.

Phantom I

The Phantom was built in secrecy, using the code name EAC which stood for Easter Armored Car. To reinforce the code name, pieces of armor plating was intentially left around the factory. The Phantom I was the successor to the Silver Ghost and produced for only four years. Though the engine had been modified to produce more horsepower and torque, the chassis was only slightly updated. This would prove to be a major drawback for the Phantom I.

In 1921 a Rolls-Royce factory had been opened in Springfield Massachusetts with the purpose of producing Silver Ghosts that were built with traditional Rolls-Royce quality but catered to the American customer. These vehicles were known as the 'Springfield' Silver Ghosts.

A year after the Phantom was introduced, the 'Springfield' Phantom became available. The late arrival was attributed to necessary modifications, such as converting to left hand drive. The Springfield plant continued Rolls-Royce production until 1931, when the American factory was closed.


 
Recent Vehicle Additions

1929 Mercedes-Benz S Barker Tourer Named Best Of Show At The 67Th Pebble Beach Concours d'Elegance

PEBBLE BEACH, Calif. (August 20, 2017) — Just a week ago, Bruce R. McCaws 1929 Mercedes-Benz S Barker Tourer emerged from the restoration shop of Steve Babinsky in Lebanon, New Jersey. Today, having crossed...

Gooding & Company's Scottsdale Auctions Total More Than $43 Million

Ferraris Shine with the 6.49 million 1950 Ferrari 166 MM195 S Berlinetta Le Mans Four New World Auction Benchmarks Established with an 86% Sales Rate Achieved Scottsdale, AZ (Februar...

1960 FERRARI 400 SUPERAMERICA SWB CABRIOLET HEADLINES STUNNING LIST OF EUROPEAN SPORTS-TOURING CARS AT RM'S AMELIA ISLAND SALE

RM Auctions announces additional highlights for its Amelia Island, Florida sale, March 14 Recent entries led by a 1960 Ferrari 400 Superamerica SWB Cabriolet, one of the most valuable automobiles...

Exceptional European Highlights Added to RM's 20th Anniversary Motor City Sale

RM Auctions announces a spectacular group of European highlights for its annual Motor City sale, July 26 in Plymouth, Michigan Led by a 1929 Rolls-Royce Phantom II Barker Torpedo Tourer, built for...

GOODING & COMPANY ANNOUNCES ITS FIRST-EVER AMELIA ISLAND AUCTION

Concours-Winning ‘Best of Show 1931 Voisin Demi-Berline Headlines the Sale on Friday, March 12, 2010 Gooding & Company, the internationally-recognized auction house, is thrilled to announce that...

20/25HP
20HP
25/30HP
Camargue
Corniche
Ghost
Phantom
Phantom I
Phantom II / Phantom II Continental
Phantom III
Phantom IV
Phantom V
Phantom VI
Silver Cloud I, II, and III
Silver Dawn
Silver Ghost
Silver Seraph / Park Ward
Silver Shadow I, II/Silver Wraith II
Silver Spirit
Silver Wraith
Wraith

Image Left 1926 Phantom I1928 Phantom I Image Right
© 1998-2017. All rights reserved. The material may not be published, broadcast, rewritten, or redistributed.

Vehicle information, history, and
specifications from concept to production.

Follow ConceptCarz on Facebook  Follow ConceptCarz on Twitter RSS News Feed

Conceptcarz.com
© 1998-2017 Conceptcarz.com Reproduction or reuse prohibited without written consent.