|BMW CELEBRATES 100 YEARS OF PERFORMANCE AT THE PETERSON AUTOMOTIVE MUSEUM|
| ||• The Petersen will host some of BMW's greatest road and race cars through October 14.|
Woodcliff Lake, NJ, August 30, 2016 – In celebration of the BMW Group's 100th anniversary, BMW of North America and The Peterson Automotive Museum will feature 'BMW: 100 Years of Performance,' from September 1 through October 14th. The exhibit will showcase five of BMW's most memorable race and street cars including a 1970 ALPINA 2002ti racecar, a 1977 IMSA 320i Turbo race car driven by David Ho...[Read more...]
|THE PETERSEN CELEBRATES THE EXQUISITE ENGINEERING AND GORGEOUS ART OF THE BUGATTI FAMILY|
|New Art of Bugatti exhibition in the Mullin Grand Salon beginning October 23rd will include numerous works of art by the Bugatti, family along with some of its most historic cars including the Type 41 Royale, Type 57 Atlantic, Type 35 and modern Bugattis like the EB110 and the new Chiron.
Los Angeles, Calif. (August, 2016) – One year after its grand re-opening, the Petersen will unveil the most comprehensive retrospective on the Bugatti family in history, showcasing the art, scu...[Read more...]|
|VIDEO REPORT: NISSAN IDX CONCEPT TOUR CONTINUED IN SUNNY SOCAL, AND THE FAN BASE GROWS|
|LOS ANGELES – After debuting in Tokyo and playing in Detroit, the acclaimed Nissan IDx Freeflow and IDx NISMO concepts held a three-date tour on the West Coast. It was a super-charged string of venues worthy of the world's biggest rock bands, at least in the auto-enthusiast world.
Along Abbot Kinney Boulevard in Venice, once described as the 'coolest block in America' by GQ magazine, fans of the concepts were able to get up close and personal with the cars, including speaking with designers a...[Read more...]|
|NISSAN IDX FREEFLOW AND IDX NISMO CONCEPTS TO STORM WEST COAST THIS WEEKEND|
|• Cars displayed throughout Southern California; Keep up with hashtag #IDxinSoCal|
LOS ANGELES – The acclaimed Nissan IDx Freeflow and IDx NISMO concepts will be on display in Southern California in a whirlwind, three-day tour starting on Friday, Jan. 31 through Sunday, Feb. 2, 2014. The revolutionary concept vehicles, stars of the recent auto shows in Tokyo and Detroit, will be showcased in a variety of classic California locales, from the streets of Venice to Irvine's Cars & C...[Read more...]
|PETERSEN AUTOMOTIVE MUSEUM APPOINTS NEW CMO|
|Adam Langsbard, a veteran marketing pro with more than 20 years experience, has already helped launch the New Petersen's awareness and fundraising campaign and has locked in significant partnerships with Kia and Jaguar.
(November 12, 2013) – The Petersen Automotive Museum is pleased to announce its new Chief Marketing Officer, Adam Langsbard. Langsbard, who joined the Petersen team at an instrumental time for the museum as it undergoes a dynamic transformation from the inside ou...[Read more...]|