Four For Ford At Parkers New Car Awards

September 20, 2018 by Ford

•New Ford Fiesta ST named Parkers Car of the Year, as well as the UK's best buy for thrill-seeking drivers

•Best small family car prize scooped by new Ford Focus freshly on sale this month, with previous-model Fiesta picking up best used car award

BRENTWOOD, Essex, 20 September, 2018 – Ford is celebrating a quartet of wins for the Fiesta and Focus – including overall Car of the Year accolade – in Parkers' New Car Awards.

Ford wins for driver appeal, with the Fiesta ST named 'best car for thrill seekers', and practical values, with the Focus earning 'best small family car'. Fiesta ST also takes home Parkers' top Car of the Year accolade, while the previous-model Fiesta is Parkers' Used Car of the Year.

Parkers editor Keith Adams said: 'The Ford Fiesta ST takes the overall honours in the Parkers New Car Awards 2019 because it's an outstanding car. Not just in terms of driver interaction and enjoyment, which is a given in a fast Ford. Neither does it win because it's astonishing value for money, offering more ability for your monthly payments than any other car. The Fiesta ST is a landmark car – it's a sporting car for everyone and head and shoulders above all of its rivals.'

The Parkers accolades are the latest showered on the new Fiesta. Within the last year it has been named Auto Express magazine's Supermini of the Year; Carbuyer.co.uk Car of the Year; and BBC Top Gear Magazine's Supermini of the Year.

The new Ford Focus is already on the way to becoming a multiple award winner, with Parkers calling it 'way roomier than before, more refined and better to drive and live with. Combine these qualities with a fully-packed suite of class-leading safety equipment and the Focus makes an excellent family choice'.

Andy Barratt, Ford of Britain chairman and managing director, said: 'Awards from such a well-connected site to the car-buying public as Parkers are a valued independent endorsement of the broad and winning appeal of Ford's latest range.'

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About the Parkers Awards

Launched in 2017, the Parkers New Car Awards are designed to reflect the requirements of Britain's car-buying public, and the winners were chosen based on the buying habits of the website's 2.9+ million users actively involved in the buying process. The winning cars have been tested rigorously by the Parkers.co.uk team, which judged them on a combination of cost per month, value, quality, excellence and fitness for purpose.