2012 Fiat Viaggio

Fiat Viaggio: world premiere - style beyond expectations

The brand new sedan - the Fiat Viaggio - is without a doubt the biggest star on the GAC Fiat stand. Fiat Viaggio (its Chinese name Fei Xiang meaning flying) is the first Fiat-Chrysler twin project as well as GAC Fiat's first localised product which brings to life an all-new world class vehicle with high levels of refinement and craftsmanship that breaks the mould in China's compact sedan segment. The new Fiat Viaggio sedan delivers a unique blend of power, fuel efficiency, sophistication, technology and vehicle dynamics, beautifully clothed in a distinctive Italian design by the Fiat Group's Style Centre. As a full interpretation of the brand positioning 'La Vita é Bella', the Fiat Viaggio aims to become a knockout product, setting a new standard in the core segment of the Chinese market and surpass the expectations of Chinese customers.

The first Fiat Viaggio cars will be produced at the end of June and will be delivered by the end of 2012.

The on-board experience is characterised by a 'driver centric' interior design: a unique 'floating island bezel' which combines the cluster and centre stack and helps distinguish the interior from others. No films, faux woods, or imitation metals: the dashboard boasts a clean, appliqué-free execution (featuring high-quality soft-touch surfacing with tactile grains in an elegant and warm dual tone (black/beige) cabin. Premium quality materials result in premium tactility. A balanced presence of chrome details and silver-plated elements add brightness and a touch of sophistication to the elegant dashboard. On top trim levels, the presence of the 8.4 inches touchscreen radio navigation unit adds to the sophisticated environment a top high-tech feature unique to the segment.

Cutting-edge technologyMeasuring 4,679 mm in length, 1,850 mm in overall width and with a 2,708 mm wheelbase, the Fiat Viaggio is the new C-segment benchmark. With this car, Fiat brings the very best of its technological know-how, design and refinement to the biggest selling segment in China.

The new four-dour, five-seater Fiat Viaggio sedan is based on the CÚSW (Compact ÚS Wide) architecture. It is the most advanced within the Fiat Group, and it is also the basis of the new Dodge Dart, presented at the Detroit Motor Show in January 2012. The CÚSW architecture is, in turn, derived from the Compact architecture originally developed for the best-selling Alfa Romeo Giulietta, a framework that enables the Italians and the Americans to share technologies and components and most of all best practices for engineering and design capabilities.

Based on this platform, the Fiat Viaggio is tuned to bring class-leading ride and handling with uncompromised comfort for all its occupants. With excellent driving dynamics, exceptional safety performance, outstanding trim levels and finishes, Fiat is ready to spoil the most demanding Chinese customers with a unique blend of power, fuel efficiency, sophistication, technology and vehicle dynamics.

The Fiat Viaggio will be the only car in its segment to offer exclusively sophisticated Turbo engines (1.4L T-Jet 120 HP and 150 HP) on the Chinese market, securing performances that anybody would expect from bigger displacement engines without compromising on fuel economy and maintenance costs. Teamed with the T-Jet Turbo engine is Fiat's latest generation 6 speed dual dry clutch transmission, and alternatively the well-tested 5-gear manual transmission. (posted on conceptcarz.com)

Target

World Class Manufacturing


As the first Fiat-Chrysler joint project, the Fiat Viaggio will be produced in the new GAC Fiat production plant in Changsha, in the Hunan province.

The new production plants implements the World Class Manufacturing standards, a way of working that all Fiat and Chrysler plants world-wide have embraced in order to achieve zero accidents, zero defects, zero stocks and zero breakdowns.

Source - Fiat