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|RAM TRUCK BRAND TAKES ON LAS VEGAS FOR THE WRANGLER NATIONAL FINALS RODEO (WNFR), DEC. 1-10◾Ram marks 35 years as the Official Truck of the WNFR and Professional Rodeo Cowboys Association (PRCA)|
◾Ram Truck brand presents Ram Top Gun award winner with new Ram 3500 Heavy Duty truck Dec. 10, the final night of Wrangler National Finals Rodeo
◾Ram trucks featured at WNFR events, as well as live nightly music performances, daily country music artist autograph sessions, rodeo viewing and a new interactive Ram 360 virtual reality experience
◾Public activities take place at Las Vegas Conven....
|RAM TRUCK HONORS HARD WORK THIS THANKSGIVING DAY WITH SPECIAL VIDEO TRIBUTE TO AMERICA'S EVERYDAY HEROES◾Ninety-second 'Praise' spot runs during traditional Thanksgiving Day NFL football games on CBS and FOX|
◾'Praise' follows Ram brand and FCA US tradition of airing thought-provoking, relevant videos in high profile media events
◾Ram social channels encourage fans to share what they are thankful for this holiday season using hashtag #RamGivesThanks
◾As Official Truck of Macy's Thanksgiving Day Parade®, more than 25 Ram trucks will tow all parade floats for second consecutive year
|RAM ANNOUNCES PRICING FOR 2017 POWER WAGON◾2017 Ram Power Wagon priced at $51,695|
◾Most capable off-road truck in America goes on sale late 2016
◾Leather & Luxury option adds leather seats, premium features for $4,495
November 10, 2016 , Auburn Hills, Mich. - Ram Truck today announced pricing for its eagerly awaited 2017 Ram Power Wagon.
The Ram Power Wagon, the most capable off-road truck in America, will have a starting manufacturer's suggested retail price (MSRP) of $51,695, plus $1,320 destination.
Built on a....
|RAM PROMASTER CITY WINS 2017 COMMERCIAL GREEN CAR OF THE YEAR™ BY GREEN CAR JOURNALNovember 10, 2016 , San Antonio - Green Car Journal has named the Ram ProMaster City its 2017 Commercial Green Car of the Year for the second consecutive year — the first time a vehicle has won one of the magazine's titles consecutively. The announcement was made today at the 48th annual San Antonio Auto & Truck Show in San Antonio, Texas.|
Green Car Journal editors consider all potential commercial vehicles in the U.S. market, weighing environmental attributes alongside traditional t....
|RMAP ASSOCIATION NAMES MOPAR '16 RAM REBEL 'BEST OFF-ROAD VEHICLE' AT 10TH ANNUAL ROCKY MOUNTAIN DRIVING EXPERIENCE• Winners chosen from a field that includes every significant new car and truck introduced in the last year|
• Nearly 40 vehicles evaluated and voted on by the members of the Rocky Mountain Automotive Press
Mopar '16 Ram Rebel features upgrades including 17-inch satin black wheels, black front bumper skid plate, wheel flares, serialized badge and special Mopar graphics
October 28, 2016 , Auburn Hills, Mich. - The Mopar '16 Ram Rebel was named 'Best Off-road ....
|RAM COMMERCIAL LAUNCHES NEW MARKETING CAMPAIGN FOR ITS FULL LINE OF WORK TRUCKS AND VANS◾'Maximizing Efficiency' theme showcases how Ram ProMaster and Ram ProMaster City vans are the right tools for small businesses|
◾Multidimensional campaign includes television, print, digital, video and social media
◾'Time' television spot debuts Sunday, Oct. 23, on CBS's NFL football telecast
◾Innovative VIP test drive experiences, bringing work vans to businesses, captured in 'Ram on Demand' video series posted on brand's YouTube channel
October 21, 2016 , Auburn Hills, Mich. - R....
|RAM TOUGH TRUCK PULL FOR WINDSOR-ESSEX UNITED WAY SPONSORED BY THE FCA FOUNDATION SETS DONATION OF $77,639 AND COUNTING◾For the fourth straight year, the FCA Foundation served as proud supporter of United Way/Centraide Windsor-Essex County for the Ram Tough Truck Pull, held along the banks of the Detroit River in front of FCA Canada's Windsor, Ont., headquarters|
◾A record-high 25 teams participated to pull an FCA Auto Transport Carrier loaded with Ram trucks weighing nearly 80,000 pounds a distance of 100 feet, down Riverside Drive
◾Estimated amount of nearly $77,639 and counting raised will help support the U....
|RAM TRUCK BRAND MAKES INTERNATIONAL DEBUT AT 66TH IAA COMMERCIAL VEHICLES EXHIBITION IN HANNOVER• Ram Truck's first-ever appearance at world premier commercial vehicle show|
• Brand gears up for expansion into markets for commercial vehicles outside North America
• Display at Hannover features 'upfitted' Ram 1500 Quad Cab Sport
• Modified Ram includes popular liquid petroleum gas (LPG) system and Mopar accessories
September 21, 2016 , Auburn Hills, Mich. - The Ram Truck brand will host its first-ever display at the IAA Commercial Vehicles Exhibition, t....
|RAM TRUCK BRAND LAUNCHES NEW SPANISH-LANGUAGE CAMPAIGN RECOGNIZING HARD WORKERS WHO ARE THEIR OWN BOSSES◾Television Ads Debut First Week of September to Large Viewing Audiences Watching Telemundo and UniMás Network Top Soccer Qualifying Matches |
◾60-second 'Boss' anthem spot and two 30-second ads feature the Ram 1500 Limited and promote Ram brand's 'America's Longest-lasting Pickups' title
◾Multinational campaign to air in the United States and Mexico; Latin American countries to run customized versions of spots
◾Ram teams with independent Venezuelan rock band La Vida Bohème for the campaign so....
|RAM TO HOST GIANT LOS ANGELES-AREA PROMASTER CITY VAN DEALER DRIVE-AWAY EVENT .◾Additional shipments help address high demand in No. 2 commercial van market|
◾More than 50 Ram ProMaster City vans gather at Angel Stadium of Anaheim before arriving in Los Angeles-area Ram Truck dealerships
WHAT: Ram Commercial Truck brand will host a dealer drive-away event for the popular new ProMaster City van. More than 50 of the small vans will be showcased before making their way to dealerships throughout the L.A. metropolitan area.
Join David Sowers, Head of Ram Commercial Tru....
|RAM HOSTS CHICAGOLAND PROMASTER CITY VAN DEALER DRIVE-AWAY EVENT◾Additional shipments help address high demand in No. 4 commercial van market|
◾Dozens of ProMaster City vans gather in Lombard, Ill., before arriving in Chicago-area Ram Truck dealerships
July 19, 2016 , Auburn Hills, Mich. - Ram Truck dealers from around the Chicago metropolitan area made their way to Lombard's Yorktown Center today to load-up on new Ram ProMaster City vans.
The Ram Commercial Truck brand hosted a one-day dealer drive-away event for the popular new ProMaster Ci....
|RAM REBEL TAPPED AS OFFICIAL VEHICLE OF BARLOW/JACOBSEN REBELLE RALLY TEAMJune 30, 2016 , Auburn Hills, Mich. - Ram Truck today announced its support of Arizona businesswomen Nena Barlow of Barlow Adventures and Kande Jacobsen of Adventure Driven, and that it will provide a 2016 Ram Rebel truck for the two women to drive in this year's inaugural Rebelle Rally.|
The Rebelle Rally is a new navigation and four-wheel-drive event crossing portions of the southwestern United States this October.
The Rebelle Rally is unique in the U.S. It's not a race for s....
|RAM NATION VOLUNTEERS GATHERED TO AID FLOOD STRICKEN RESIDENTS OF ROSENBERG, TEXAS, SOUTHWEST OF HOUSTONJune 14, 2016 , Auburn Hills, Mich. - More than 20 Ram Nation volunteers from Finnegan Chrysler Jeep Dodge Ram dealership and the Ram Truck brand's Southwest Business Center teamed with the First Response Team of America Saturday, June 11, in Rosenberg, Texas, (southwest of Houston) to deliver supplies and to help clean up homes damaged in the recent Memorial Day weekend floods.|
Tad Agoglia, founder of the First Response Team of America, directed the effort and led the caravan of Ram ....
|RAM BOOSTS DELIVERIES ON PROMASTER CITY TO MEET DEMAND; NEW YORK DEALERS DRIVE AWAY WITH DOZENS OF NEW VANSMay 17, 2016 , Pearl River, N.Y. - Ram Truck dealers from around the New York City metropolitan area made their way to Pearl River, N.Y., today to load-up on new Ram ProMaster City vans.|
The Ram Commercial Truck brand hosted a one-day dealer drive-away event for the popular new ProMaster City van. From there, dealers will head head back to their stores with dozens of small vans destined for all sorts of small businesses – from caterers to locksmiths.
Following Ram Commercial T....
|RAM TRUCK TO SHOWCASE OFF-ROAD TRUCK LEADERSHIP AT 2016 OVERLAND EXPO◾Overland Expo to host Ram Truck press conference and owner clinic|
◾Fresh off their Chicago Auto Show unveiling, new 2017 Ram Power Wagon and Ram 2500 4x4 Off-road pickups will make their first Arizona appearance at the Overland Expo in Mormon Lake, Ariz.
◾Including popular 1500 Rebel model, Ram lineup claims America's Off-road Truck Leader title
◾New Ram Power Wagon colors, lighting, wheels, grilles and legacy graphic take cues from 1979-80 'Macho Power Wagon'
◾Power Wagon features standard....
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