YOKOHAMA TIRE CORPORATION TO HOLD $5K VACATION GIVEAWAY CONTEST AT MID-AMERICA TRUCKING SHOW

March 23, 2015 by Yokohama

• Attendees can also win iPad® Air tablets by registering at Yokohama booth 14124

SANTA ANA, CA (March 23, 2015) – Mid-America Trucking Show (MATS) attendees will have a chance to win great prizes – including a $5,000 vacation giveaway and iPad® Air tablets – at Yokohama Tire Corporation's (YTC) newly designed booth (14124) at the Kentucky Exposition Center in Louisville, Kentucky, March 26-28.

In order to enter the vacation giveaway, MATS visitors must stop by YTC's booth to have their badge scanned and entered in a ballot box. The drawing will be held Saturday, March 28, at noon. The winner need not be present to be awarded a $5,000 travel gift certificate, good for any vacation of their choice.

YTC will also be giving away three iPad Air tablets – one each day – during MATS in a fun 'selfie' contest. 'This year, we're encouraging MATS participants to get social by entering in our selfie contest via Instagram or Twitter,' said Rick Phillips, YTC vice president of sales. 'Come by and pick up a Yokohama trucker hat and post a selfie with the hashtag #IAMYokohama and you'll be eligible to win an iPad Air.'

Winners will be announced at 4 p.m. on March 26-27, and at 1:30 p.m. on March 28.

'Our booth truly will be 'buzz central' at the show,' said Phillips. 'Besides the contests, attendees can see all of our SmartWay®-verified low rolling resistance tires, including the 101ZL™ Spec-2 and 709ZL™, as well as hear about the latest developments from our new commercial tire plant in Mississippi. It'll be a very exciting show.'

Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global manufacturing and sales company of premium tires since 1917. Servicing an extensive sales network throughout the U.S., Yokohama Tire Corporation is a leader in technology and innovation. The company's complete product line includes tires for high-performance, light truck, passenger car, commercial truck and bus, and off-the-road mining and construction applications. For more information on Yokohama's broad product line, visit www.yokohamatire.com.

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Yokohama is a strong supporter of the tire care and safety guidelines established by the Rubber Manufacturers Association and the National Highway Transportation and Safety Administration. Details can be found at the 'Tire Care & Safety' section at www.yokohamatire.com.