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1921 Heine-Velox Sporting Victoria news, pictures, and information

German-born Gustav Heine came to California with his family in 1873. He worked for a piano manufacturer in San Francisco but was always fascinated by engineering, and he built his first three cars, all 50 to 60 hp runabouts, in 1906. After the San Francisco earthquake he moved to Milwaukee, Wisconsin, and in 1921 he bought the Economy Steel Manufacturing Company and began building the Heine-Volx - a handmade luxury car on a huge low frame with a 148-inch wheelbase. It had hydraulic brakes on all wheels, a cold weather starting system and pivoting windows. Its massive frame was powered by a Weidely V12 engine built in Indianapolis. The most expensive car in America in its day, the Heine-Velox Sporting Victoria cost $25,000 in 1921 when other luxury cars, including Rolls-Royce, were selling for under $10,000. Very few Heine-Velox cars were built and only two are known to survive.

By 1923, the Heine-Volex company was dissolved after the Economy Steel Manufacturing Company closed. Gustav moved to southern California, falling back on his passion for pianos.
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