2012 1500  | 2012 Mossy Oak Edition | 2012 1500 Laramie Limited | 2012 1500 Lone Star 10th Anniversary Edition | 2012 Urban |
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MSRP: $20,615-41,585
Invoice: $19,385-38,355
2011 Ram 1500 news, pictures, and information | ||
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In 2011, the Ram Track brand continues to build on the 1500. The Ram Laramie Longhorn edition and Ram Outdoorsman are the newest members of the Ram truck family and offer their own unique features.Ram Laramie Longhorn
TheRam Laramie Longhorn edition, the Ram lineup's most well-appointed model is designed for the owner who needs a truck for work or play, but won't settle for anything but the finest quality and refinement.Inside and out, Laramie Longhorn is loaded wîth remarkable features.
'The Ram Laramie Longhorn edition is going to share a driveway wîth some fine luxury cars,' said Fred Diaz, President and CEO – Ram Truck Brand, Chrysler Group LLC. 'The only difference is the Ram Laramie Longhorn edition is going to be the vehicle wîth the fulltime job – towing the horse trailer, taking the crew to the game, picking up supplies. It's ready to go from the dirt to downtown.'
Ram Truck officials unveiled the Laramie Longhorn in the heart of Truck Country: the State Fair of Texas.
'We took Ram Laramie Longhorn's design cues from traditionally handcrafted, time-tested wares, such as the antique pocket watch, a fine pair of hand-tooled leather cowboy boots, a collector's-grade shotgun or a horseman's saddle,' said Ryan Nagode, Design Program Lead. 'The metal work and leather work are second to none.'
Exterior
Ram Laramie Longhorn edition models are prominently commemorated wîth distinctive Western-style exterior badges. A chrome metal Laramie Longhorn edition badge wîth painted accents is mounted to the tailgate while eye-catching model-specific (1500, 2500 or 3500) Laramie Longhorn edition badges adorn the doors.Laramie Longhorn edition is available in five color choices, including an exclusive Sagebrush wîth White Gold exterior paint treatment unavailable on other Ram models. Matching White Gold lower-body two-tone, wheel flares, painted front and rear bumpers and Mopar running boards complement a bright chrome grille and painted tow hooks. Other colors include Bright White, Brilliant Black Crystal Pearl, Rugged Brown Pearl or Deep Cherry Red Crystal Pearl. All Laramie Longhorn edition trucks are matched wîth the special White Gold accent color.
The Ram 1500 Laramie Longhorn edition is equipped wîth 20-inch chrome-clad aluminum wheels, while 2500 and 3500 single-rear-wheel models roll on polished aluminum wheels. Ram 3500 duallies get polished aluminum wheels wîth Laramie Longhorn edition-badged center caps.
Interior
Ram Laramie Longhorn edition is also distinguished by its unsurpassed interior refinement. Building on the award-winning interiors of the Ram 1500 and Ram 2500 / 3500 Heavy Duty pickup trucks, Laramie Longhorn shatters truck stereotypes.Interior Themes:
A full leather interior, engraved details and burled walnut woodgrain surfaces lend the Ram Laramie Longhorn edition an unmatched level of sophistication and style.
Laramie Longhorn is available wîth a choice of dark slate gray and russet or bark brown and light pebble beige interior colors. The interiors feature 100 percent leather seat coverings wîth laser-etched bolsters (bark brown only). The leather-wrapped §teering wheel receives special stitching while door trim front and rear is also wrapped in leather and features special stitching, wood grain and LED door-handle and map-pocket lighting.
Seats:
 | Vital Stats |
| Engine : 3.7 L., 6-cylinder Power: 215 hp Torque: 235 ft-lbs Engine : 4.7 L., 8-cylinder Power: 310 hp Torque: 330 ft-lbs Engine : 5.7 L., 8-cylinder Power: 390 hp Torque: 407 ft-lbs | |
Automatic | |
dark slate gray wîth premium russet-hued seat leather. The second is southwestern-influenced light pebble beige wîth bark brown seat leather. The bark brown interior incorporates laser-etched filigrees, wîth a hand-worked appearance.
Seat fronts for both themes include a stitched-on leather Laramie Longhorn badge, either branded (russet) or laser-etched (bark brown).
Contrasting leather welts, also called piping, provide seat-edge emphasis. Additional accents are created along either side the welts by tan or dark slate-colored deck-seam stitching.
Ram Laramie Longhorn edition features unique leather front seatbacks distinguished by flap-closure pockets whose details authentically evoke saddlebags. Each pocket is secured wîth silver steer-logoed, tooled-metal buckle wîth a magnetic clasp.
Instrument Panel / Dash:
Ram Laramie Longhorn edition owners will be greeted by the highest-quality materials every time they climb behind the wheel.
Laramie Longhorn's exclusive instrument cluster takes on the appearance of hand-wrought jewelry wîth six liquid chrome gauge rings set against a painted taupe silver background and a tooled-metal Laramie Longhorn edition badge set inside the left-hand ring.
The two main gauge rings feature a hand-crafted look wîth a coined inner edge and filigrees engraved on the top surface. Set inside those rings, the lower edges of the gauge cluster dials are detailed wîth small filigrees that are softly backlit at night.
The Ram Laramie Longhorn edition's dash features a center stack trimmed in burled walnut wood graining. The wood grain is stained in one of two complementary shades, matched to either the russet or bark brown interior thémé. Chrysler designers borrowed from high-end furniture-grade and gun stock designs in their choice of wood grain.
Painted taupe silver side bezels, resembling polished pewter, are special to the Laramie Longhorn, while chrome vent rings complete the center stack's details.
On the passenger side, the upper glove box door – there are two – becomes a focal point wîth the addition of a full-length, filigree-engraved aluminum band and Laramie Longhorn edition badge.
Beneath the instrument panel is soft, new footwell lighting, providing both a functional and aesthetic interior enhancement.
Console:
The Ram Laramie Longhorn's cavernous double-stacked center console is topped wîth a soft, double French-stitched full-leather lid featuring either a branded (russet) or laser-etched (bark brown) Laramie Longhorn logo.
The pewter-colored highlights from the center stack flow rearward, continuing along the outer edges of the center console. A chrome ring outlines the console's center bin and cupholders.
Steering Wheel and Shifters:
Ram Laramie Longhorn's §teering wheel and shifters – console mounted on 1500, column mounted on 2500 and 3500 Heavy Duty models – feature premium leather. Matching X-stitch detailing sets off both the §teering wheel and shifter.
The leather console shifter on 1500 models is entirely new, accentuated by taupe silver side panels and a bright chrome base. The leather column shifter on Heavy Duty models is completed by a chrome end cap.
Doors:
Armrest uppers are wrapped in premium leather and accented wîth the same dual French stitch used on the center console lid and instrument panel. Burled walnut-grained panels trimmed by chrome tracers add to all four doors' visual appeal.
Ram Laramie Longhorn editions receive remote lighting at the inside door handles and a full-length light that illuminates the truck's multi-function lower map pockets, front and rear.
Flooring:
Laramie Longhorn's luxurious carpet is protected by specially designed all-weather rubber mats wîth polished metal Ram Laramie Longhorn edition Badge and removable carpet inserts. The mats themselves incorporate the filigree designs from the dash and seats, while the snap-in inserts are a high-end, color-flecked Berber-style weave that luxuriously blends the two interior colors.
Along the doorsills new brushed-silver Ram-branded sill plates resist scuffs and add visual appeal.
Other:
Laramie Longhorn comes equipped wîth all of the standard equipment found on the top-level Ram Laramie and adds a navigational radio, remote start, back-up camera, front ventilated seats and rear heated seats. Power adjustable pedals wîth memory and front heated seats wîth 10-way driver's adjustment – standard on Ram 1500 Laramie models – are also added to Ram Heavy Duty Laramie Longhorn editions.
'Ram Truck owners and dealers tell us they love everything about the new Ram 1500, 2500 and 3500,' added Diaz. 'With so many great features, we weren't surprised to see our most well-equipped model – Ram Laramie – making up 25 percent of our sales. There's a healthy market for luxury pickup trucks and Ram Laramie Longhorn edition hits the mark.'
Ram Laramie Longhorn will be available in 1500 (half-ton), 2500 HD (3/4 ton) and 3500 HD single and dual rear wheel (1 ton), Crew Cab and Mega Cab; four-wheel drive and two-wheel drive; and short- and long-wheelbase models.
Ram Laramie Longhorn models will go on sale first quarter 2011.
Ram Outdoorsman
Ram Outdoorsman takes all of the features most useful to hunters, fishermen, campers and boaters, and packages them into one model. Outdoorsman combines convenience, off-road capability and trailer towing hardware in one package wîth a name that will resonate among its intended users.
'We asked Ram Truck customers — boaters, campers, fishing enthusiasts and hunters — what features would they like to see in a truck,' said Fred Diaz, President and CEO – Ram Truck Brand, Chrysler Group LLC. 'They answered ‘more capability, more room for my gear and ready to hit the trail. And make it affordable.''
Ram owner demographics illustrate a passion for the outdoors: 47 percent hunt, 57 percent fresh water fish, 33 percent salt water fish, 36 percent own power boats and 37 percent tow camping trailers. Overall, 62 percent of full-size pickup truck owners hunt, fish or camp.
Ram Truck engineers – many of whom count hunting, fishing, boating and camping among their hobbies – brought together features that they felt would best meet the practical needs of owners who will frequently use their Ram truck for towing or long, remote trips.
Standard trailer-towing upgrades, interior and exterior convenience, lighting enhancements, all-terrain tires and underbody protection are combined wîth a rugged exterior appearance to highlight the new Ram Outdoorsman.
Outdoorsman will replace the TRX4 trim level in the 2011 Ram Truck lineup.
Prices for the Ram Outdoorsman models start at $28,350, including destination charge.
Ram Outdoorsman models will go on sale third quarter 2010.
What's New
Besides the new Laramie Longhorn and Outdoorsman trim levels, Ram 1500 is available wîth new colors, including Saddle Brown Pearl Pearl Coat, White Gold Metallic, Hunter Green Pearl Coat, Deep Cherry Red Crystal Pearl Coat and Sagebrush (Laramie Longhorn only).
A factory spray-in bedliner also is available for 2011 on all models, providing extra protection when transporting material. New power folding mirrors are shared wîth the Ram 1500's big brother, the Ram HD. An active on-demand transfer case is now standard on the Big Horn, Sport, Laramie and Laramie Longhorn 4x4 models offering smart torque transfer for slick surface conditions. Additionally, the Ram 1500 is available wîth a new navigation system wîth Garmin technology.Source - Dodge
Ram 1500 Named a 2010 Top 10 Road Trip Vehicle by Kelley Blue Book's kbb.com
Just in time for Memorial Day weekend and the kickoff of the summer driving season, Kelley Blue Book's kbb.com today named the Ram 1500 one of its 2010 Top 10 Road Trip Vehicles.This year, Kelley Blue Book's kbb.com editors added a new twist to their annual Top 10 list, choosing 10 road trip-worthy summer 2010 events and pairing them wîth the best new cars and trucks for those journeys. The 2010 Ram 1500 and the Iowa State Fair were called a perfect road-trip match.
Kelley Blue Book's kbb.com called the Ram 1500, wîth its coil-over rear suspension 'a wise choice for long-haul road trip comfort. The HEMI V8 engine delivers a healthy 390 horsepower along wîth respectable highway fuel economy of 20 mpg, and the truck's boldly styled sheetmetal might just turn a few heads when you roll into town.'
As for the Iowa State Fair, held Aug. 12-22, in Des Moines, the editors wrote: 'You have to love any event that bills itself as 'Non Stop Fun.''In addition to choosing the fun events and corresponding interesting rides, the kbb.com editors kept key road trip criteria in mind when choosing each Top 10 Road Trip Car -- things like a comfortable cabin, good fuel economy, utter reliability and superior over-the-road driving dynamics.
'We understand that truck owners spend a lot of time in their vehicles; whether getting to the jobsite, hauling livestock or towing their boat up to the cabin for the weekend.' said Fred Diaz, President and CEO - Ram Truck Brand, Chrysler Group LLC. 'That's why we designed the Ram 1500 to be the new truck §egmènt benchmark for comfort and refinement. With the new Ram, we focused on the interior, designing thoughtful features and loads of storage -- the sorts of things that make it a good road trip companion.'
For more information about the 2010 Top 10 Road Trip Cars from Kelley Blue Book's kbb.com, visit www.kbb.com/RoadTripCars2010. About Kelley Blue Book (www.kbb.com)
Since 1926, Kelley Blue Book, The Trusted Resource®, has provided vehicle buyers and sellers wîth the new and used vehicle information they need to accomplish their goals wîth confidence. The company's top-rated Web site, www.kbb.com, provides the most up-to-date pricing and values, including the New Car Blue Book® Value, which reveals what people actually are paying for new cars. The company also reports vehicle pricing and values via products and services, including software products and the famous Blue Book® Official Guide. According to the C.A. Walker Research Solutions, Inc. - 2009 Spring Automotive Web Site Úsefulness Study, kbb.com is the most useful automotive information Web site among new and used vehicle shoppers, and half of online vehicle shoppers visit kbb.com. Kelley Blue Book's kbb.com also is a W3 Gold Award winner, sanctioned by the International Academy of Visual Arts. Kbb.com is a leading provider of new car prices, used car Blue Book Values, car reviews, new cars for sale, used cars for sale, and car dealer locations.Source - Dodge
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 2011
Ram
models |
| Ram 2500 |
| Ram 3500 |
| Ram 392 Quick Silver |
| Ram Chassis Cab |
| Ram Laramie Longhorn Edition |
| Ram Mopar Ram Runner | 2011 Ram Concepts |
| Ram Long-Hauler Concept |
| Comparable Vehicles | |
| Chevrolet Silverado | ($20,850-47,825) |
| Dodge Dakota | ($23,115-33,535) |
| Ford Ranger | ($17,935-26,025) |
| GMC Sierra 1500 | ($20,850-48,195) |
| Nissan Frontier | ($17,750-31,635) |
| Toyota Tundra | ($23,265-42,455) |
| Ram: 2011-2020 |
| Similar Automakers |
| Other models by Ram |
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| 1500 2500/3500 |
| 2012 1500 | 2012 Mossy Oak Edition | 2012 1500 Laramie Limited | 2012 1500 Lone Star 10th Anniversary Edition | 2012 Urban |
