1929 Imperial Series 80L  |
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1928 Chrysler Series 80 news, pictures, and information | ||
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 | Imperial Touralette Coachwork: Locke |
Walter P. Chrysler, former president of Buick, formed Chrysler Corporation in 1924 and purchased Dodge Brothers in 1928.
 | Travel Dual Cowl Phaeton Coachwork: LeBaron |
The engine designated E-80 for a guaranteed 80 miles per hour, is 288 cubic-inches with a fully machined and balanced crankshaft, and a high compression cylinder head. All bearings are pressure lubricated and a replaceable oil filter was featured. Acceleration was a brisk 0-60mpg in just under 20 seconds.
By Daniel Vaughan | Mar 2013
The work of LeBaron is considered to be the most remarkable styling of the CG Series Imperials. LeBaron was one of the greatest design firms of the classic era, and was established as innovative, creative and completely responsive. LeBaron was founded by Wand Ray Dietrich and was later joined by Ralph Roberts, and though Dietrich eventually left the firm to pursue other interests, the company continued to flourish at the hands of Roberts.
Hired to style the CG Imperial, Al Leamy was held in great regard for the L29 Cord, which was considered to be the most striking design in existence. The CG was long and low, much like the L29, and featured gracefully swept fenders along with a v-shaped radiator. The CG's design was improved by LeBaron with a swept-back grille, a much more elegant body-side treatment and a longer hood.
A variety of L29 Cord styling designs were incorporated into the design of the CG Imperial, and since the CG had a larger platform on which to display the styling, it was considered even more aesthetically successful than the Cord. Chryslers have held a reputation for performance the CG Imperial was no exception with 125 horsepower, along with a four-speed transmission. Along with a well-tuned suspension and Chrysler's 'floating power', the Imperial was a refined vehicle to drive. The Imperial was the first vehicle in the country that employed fluid coupling. This was also offered as optional equipment on the 1939 model.
Considered by many to be the most beautiful Imperial ever, the CG series was biggest change in 1931. The CG came with the new corporate work-horse, the Flathead Eight as Chrysler was in the process of narrowing engine production. Much advertising for the Imperial references the '8' in regards to the new engine. Becoming the standard wheel treatment until the 1940's, new tire wheels for the Chrysler Imperial were introduced with the Imperial CG.
In 1927, the first Imperials began appearing on the market utilizing a 92-horsepower flathead-six. Imperials would continue to be powered by the same engine until 1931 when the CG series was introduced in 1931. A Imperial was driven on a double cross-country run from San Francisco to New York, to Los Angeles, a total of 6,726-mile trek, at which the Imperial average 40.2 miles per hour to introduce the new line of luxury Chryslers.
Unfortunately, since the Great Depression was in full swing at the time of introduction, sales of the 1931 and 1932 Imperial were not as high as hoped. At an original list price of $3,575, only a total of 339 custom and semi-custom CG's were sold, making these vehicles even rarer than the Model J and SJ Duesenbergs.
Continuing to be produced until 1933, the Imperial CG's were updated with styling and even smaller semi-custom and custom sales, before eventually being replaced by the radical Airflow Imperials in 1934. These new radical airflow vehicles sold an amazing 2,000-plus models in that year.
Many enthusiasts consider the CG Imperial dual cowl phaeton to be among the best driving vehicle of the era along with one of the finest looking cars. Today this vehicle is extremely rare as only a handful of these vehicles are known to exist. At RM Classic Cars' Novi sale held on November 15, 2002, the CG Imperial dual cowl phaeton was sold at $214,500 that included buyer's premium.By Jessica Donaldson
For more information and related vehicles, click hereHired to style the CG Imperial, Al Leamy was held in great regard for the L29 Cord, which was considered to be the most striking design in existence. The CG was long and low, much like the L29, and featured gracefully swept fenders along with a v-shaped radiator. The CG's design was improved by LeBaron with a swept-back grille, a much more elegant body-side treatment and a longer hood.
A variety of L29 Cord styling designs were incorporated into the design of the CG Imperial, and since the CG had a larger platform on which to display the styling, it was considered even more aesthetically successful than the Cord. Chryslers have held a reputation for performance the CG Imperial was no exception with 125 horsepower, along with a four-speed transmission. Along with a well-tuned suspension and Chrysler's 'floating power', the Imperial was a refined vehicle to drive. The Imperial was the first vehicle in the country that employed fluid coupling. This was also offered as optional equipment on the 1939 model.
Considered by many to be the most beautiful Imperial ever, the CG series was biggest change in 1931. The CG came with the new corporate work-horse, the Flathead Eight as Chrysler was in the process of narrowing engine production. Much advertising for the Imperial references the '8' in regards to the new engine. Becoming the standard wheel treatment until the 1940's, new tire wheels for the Chrysler Imperial were introduced with the Imperial CG.
In 1927, the first Imperials began appearing on the market utilizing a 92-horsepower flathead-six. Imperials would continue to be powered by the same engine until 1931 when the CG series was introduced in 1931. A Imperial was driven on a double cross-country run from San Francisco to New York, to Los Angeles, a total of 6,726-mile trek, at which the Imperial average 40.2 miles per hour to introduce the new line of luxury Chryslers.
Unfortunately, since the Great Depression was in full swing at the time of introduction, sales of the 1931 and 1932 Imperial were not as high as hoped. At an original list price of $3,575, only a total of 339 custom and semi-custom CG's were sold, making these vehicles even rarer than the Model J and SJ Duesenbergs.
Continuing to be produced until 1933, the Imperial CG's were updated with styling and even smaller semi-custom and custom sales, before eventually being replaced by the radical Airflow Imperials in 1934. These new radical airflow vehicles sold an amazing 2,000-plus models in that year.
Many enthusiasts consider the CG Imperial dual cowl phaeton to be among the best driving vehicle of the era along with one of the finest looking cars. Today this vehicle is extremely rare as only a handful of these vehicles are known to exist. At RM Classic Cars' Novi sale held on November 15, 2002, the CG Imperial dual cowl phaeton was sold at $214,500 that included buyer's premium.By Jessica Donaldson
 1928
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| 1929 Imperial Series 80L |
