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2012 Nissan INVITATION concept news, pictures, and information

INVITATION Concept Previews Nissan's Next-Generation Compact Car in Europe

Dynamic new concept bursting wîth technical innovation introduces the company's next generation mainstream B-§egmènt contender
•INVITATION concept underlines Nissan's commitment to compact car §egmènt
•An inspiration for Nissan's forthcoming new offering in the compact hatchback §egmènt in Europe, to join Micra and Juke
•Concept combines dynamic design, packaging and well balanced performance to appeal to sophisticated European consumers
•Technology includes advanced safety features as well as strong fuel economy and low emissions
Nissan has revealed the first details of a head-turning hatchback concept which previews the company's next generation compact car, a mainstream B-§egmènt contender to be sold alongside the Micra city car and innovative JÚKE B-§egmènt crossover in Europe.

Called INVITATION, the dynamic concept - which will be unveiled at this year's Geneva International Motor Show (8-18 March) - shows some of the innovation and excitement promised for the new model, which is due to be launched in Europe from 2013.

Design dynamism INVITATION is an energetic design, bringing fresh style, innovation and excitement to the mainstream market. The clean fluidity of the silhouette hints at its dynamic potential and showcases class-leading aerodynamics for enhanced efficiency.

The side of the car is dominated by a distinctive character line, known internally as the ‘Squash Line', which adds a powerful dynamism to its profile wîth distinctive sculpted front and rear wings giving INVITATION a confident stance.

Inside, a refreshingly open cabin combines practicality and modernity wîth impressive levels of quality and purposeful technology features.

François Bancon, Deputy Division General Manager of Product Strategy and Product Planning Division, said: 'The name we have given to this concept is self-explanatory... the key benefit of this compact car is to be inviting.

'It is inviting thanks to its sensuous exterior design and generous and comfortable interior space, cleverly packaged within compact overall dimensions. It is Nissan's invitation to buyers in the compact hatchback §egmènt.'

Class-leading performance and efficiency

Combining advanced engine technology, Nissan's acclaimed lightweight platform and an aerodynamically efficient body mean INVITATION achieves class-leading levels of fuel efficiency and emissions. Nissan is aiming for an ultra-low CO2 emission target of under 100g/km for the best model and wîth all versions eligible to wear Nissan's Pure Drive badge.

At the same time, responsive agile handling will ensure that when it comes to driving dynamics, INVITATION will compete wîth the top performers in the §egmènt.

Advanced safety technology

But INVITATION is more than just a great lòòking car that's fun and frugal to drive. The concept packs some of the most advanced technology ever seen in the B-§egmènt, all of which is designed to ensure the car is as safe as possible.

Among the features is Nissan's advanced Around View Monitor (AVM) safety technology - seen for the first time on a B §egmènt car - which makes reversing and parallel parking as stress-free as possible. In addition, INVITATION also incorporates Nissan Safety Shield Technologies, which interact wîth the driving environment keeping the driver aware of what is happening around the car.

Conclusion

INVITATION's combination of energetic exterior style, thoughtful interior, advanced safety features and class-leading emissions, fuel economy and dynamic performance demonstrates Nissan's commitment to offering innovation and excitement to all car buyers, no matter what type of car they are lòòking to buy.

About Nissan in Europe

Vital Stats

Nissan has one of the most comprehensive European presences of any overseas manufacturer, employing more than 12,500 staff across locally-based design, research & development, manufacturing, logistics and sales & marketing operations. Last year Nissan plants in the ÚK, Spain and Russia produced a range of vehicles including mini-MPVs, award-winning crossovers, SÚVs and commercial vehicles. Nissan now offers 24 diverse and innovative products for sale in Europe today, and is positioned to become the number one Japanese brand in Europe.

Source - Nissan
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Kia claims two more red dot design awards
• Kia Rio and Picanto honoured in prestigious European design competition
• Latest successes take Kia's total to six red dot award wins since 2009
• Multiple industry honours are further endorsement of Kia's design strategy
Frankfurt, March 14 2012 – Kia has been awarded two top honours for its Picanto and Rio models in the 2012 red dot design competition. The five-door versions of Kia's striking A-segment Picanto and B-segment Rio were both winners in red ...[Read more...]

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