2012 Jeep Grand Cherokee Trailhawk Concept

Jeep® and Mopar Unveil Six New Vehicles for the 46th Annual Moab Easter Jeep Safari

• All vehicles feature an array of Jeep Authentic Parts and AccessoriesJeep® Grand Cherokee Trailhawk Concept adds even more legendary Jeep 4x4 capability
• Jeep Wrangler Apache introduces new Mopar 6.4-liter HEMI V-8 conversion kit

• Mighty FC Concept features Mopar portal axles; harkens back to Jeep Forward Control models of 1950s and 1960s




• Mopar-accessorized Jeep Wrangler showcases many of the more than 250 Mopar offerings available for Wrangler

• Jeep Wrangler Traildozer: extreme 37-inch tires and another interpretation of a V-8 Wrangler



March 27, 2012 , Auburn Hills, Mich. - Jeep® and Mopar are ready for a week of wheeling in Moab.

The brands have created six new vehicles – all featuring a host of Jeep Authentic Parts and Accessories – for the annual Easter Jeep Safari in Moab, Útah. Now in its 46th year and taking place March 31 – April 8, the Easter Jeep Safari will be attended by thousands of die-hard off-road enthusiasts looking to enjoy a week of wheeling on some of the country's most renowned and challenging trails. Mopar also announced the creation of an off-road division that will create Jeep Authentic Parts and Accessories.

'We're delighted to showcase six new vehicles to our loyal Jeep fans at this year's Moab Easter Jeep Safari,' said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. 'The Jeep Safari has long been a great way for Jeep to connect with its core audience. We look forward to spending the week demonstrating our latest potential production and customization ideas and gathering instant feedback from the most knowledgeable 4x4 enthusiasts in the world.'

To create these new vehicles, Jeep teamed with Mopar, which celebrates its 75th anniversary this year and offers more than 1,000 accessories and performance parts for Jeep vehicles.

'Mopar is tapping into a growing trend among extreme Jeep enthusiasts who want even more power and capability on the trail,' said Pietro Gorlier, President and CEO of Mopar, Chrysler Group LLC's service, parts and customer-care brand. 'This year, Mopar is pushing the envelope in this arena by offering our customers new Pro 60 portal axles and a new HEMI conversion kit, which we will showcase in these new vehicles. In addition, to further maximize our presence in the off-road market, we are creating a Mopar Off-Road division to develop Jeep Authentic Parts and Accessories.'

Since 2002, Jeep and Mopar have teamed to create more than 30 unique concept vehicles for enthusiasts who attend the popular Easter Jeep Safari.

Jeep Authentic Parts and Accessories, New Mopar Off-road Division
Jeep engineers, working closely with Mopar's new off-road division, will create authentic parts and accessories for Jeep vehicles. New products from the group will be called Jeep Authentic Parts and Accessories. Each part and accessory will be specifically designed, built and quality-tested in order to meet strict Jeep specifications and fulfill the Jeep brand's requirements for 4x4 capability, craftsmanship and versatility.

Jeep Grand Cherokee Trailhawk Concept
The Jeep Grand Cherokee is well known for its benchmark off-road capability, courtesy of its Quadra-Lift™ air suspension, Selec-Terrain™ traction control system, Off-Road Adventure packages, tow/recovery hooks tested to twice the vehicle's Gross Vehicle Weight, and class-leading 4x4 systems – including Jeep's Quadra-Drive® II system that includes a rear Electronic Limited-slip Differential (ELSD), delivering industry-leading tractive capability.

Already the most awarded SÚV ever over its lifetime compared to any other SÚV, the new Grand Cherokee Trailhawk concept takes the premium Jeep vehicle's legendary off-road prowess to a new level, while providing a one-of-a-kind, more aggressive visual punch sure to delight Jeep enthusiasts.

Leading the off-road improvement are new 18-inch Goodyear Wrangler SilentArmor off-road tires – chosen to provide even more aggressive off-road performance combined with quiet highway manners – that are wrapped around new painted 5-spoke alloy Mineral Gray wheels. Grand Cherokee Trailhawk's SilentArmor tires include additional side-wall protection that enhances durability and reduces road noise. Modified Mopar rock rails – engineered to fully protect the lower body from rugged rocky terrain – are included and add to the functional off-road capability.

Visually, while the vehicle is featured in Stone White, a Mineral Gray and Red theme is highlighted throughout. Specifically, the grille surround, lower front applique, mirror caps and rear light bar join the wheels in Mineral Gray, while contrasting in eye-catching Red are the upper grille mesh, front and rear tow hooks, Jeep logos on wheel center caps and bolt holes in the alloy wheels. A Red trim line outlines a matte black hood applique that is utilized to reduce glare during technical off-road maneuvers.

Other unique touches include black headlamp surrounds, black exterior front and rear badging, Red 'Trail Rated' badges on the front fenders and a unique 'Trailhawk' badge on the rear tailgate.

Source - Jeep