FORD LAUNCHES SPORTY NEW ST-LINE: FIESTA ST-LINE AND FOCUS ST-LINE NOW AVAILABLE TO ORDER


By: Ford
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FORD LAUNCHES SPORTY NEW ST-LINE: FIESTA ST-LINE AND FOCUS ST-LINE NOW AVAILABLE TO ORDER  ◾Ford launches new ST-Line range of models inspired by Ford Performance vehicles and featuring bold styling, sporty driving dynamics and great value

◾Fiesta ST-Line and Focus ST-Line are available to order now with sport suspension, unique body kits and alloy wheel designs; sport seats, steering wheel and interior details

◾Powerful engine options include multi-award-winning 1.0-litre EcoBoost with up to 140PS for Fiesta ST-Line; 1.5-litre EcoBoost with up to 182PS for Focus ST-Line

◾Further two ST-Line models to follow before the end of the year

COLOGNE, Germany, June 2, 2016 – Ford today announced a new ST-Line model range for Europe, featuring vehicles with sporty styling inspired by Ford Performance and offering a range of powerful and efficient EcoBoost petrol and TDCi diesel powertrains.

FORD LAUNCHES SPORTY NEW ST-LINE: FIESTA ST-LINE AND FOCUS ST-LINE NOW AVAILABLE TO ORDER  ST-Line launches with the Fiesta ST-Line – priced from £15,645 – and Focus ST-Line – priced from £20,595 – both available to order now.

Delivering bold exterior and interior designs inspired by Ford's acclaimed Fiesta ST and Focus ST performance models, the new Focus ST-Line and Fiesta ST-Line are designed for customers who aspire to the sporty image of Ford's ST models – but do not require the full performance delivered by optimised ST engines and chassis with sports technologies.

Both Focus ST-Line and Fiesta ST-Line are offered with a range of powerful engines including Ford's multi-award-winning 1.0-litre EcoBoost petrol engine; sport suspension and body styling; unique alloy wheel designs; and sport seats, sport steering wheel and alloy pedals for the interior.

'With our new ST-Line range even more customers can experience sporty style and driving dynamics inspired by our most exciting Ford Performance line-up ever, that includes models such as the Focus RS, new Fiesta ST200 and Ford GT supercar' said Roelant de Waard, vice president, Marketing, Sales & Service, Ford of Europe. 'This year we expect to sell 40,000 performance cars in Europe, a 50 per cent increase compared with 2015, which in turn saw performance car sales rise by 61 per cent compared with 2014.'


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    Sporty styling

    Available in 3-door and 5-door bodystyles, the Fiesta ST-Line is a sporty new addition to the UK's best-selling car. The 5-door and estate Focus ST-Line models further enhance the appeal of the popular family car.

    Ford ST-Line models deliver ST-inspired styling that includes:

    ◾A honeycomb design for the trapezoidal front grille; fog lamps with dark surrounds; and a front bumper lip spoiler for Fiesta ST Line and bumper insert for Focus ST-Line

    ◾A rear diffuser element and large rear roof spoiler for both models

    ◾A black beltline beneath the windows, deep side-skirts and ST-Line exterior badging on the front wings

    ◾Unique 17in alloy wheels for Fiesta ST-Line and Focus ST-Line, both in Rock Metallic Grey

    ◾Sport seats with red stitching and a perforated leather ST-style steering wheel with grey stitching

    ◾ST-style gear knob, a dark woven headliner, and ST-Line scuff plates

    Powerful and efficient engines

    The new Ford ST-Line models are available only with high-power engine derivatives that complement the enhanced driving dynamics delivered by sport suspension – lowered by 10mm.

    The Fiesta ST-Line is offered with petrol engine options including:

    ◾100PS and 125PS 1.0-litre EcoBoost engines with five-speed manual transmission delivering 99g/km CO2 emissions and 65.7mpg fuel efficiency**

    ◾140PS 1.0-litre EcoBoost with five-speed manual transmission delivering 104g/km CO2 and 62.8mpg

    Also offered for Fiesta ST-Line is Ford's 95PS 1.5-litre TDCi diesel with five-speed manual transmission, offering 94g/km CO2 and 78.5mpg.

    The Focus ST-Line is offered with petrol powertrains ranging from 125PS to 182PS and with six-speed manual and six-speed automatic transmissions, including:

    ◾125PS 1.0-litre EcoBoost delivering from 108g/km CO2 and 60.1mpg

    ◾150PS and 182PS 1.5-litre EcoBoost delivering from 127g/km CO2 and 51.4mpg

    Ford's 1.5-litre TDCi diesel produces 120PS delivering 99g/km CO2 and 74.3mpg; or 2.0-litre TDCi with 150PS delivering from 105g/km CO2 and 70.6mpg are available on the Focus ST-Line with six-speed manual and six-speed PowerShift automatic transmissions.

    Focus ST-Line will also feature steering wheel-mounted paddle shifters when an automatic transmission is specified.

    'The new Fiesta ST-Line and Focus ST-Line will offer customers a chance to enjoy the famous fun-to-drive characteristics and great looks of Ford's performance models in an exciting and affordable package with a broad range of petrol and diesel engines – and we will be introducing two further models later in the year,' de Waard said.

    ** The declared Fuel/Energy Consumptions, CO2 emissions and electric range are measured according to the technical requirements and specifications of the European Regulations (EC) 715/2007 and (EC) 692/2008 as last amended. Fuel consumption and CO2 emissions are specified for a vehicle variant and not for a single car. The applied standard test procedure enables comparison between different vehicle types and different manufacturers. In addition to the fuel efficiency of a car, driving behaviour as well as other non-technical factors play a role in determining a car's fuel/energy consumption, CO2 emissions and electric range. CO2 is the main greenhouse gas responsible for global warming.

    About Ford Motor Company

    Ford Motor Company is a global automotive and mobility company based in Dearborn, Mich. With about 201,000 employees and 67 plants worldwide, the company's core business includes designing, manufacturing, marketing financing and servicing a full line of Ford cars, trucks, SUVs and electrified vehicles, as well as Lincoln luxury vehicles. At the same time, Ford is aggressively pursuing emerging opportunities through Ford Smart Mobility, the company's plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience and data and analytics. For more information regarding Ford, its products worldwide or Ford Motor Credit Company, visit www.corporate.ford.com.​​

    Ford of Europe is responsible for producing, selling and servicing Ford brand vehicles in 50 individual markets and employs approximately 53,000 employees at its wholly owned facilities and approximately 68,000 people when joint ventures and unconsolidated businesses are included. In addition to Ford Motor Credit Company, Ford Europe operations include Ford Customer Service Division and 24 manufacturing facilities (16 wholly owned or consolidated joint venture facilities and 8 unconsolidated joint venture facilities). The first Ford cars were shipped to Europe in 1903 – the same year Ford Motor Company was founded. European production started in 1911.

  • Photo credit: Ford
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    FORD LAUNCHES SPORTY NEW ST-LINE: FIESTA ST-LINE AND FOCUS ST-LINE NOW AVAILABLE TO ORDER
     
    FORD LAUNCHES SPORTY NEW ST-LINE: FIESTA ST-LINE AND FOCUS ST-LINE NOW AVAILABLE TO ORDER
     
    FORD LAUNCHES SPORTY NEW ST-LINE: FIESTA ST-LINE AND FOCUS ST-LINE NOW AVAILABLE TO ORDER
     
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