Chevrolet Announces 2017 Colorado ZR2 Pricing Starting At $40,995

February 8, 2017 by Chevrolet

DETROIT — After revitalizing an entire truck market segment with the launch of the Chevy Colorado, Chevrolet continues to innovate in the midsize pickup segment. The high-performance, off-road ZR2 trim level will launch this spring for the 2017 model year with a starting price of $40,995 MSRP including a $940 destination fee.

'ZR2 is truly a segment of one and does everything well — from traversing heavy two-track trails to high-speed desert running and full-on rock crawling. We're thrilled to be able to offer it for more than $2,500 less than the next closest comparable vehicles. Taken in the context of serious off-roading, $2,000 will buy you 50 years of annual passes to Arches National Park in Moab, Utah,' said Sandor Piszar, Chevrolet Trucks marketing director.

'Some vehicles that customers might cross-shop with ZR2 can spec out as much as $26,000 more than our truck — or the price of a well-equipped 2017 Colorado. When you buy a ZR2 at the starting price of $40,995, you are getting all of the significant off-road technologies standard with the vehicle, as well as an eight-speed automatic transmission and a wealth of other features at no additional cost.'

Available options on the 2017 Chevrolet Colorado ZR2 will include:

◾Class-exclusive 2.8L Duramax Turbo-Diesel engine, paired with a six-speed automatic transmission, capable of 186 horsepower and 369 lb-ft of torque

◾Choice of crew- or extended cab configurations (including short and long beds, respectively)

◾7-speaker Bose premium audio system

◾Dealer-installed, bed-mounted spare tire carrier

◾Full-length black vinyl floor (no additional cost — standard interior features leather seats and carpet)

The ZR2's starting MSRP includes a number of key standard features unique to the trim level, such as:

◾Class-exclusive front and rear locking electronic differentials

◾Revolutionary, segment-exclusive Multimatic Dynamic Suspensions Spool Valve (DSSVTM) dampers

◾Off-road rocker protection

◾Modified front and rear bumpers for better off-road obstacle clearance

◾Exclusive ZR2 17 x 8-inch aluminum alloy wheels

◾31-inch Goodyear Wrangler Duratrac off-road tires

◾New cast-iron control arms

◾An aluminum skidplate that protects the radiator and engine oil pan

◾Autotrac transfer case

◾Transfer case shield

◾Aggressive grille and hood combo unique to ZR2

◾Modified rear axle with a 3.42 ratio

◾Front and rear tracks widened 3.5 inches over a standard Colorado

◾Suspension lifted 2 inches over a standard Colorado

◾Off-Road Mode Technology

◾4-wheel disc brakes

Other standard features include:

◾Tow/haul mode

◾Trailering Package, including trailer hitch and 7-pin connector

◾Integrated trailer brake controller

◾Spray-on bedliner

◾Heated driver and passenger front seats

◾Wireless phone charging

◾Rear sliding window

◾EZ Lift and Lower tailgate

◾Locking tailgate

◾Recovery hooks

◾A six-speaker audio system with Chevrolet MyLink Radio with Navigation and an 8-inch diagonal color touchscreen, AM/FM stereo with seek-and-scan and a digital clock, Bluetooth streaming audio for music and select phones, voice-activated technology for radio and phone featuring Apple CarPlay and Android Auto capability as well as an auxiliary jack

◾All-terrain spare tire with unique ZR2 wheel

◾Four USB ports: one on the instrument panel, one in the center console and two in the rear of the center console

◾Electronic automatic cruise control

◾Rear window electric defogger

◾OnStar 4G LTE with built-in Wi-Fi

◾Rear Vision Camera

◾Remote keyless entry

◾Remote vehicle starter system

◾4-way power front driver and passenger seat adjuster with power driver lumbar control

◾Rear seats with underseat storage

Standard powertrain is the 3.6L DI DOHC V6 with a class-leading 308 horsepower and 275 lb-ft of torque that is shared with other Colorado models.

The ZR2 is available only as a four-wheel-drive vehicle.