Hyundai Motor America Reports October Sales

November 1, 2017 by Hyundai

•Best All-Time Tucson, Santa Fe and Combined CUV October Sales

•Genesis Sales Up 49 Percent

FOUNTAIN VALLEY, Calif., Nov. 1, 2017 – Hyundai Motor America today reported October sales of Hyundai and Genesis branded vehicles of 53,010 units, a 15 percent decline in comparison with the company's all-time best October in 2016. Hyundai's lineup of CUVs continues to drive growth as it sets monthly October sales records for combined CUV sales (up 12 percent), Tucson (up 8 percent) and Santa Fe (up 15 percent). The reduction in fleet sales, down 23 percent from a year ago, is a contributing factor to the overall sales decrease.

HYUNDAI BRAND HIGHLIGHTS

'The CUV growth trend for Hyundai continues as customers are able to find the right size, versatility and performance from Tucson and Santa Fe in highly competitive segments,' said John Angevine, director, National Sales, Hyundai Motor America. 'With two months remaining in the year, our focus is on maintaining retail market share and working closely with our dealers for a strong close to 2017.'

In October, Hyundai displayed its commitment to making things better for its customers with several corporate and product initiatives. Earlier in the month, Hyundai launched its new Shopper Assurance program in Dallas, Houston, Orlando and Miami, offering customers a streamlined and modernized car buying experience. Hyundai also introduced a new Rear Occupant Alert system and showcased the aftermarket potential of its vehicles by unveiling four unique custom-builds at the SEMA Show, while drivers of its Tucson Fuel Cell accumulated more than 3 million zero-emission miles since the vehicle's launch.

GENESIS BRAND HIGHLIGHTS

October Genesis vehicle sales totaled 1,786, a 49 percent increase over last year, while G80 sales were up 27 percent.

'Consumer demand and awareness for G80 and G90 are increasing, directly resulting in sales growth as both of our product lines have now been available for one year. We're pleased with how our brand is performing going into November and December,' said Erwin Raphael, general manager of Genesis in the U.S. market. 'In October, we also launched two key initiatives – an innovative new website called 'MyGenesis' for our customers and a partnership with the Executive Leadership Council.'

Photo credit: Hyundai
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