Hyundai Motor America Reports April 2018 Sales

May 2, 2018 by Hyundai

Best Total SUV Sales Month of All Time

• Record-Setting Tucson Month
• Kona Off to a Fast Start
• Ioniq Sales Increase 36 Percent

 

FOUNTAIN VALLEY, Calif., May 1, 2018 – Hyundai Motor America reported April sales of Hyundai- and Genesis-branded vehicles of 56,063 units, an 11 percent decline in comparison with April 2017. Despite the overall decline there were several significant gains as Hyundai's SUV family continues to set records.

For the second consecutive month, Hyundai set an all-time record in monthly SUV sales with 25,618 units sold. Tucson also continued its strong run setting another monthly sales record and exceeding 12,000 units for the first time with a 30 percent increase over last April. This is the 14^th month in a row with a new monthly record for Tucson. Hyundai's new subcompact SUV Kona is also finding its footing in the segment with quickly turning inventory, a high-level of conquest in early data, and sales growth of 40 percent compared with March 2018. The Hyundai Ioniq also had a strong month with sales increasing 36 percent year-over-year.

Sales by Brand

	Apr-18	Apr-17	2018 YTD Trending News • RM Sotheby's Announces Further Incredible Competiton And Rally Greats Coming To Monaco On 10 And 11 May • BONHAMS|CARS SPRING STAFFORD MOTORCYCLE SALE ACHIEVES £3 MILLION WITH AN INDUSTRY-LEADING 95% SELL THROUGH RATE • VinFast officially signs agreements with 12 new dealers in the US • Niki Lauda's Nürburgring Helmet – A Symbol Of Sporting Bravery And Determination – Comes To Bonhams|Cars Miami Auction • Enhanced Audi A3 Sportback and Saloon: UK pricing and specification	2017 YTD
Hyundai	55,035	61,669	199,550	225,306
Genesis	1,028	1,381	5,390	6,536
TOTAL	56,063	63,050	204,940	231,842

Hyundai Brand Highlights

'Even with April having three fewer selling days and one less weekend, Hyundai's well-balanced SUV lineup continues to take advantage of market conditions and consumer preferences ,' said John Angevine, director, National Sales, Hyundai Motor America. 'Customers are quickly realizing that Hyundai offers SUVs that are well designed, loaded with technology, fuel efficient, and covered by an industry-leading warranty. The SUV gains are balanced by Hyundai's car sales that shouldn't be forgotten as millions of customers still find cars appealing, represented by Ioniq's 36 percent increase.'

April Product and Corporate Initiatives

•Wards 10 Best Interiors: Kona's sleek and modern interior was named to the list from a field of 40 vehicles with new or significantly-refreshed interiors.

•Usage-Based Insurance: Hyundai and Verisk, a leading data analytics provider, announced an alignment to bring usage-based insurance programs to Hyundai customers in the future, meaning lower insurance premiums for drivers.

•NFL Draft: Hyundai wrapped up a successful 2018 NFL Draft marketing program, partnering with four of the top prospects to tell their stories leading up to the biggest day in their careers.

•Pirelli World Challenge TCR Podiums: On the racetrack, Hyundai continued its dominating performances in the Pirelli World Challenge TCR series with a win and second place finish over the weekend's two races.