Marion David Is Appointed Product Director Of DS Automobiles
October 17, 2018 by DS Automobiles•Marion David succeeds Eric Apode as DS Automobiles Product Director. •Eric Apode joins the Groupe PSA's India Pacific Division. On this occasion, Yves Bonnefont, CEO of DS Automobiles said: 'I would like to thank and congratulate Eric Apode for his remarkable contribution to the creation of the DS brand. Under his leadership, the DS product teams have defined the strategy of the next generation of DS, delivering exceptional vehicles - the first two, DS 7 CROSSBACK and DS 3 CROSSBACK, already delight our customers. I am very happy to welcome Marion David to the leadership team at DS Automobiles'. Since June 2014, Eric Apode was Senior Vice President of the DS Automobiles, in charge of Product, Business Development and Profitability. Over her 15 years tenure at the Peugeot Product Department, Marion David played a major role in the development and success of the current range. Until now, she has been at PSA Retail where she notably established and successfully launched the DS Store in Boulogne, Billancourt.
