Style And Innovation: Two All-New Chevrolet Vehicles Top Comerica Park Fountain
March 28, 2019 by ChevroletDETROIT —
Chevrolet and the Detroit Tigers are kicking off the 2019 Major League Baseball season with the installation of two all-new vehicles atop the center field fountain at Comerica Park, a Motor City tradition now in its 10th year.
The red 2019 Chevy Blazer RS and silver 2019 Silverado 1500 LT Trail Boss enhance the ballpark's skyline view and complement the majestic 'Chevy Fountain' that graces centerfield at Comerica Park. With more than 8,400 pounds of sheet metal hoisted into position by a crane, the vehicles remind fans in the ballpark and watching on TV of Chevy's historic relationship with American baseball and its deep roots in Detroit.
'This decade-old tradition allows us to celebrate Chevy's connection to baseball in our hometown, and it's a telltale sign that Opening Day is almost here,' said Paul Edwards, U.S. vice president, Chevrolet Marketing. 'The all-new Blazer and Silverado represent innovation, endurance and personality — much like our great city of Detroit.'
The attention-grabbing Blazer and the rugged Silverado 1500 LT Trail Boss showcase the quality, dependability and reliability needed to withstand the six-month baseball season. With a bird's-eye view of the field, these heavy-hitting vehicles will cheer on the Detroit Tigers at every home game.
'Chevrolet and the Detroit Tigers are two of the Motor City's most iconic brands, and we're honored to be celebrating the 10-year mark of this great tradition,' said Chris Granger, Group President of Sports and Entertainment, Ilitch Holdings Inc. 'Chevy continues to be great partner not only to the Tigers, but with all of us in the Major League Baseball family.'
Chevy's connection to baseball extends from the backyard to the major leagues as the Official Vehicle of Major League Baseball and the Official Automotive Sponsor of the PLAY BALL initiative. Through Chevy Cares programs like Chevy Youth Baseball, kids are empowered to stay active, build self-esteem and learn teamwork – skills that can help them on and off the field.
Since the Chevy Youth Baseball program launched in 2006, more than 8 million kids have participated in nearly 2,000 free clinics with participation from current and former players and coaches. More than 1,300 Chevy dealers across the U.S. have donated nearly 163,000 equipment kits and jerseys to encourage the next generation of baseball players.
Founded in 1911 in Detroit, Chevrolet is one of the world's largest car brands, doing business in more than 100 countries and selling more than 4.0 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.com.
ABOUT THE DETROIT TIGERS
The Detroit Tigers, Inc., a charter member of the American League in 1901, have won four World Series and 11 American League pennants. The Tigers play their home games at Comerica Park located within The District Detroit, one of the largest sports and entertainment developments in the country. For more information about the Tigers and the Ilitch Companies visit www.Tigers.com, www.DistrictDetroit.com and www.IlitchCompanies.com.