Two World Premieres From DS Automobiles At The Geneva International Motor Show

February 20, 2020 by DS Automobiles

• World premiere of a new model to enhance a DS range already comprising of DS 7 CROSSBACK and DS 3 CROSSBACK

•World debut of a concept car that's particularly sophisticated and technically advanced to portray the beginning of a new era

•Electrification at the heart of the DS strategy with DS 3 CROSSBACK E-TENSE and DS 7 CROSSBACK E-TENSE 4x4, technically advanced and sophisticated

•As a nod to the DNA of DS Automobiles, an SM will be shown on the DS stand, fifty years to the day after it first appeared

DS Automobiles will unveil two world firsts on its stand at the Geneva Motor Show. Fifty years after revealing the SM – 10 March 1970 – the new premium French brand DS will present its third model and a new concept car.

These two designs will be revealed in a pre-premiere on Facebook on Monday 24 February at 17:00, then Wednesday 26 February at 08:00.

The E-TENSE range, already on sale with DS 3 CROSSBACK E-TENSE, the first 100% (BEV - Battery Electric Vehicle) electric premium SUV model in its segment, and DS 7 CROSSBACK E-TENSE 4x4, the premium SUV PHEV (Plug-in Hybrid Electric Vehicle) with 300hp with CO2 from 33g/km, will be at the centre of the stand, alongside an SM from the 1970s.

A symbol of French ambition and outstanding expertise, SM forms the legacy of DS Automobiles.

The 2020 Geneva International Motor Show is open from Thursday 5 to Sunday 15 March at the Palexpo.

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Photo credit: DS Automobiles
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