Ted Mengiste Named Executive Director, Sales Operations At Genesis Motor America
April 1, 2020 by GenesisFOUNTAIN VALLEY, Calif., March 31, 2020 – Genesis Motor North America has appointed Tedros (Ted) Mengiste as Executive Director, Sales Operations, Genesis Motor America. Ted will be responsible for sales, retail operations and client experience in the United States. Mengiste starts on March 31, 2020 and will report directly to Mark Del Rosso, President and CEO Genesis Motor North America. Mengiste's appointment is an extension of his 23-year career in automotive marketing, sales and service roles where he most recently served as Regional Vice President at Infiniti's largest area/zone. Mengiste's experience includes leadership in regional sales, retailer training, market representation, product management and marketing. 'Ted has exactly what Genesis needs as we extend our 'Young Luxury' platform,' said Mark Del Rosso, President and CEO Genesis Motor North America. 'He's been on-the-ground on factory floors, dealer showrooms and OEM head offices leading ROI-driven sales and product plays for more than 20 years. I'd like to welcome him to the Genesis family and can't wait to introduce him to our retail network.' Mengiste has an MBA from the University of Michigan, Ross School of Business and a Bachelor of Science in Business Marketing from Indiana University.
