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Subaru of America, Inc. Reports Best-Ever April Sales

    • Best April Ever: Monthly sales increase 100.5 percent over April 2020
    • Best April Ever for Crosstrek, Forester, and WRX/STI
Subaru of America, Inc. today reported 61,389 vehicle sales for April 2021, the company's best-ever April sales and a 100.5 percent increase compared to April 2020 when the coronavirus pandemic impacted the global economy at large. The automaker also reported year-to-date sales of 221,815, a 37.6 percent gain compared with the same period in 2020.

'Our retailers showed their desire by delivering the best-ever April in the history of Subaru with an increase of 100.5 percent,' said Thomas J. Doll, President and CEO of Subaru of America, Inc. 'As Spring car buyers look for the ideal vehicle to carry them through their warm weather adventures, our commitment to offering the safest, most reliable and family-friendly vehicles on the market makes Subaru their top choice.'

All carlines saw gains in April 2021 which marked the twelfth consecutive month of 40,000+ vehicle sales for Subaru. Forester was the top performer by volume for the month with 19,452 sales, an increase of 106.3 percent over prior year and its best-ever April. Crosstrek and WRX/STI sales were notably strong as each carline achieved its best April ever. Crosstrek posted a 180.7 increase, while WRX/STI posted an increase of 133 percent compared to April 2020. Also, in April, the automaker celebrated the sale of the eleven-millionth Subaru vehicle in the U.S.

'We're proud that our award-winning SUV vehicles, as well as the amazing WRX/STI, could deliver an all-time best April,' said Jeff Walters, Senior Vice President of Sales. 'We expect car buyers will continue to make Subaru top-of-mind this Spring, but our results will be influenced by vehicle availability due to the well-documented chip shortages impacting production throughout the auto industry.'

 
CarlineApr-21Apr-20% ChgApr-21Apr-20% Chg
 MTDMTDMTDYTDYTDYTD
Forester19,4529,431106.3%67,14648,51138.4%
Impreza3,4471,85785.6%12,56212,1463.4%
WRX/STI3,1831,368132.7%8,7495,90848.1%
Ascent4,3983,95411.3%18,87119,578-3.6%
Legacy2,4641,35881.5%8,7697,89311.1%
Outback15,7288,06295.1%57,23140,67740.7%
BRZ11810512.4%70149741.1%
Crosstrek12,5994,489180.7%47,78626,00583.8%
TOTAL61,38930,624100.5%221,815161,21537.6%

Photo credit: Subaru
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