• Starting MSRP for the 2024 Atlas is $37,725; $36,715 for the Atlas Cross Sport
•Major refresh of Atlas family boasts significant interior upgrade with premium materials and elegant design
•New 2.0-liter turbo powertrain replaces previous four-cylinder and VR6® options, bringing better torque than the outgoing engines and improved fuel economy compared to the VR6
•Rugged Atlas Peak EditionTM trimline joins facelifted MY24 Atlas lineup with unique interior and exterior features
Herndon, VA — Today, Volkswagen of America, Inc. announced that pricing for the 2024 Atlas will start at $37,725 MSRP and the 2024 Atlas Cross Sport at $36,715. The refreshed Atlas and Atlas Cross Sport feature an elegant new interior and a refined turbocharged engine that improves both performance and driving experience.
The Atlas will offer six trim levels, including two Peak Edition trims, while Atlas Cross Sport will offer five trim levels. For 2024, the Atlas family will be powered solely by a four-cylinder turbocharged and direct-injection TSI® engine with 269 horsepower and 273 lb-ft of torque. The new engine provides similar power to the outgoing VR6, a bump in torque—which is available over a broader rev range, improving drivability and acceleration—and is anticipated to provide improved fuel economy. EPA-estimated fuel economy is not yet available and will be released at a later time. An eight-speed automatic transmission and front-wheel drive are standard; Volkswagen's 4Motion® all-wheel-drive system is available across the model lineup.
While the refreshed Atlas and Atlas Cross Sport maintain largely the same underpinnings of the successful outgoing models, the spacious interior of each vehicle receives a major upgrade for the 2024 model year. Premium materials are adopted throughout, including a leatherette-trimmed soft-touch dash and center console. Front-row door trim and décor flow seamlessly into the dash panel, creating an upscale cockpit; the door treatment is also mirrored in the second row. Available ambient lighting with 30 color choices pairs with innovative backlit dash décor featuring the model name to elevate the new design. Top-of-range models feature quilted leather seats with a diamond stitching pattern.
The seven-seater Atlas lineup is bolstered by the addition of the Atlas Peak EditionTM trimline for 2024. Peak Edition models feature unique interior and exterior details, including body cladding elements, unique wheels, all-terrain tires, black-out exterior details, signature interior design, and are only available with 4Motion all-wheel drive.
The Atlas and Atlas Cross Sport are expected to begin hitting U.S. dealers in Q3 of 2023.
MODEL LINEUP | Destination for all trims is $1,350
Atlas Lineup
SE
The entry-level Atlas starts at $37,725 MSRP for SE front-wheel drive and $39,625 for 4Motion all-wheel drive. It carries over features from model year 2023 such as standard 18-inch machined aluminum-alloy wheels; LED taillights; auto-dimming rearview mirror; rain-sensing wipers; KESSY® keyless access with push-button start; Volkswagen Car-Net® with Wi-Fi capability (requires subscription); six-speaker sound system; six USB-C ports; 10-way power driver seat; and leatherette seating surfaces. For model year 2024, the refreshed Atlas introduces a ton of new standard content, including: LED headlights with AFS (Adaptive Front-lighting System); 12-inch infotainment display; 10.25-inch Volkswagen Digital Cockpit Pro; wireless App connect; 45W fast charging; wireless charging; heated multifunction steering wheel with shift paddles; heated front seats and side mirrors; ventilated front seating; three-zone Climatronic; rear seatbelt detection and rear seat reminder system.
The IQ.DRIVE® package is now standard on all trims and rounds out the driver assistance suite with Travel Assist, Front Assist, Active Side Assist, Lane Assist, Rear Traffic Alert, Adaptive Cruise Control with Stop and Go, and Emergency Assist.
SE w/ Technology
Building from the SE, the Atlas SE w/ Tech starts at $41,665 MSRP for FWD and $43,565 for 4Motion all-wheel drive. It carries over features from model year 2023 such as power liftgate with Easy Open; rear sunshade; front and rear Park Distance Control; remote start; an additional USB-C in the storage console; and a 115v power outlet in the second row. The SE w/ Tech trim introduces the following new content for model year 2024: 20-inch machined alloy wheels; light bars and emblems; tow hitch; Easy Close function for the power liftgate; and a dash cam USB-C port in the rearview mirror (for a total of eight USB-C ports).
The panoramic sunroof package may be added for an additional $1,200. The black wheel package includes 20-inch black five-spoke alloy wheels for an additional $595.
The Captain's Chair package is an additional $695 and provides an upgraded second row with bucket seats with armrests and an easily accessible 3rd row. The Captain's Chair package is available on the Atlas SE w/Tech and above trims, including Peak Edition trims.
Peak Edition SE w/ Technology
Building on the SE w/Tech, the Atlas Peak Edition SE w/Tech starts at $46,555 MSRP and includes standard 4Motion all-wheel drive. Standard features include 18-inch black alloy wheels with all-terrain tires; silver underbody cladding; blackout exterior detailing; Peak Edition badging; unique interior color and decor; panoramic sunroof; 30-color ambient lighting; and stainless steel pedal caps.
SEL
The Atlas SEL model is priced at $48,445 MSRP and includes standard 4Motion all-wheel drive. Building from the Atlas SE w/Tech, it carries over features from model year 2023 such as performance LED headlights; Light Assist; heated washer nozzles; navigation; memory function for driver's seat and exterior mirrors; eight-way power passenger seat; panoramic sunroof; and Dynamic Road Sign Display. It introduces the following new content for model year 2024: head-up display; 30-color ambient lighting; leather seating surfaces; heated second-row seats; and predictive Adaptive Cruise Control.
Peak Edition SEL
Building on the Atlas SEL, the Atlas Peak Edition SEL model is priced at $50,435 MSRP and includes standard 4Motion all-wheel drive. Standard features include 18-inch black alloy wheels with all-terrain tires; silver underbody cladding; black roof rails; blackout exterior detailing; Peak Edition badging; unique interior color and decor; leatherette seating surfaces; and stainless steel pedal caps.
SEL-Premium R-Line
The top-of-the-line Atlas SEL Premium R-Line models are priced at $52,455 MSRP and include standard 4Motion all-wheel drive. Building from the Atlas SEL, standard features include 21-inch wheels; R-Line® styling elements; power folding mirrors; Harmon Kardon® audio system; Park Assist; and Area View.
Atlas Cross Sport Lineup
Atlas Cross Sport SE
The entry-level Atlas Cross Sport starts at $36,715 MSRP for SE front-wheel drive and $38,615 for 4Motion all-wheel drive. It carries over features from model year 2023 such as standard 18-inch machined aluminum-alloy wheels; LED taillights; auto-dimming rearview mirror; rain-sensing wipers; KESSY keyless access with push-button start; Volkswagen Car-Net with Wi-Fi capability (requires subscription); six-speaker sound system; four USB-C ports; 10-way power driver seat; and leatherette seating surfaces. For model year 2024, the refreshed Atlas Cross Sport introduces a ton of new standard content, including: LED headlights with AFS (Adaptive Front-lighting System); 12-inch infotainment display; 10.25-inch Volkswagen Digital Cockpit Pro; wireless App connect; 45W fast charging; wireless charging; heated multifunction steering wheel with shift paddles; heated front seats and side mirrors; ventilated front seating; two-zone Climatronic; rear seatbelt detection and rear seat reminder system.
The IQ.DRIVE package is now standard on all trims and rounds out the driver assistance suite with Travel Assist, Front Assist, Active Side Assist, Lane Assist, Rear Traffic Alert, Adaptive Cruise Control with Stop and Go, and Emergency Assist.
Atlas Cross Sport SE w/Tech
Building from the SE, the Atlas Cross Sport SE w/ Tech starts at $40,655 MSRP for FWD and $42,555 for 4Motion all-wheel drive. It carries over features from model year 2023 such as power liftgate with Easy Open; front and rear Park Distance Control; remote start; an additional USB-C in the storage console; and a 115v power outlet in the second row. The SE w/ Tech trim introduces the following new content for model year 2024: 20-inch machined alloy wheels; light bars and emblems; tow hitch; rear sunshade; Easy Close function for the power liftgate; and a dash cam USB-C port in the rearview mirror (for a total of six USB-C ports).
The panoramic sunroof package may be added for an additional $1,200. The black wheel package includes 20-inch black five-spoke alloy wheels for an additional $595.
Atlas Cross Sport SEL
The Atlas Cross Sport SEL model is priced at $47,435 MSRP and includes standard 4Motion all-wheel drive. Building from the Atlas Cross Sport SE w/Tech, it carries over features from model year 2023 such as performance LED headlights; Light Assist; heated washer nozzles; navigation; memory function for driver's seat and exterior mirrors; eight-way power passenger seat; panoramic sunroof; and Dynamic Road Sign Display. It introduces the following new content for model year 2024: head-up display; 30-color ambient lighting; leather seating surfaces; heated rear seats; and predictive Adaptive Cruise Control.
Atlas Cross Sport SEL R-Line
The Atlas Cross Sport SEL R-Line starts at $48,885 MSRP and includes standard 4Motion all-wheel drive. Building on the SEL trim, standard features include R-Line bumpers; a leather-wrapped and heated multifunction sport steering wheel; and stainless steel pedal caps.
Atlas Cross Sport SEL Premium R-Line
The top-of-the-line Atlas Cross Sport SEL Premium R-Line models are priced at $51,445 MSRP and include standard 4Motion all-wheel drive. Building from the Atlas Cross Sport SEL, standard features include 21-inch wheels; R-Line styling elements; power folding mirrors; Harmon Kardon audio system; Park Assist; and Area View.
Photo credit: Volkswagen
posted on conceptcarz.com
•Refresh adds standard content, including high-end comfort features like Climatronic®, ventilated front seats, and heated steering wheel, as well as the IQ.DRIVE® suite of driver assistance features
Comfort features get a boost as well. A heated steering wheel with shift paddles, ventilated front seats and a height-adjustable passenger seat are now standard fare, along with Climatronic® automatic climate control and Voice Control. The center console is redesigned with a storage cubby underneath. Leather seating surfaces and heated second-row rear seats are now available a trim line lower than previous models.
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