Launch Of A New Dedicated DS Network As Orders Open For DS 7 Crossback With Range, Pricing And Specifications Announced

November 6, 2017 by DS Automobiles

•A dedicated DS network is emerging in the UK and across the world to solely represent the brand

•DS 7 CROSSBACK represents the start of a new product-phase for DS Automobiles

•Four trim levels distinguish each version with DS Inspirations theming the attention-to-detail interior

•Highly-specified, DS 7 CROSSBACK models feature the core values of the brand

•Latest petrol and diesel models will be joined in 2019 with a PHEV (Petrol-Electric) model

•Prices range from £28,050 to £50,000

For DS Automobiles, today is a big moment for the brand in the UK, as it realises its ambition to open orders for DS 7 CROSSBACK, the new DS SUV, through its emerging new dedicated DS Network.

With growing awareness for the DS brand, formed on 1 June 2014, DS Automobiles is now opening orders for the full range of DS 7 CROSSBACK – the first deliveries of which will start early 2018 – to meet the needs of drivers in search of a new automotive experience with unique sensations.

After the La Première launch edition was made available to order in May 2017 (and is still reservable online until 31 December 2017), the full range of DS 7 CROSSBACK are now available to order. For the launch of the DS SUV, innovation and savoir-faire from Paris, bespoke and personalised vehicles are the order of the day. Trailblazers, trend enthusiasts; customers looking for a new and premium automotive experience with unique sensations will have the choice of four different interior styles (Inspirations), four high performance, punchy and efficient engines and 15 high-tech features, with UK prices at launch from £28,050 to £43,535 (£50,000 with the DS 7 CROSSBACK PHEV E-Tense 4x4).