Audi Customers to Get 4-Year SiriusXM Traffic Subscription

May 21, 2012 by Audi

Sirius XM Radio (NASDAQ: SIRI) and Audi of America today announced customers who purchase 2013 model year vehicles equipped with MMI Navigation Plus or MMI Navigation Plus with MMI Touch will receive a 4-year subscription to SiriusXM Traffic, giving drivers access to traffic speed and flow information along with accident information to assist in routing around congested areas.

'SiriusXM programming continues to enhance the Audi driving experience and now Audi drivers will find our innovative data services useful on the road every day,' said Larry Pesce, Group Vice President and General Manager, Infotainment and Advanced Audio Services, SiriusXM.

'Owning an Audi has always meant more than just driving, and our discerning customers demand the most technologically advanced vehicles available,' Johan de Nysschen, President, Audi of America. 'We continually strive to innovate and give our customers the best in-vehicle experience, and we are excited to give our customers the opportunity to experience premium entertainment and data services such as SiriusXM satellite radio and SiriusXM Traffic.'

Audi of America will continue to give customers purchasing new Audi vehicles equipped with satellite radio a 3-month subscription to SiriusXM's commercial-free music, plus premier sports, live news, talk and comedy.

For more information on SiriusXM, please visit www.siriusxm.com.

ABOUT AUDI

Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. Audi was a top-performing luxury brand in Europe during 2011, and broke all-time company sales records in the U.S. Through 2016, AUDI AG will invest about $17 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.

ABOUT SIRIUS XM RADIO

Sirius XM Radio Inc. is the world's largest radio broadcaster measured by revenue and has more than 22 million subscribers. SiriusXM creates and broadcasts commercial-free music; premier sports talk and live events; news and comedy; exclusive entertainment; and the most comprehensive Latin music, sports and talk programming in radio. SiriusXM is available in vehicles from every major car company in the U.S., from retailers nationwide, and online at siriusxm.com. SiriusXM programming is also available through the SiriusXM Internet Radio App for Android, Apple, and BlackBerry smartphones and other connected devices. SiriusXM also holds a minority interest in SiriusXM Canada which has more than 2 million subscribers.