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Why Concept Cars?

Manufacturers use concept cars to showcase new technology and styling, and to gauge customer reaction. These are known as show cars, production-intent vehicles, and prototype vehicles. They are often radical designs that employ non-traditional exotic or expensive materials. Concept designs are changed and finalized prior to entering production often due to practicality, regulatory compliance, unprofitability, and safety reasons.

Most drawings, computer designs, and concept cars never evolve past scale models. Many are non-operational and without drivetrains or working accessories. If the concept is drivable, the drivetrain is often sourced from a production vehicle within the same company.

After the concept car has served its purpose, they are usually destroyed.

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Bizzarrini 128P Prototype Concept Information
1971 Bizzarrini 128P Prototype

Giotto Bizzarrini once said I am not a designer, I am a worker. During the early 1970s he closed his factory and returned to consulting which later resulted in a pair of sleek new competition Barchettas,......
Bizzarrini Manta Concept Information
1968 Bizzarrini Manta

Bizzarini opened for business in 1962, and completed their first prototype work, the Iso AC3 Grifo, in 1965. After severing relations with Iso, Bizzarrini continued building a similar vehicle, the GT......
Bizzarrini 5300 Spyder S.I Prototipo Concept Information
1966 Bizzarrini 5300 Spyder S.I Prototipo

Dottore Ingegnere Giotto Bizzarini had successful stints at Alfa Romeo, Iso, Ferrari, and a Lamborghini V12 engine on his resume before setting a company to create cars bearing his own name. Established......


Vehicle information, history, and specifications from concept to production.

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