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In 1967, the Mercury division of Ford Motor Company introduced a new breed of pony car, called the Cougar. It shared many components with its Ford Mustang sibling, though its wheelbase was stretched three inches. It was a more luxurious sports car, bridging the gap between the Mustang and the Thunderbird. The car featured hidden headlamps, a 289 cubic-inch V8, contoured body panels, a plush interior, and sequential turn signals. There was an upscale XR-7 model that added leather seating, wood-grain dash applique and full instrumentation. The GT model added a 390 cubic-inch V8 and handling-oriented suspension. The Cougar was Mercury's most popular model despite only being offered in one body-style, a 2-Door Hardtop Coupe. During its first year of production, 150,893 examples were sold. In 1969, a two-door convertible was added to the lineup.
For 1971, the Cougar was given a redesign. It was given slab sides and a more formal appearance. Base and XR-7 versions remained part of the lineup.
The 1973 model was a continuation of the 1971 with minor trim changes. Equipment included sequential turn signals, high-back bucket seats, wheel lip moldings, two-spoke color-keyed steering wheel, consolette with ashtray and power front disc brakes. There were less than 4,500 examples of the convertible Cougar produced for 1973, spelling an end to the topless Mercury for the rest of the decade. 1,284 base models and 3,165 XR-7 convertibles were produced in 1973.
The current owners of this Cougar purchased in August of 1988. It has wire wheel covers, power steering and brakes, automatic transmission and AM Radio. Other than a repaint, the car remains original.
In 2010, the car was offered for sale at the Vintage Motor Cars of Hershey auction presented by RM Auctions. The car was estimated to sell for $10,000-$15,000 and offered without reserve. As bidding came to a close, the car had been sold for the sum of $11,000 including buyer's premium.By Daniel Vaughan | Oct 2010
For 1971, the Cougar was given a redesign. It was given slab sides and a more formal appearance. Base and XR-7 versions remained part of the lineup.
The 1973 model was a continuation of the 1971 with minor trim changes. Equipment included sequential turn signals, high-back bucket seats, wheel lip moldings, two-spoke color-keyed steering wheel, consolette with ashtray and power front disc brakes. There were less than 4,500 examples of the convertible Cougar produced for 1973, spelling an end to the topless Mercury for the rest of the decade. 1,284 base models and 3,165 XR-7 convertibles were produced in 1973.
The current owners of this Cougar purchased in August of 1988. It has wire wheel covers, power steering and brakes, automatic transmission and AM Radio. Other than a repaint, the car remains original.
In 2010, the car was offered for sale at the Vintage Motor Cars of Hershey auction presented by RM Auctions. The car was estimated to sell for $10,000-$15,000 and offered without reserve. As bidding came to a close, the car had been sold for the sum of $11,000 including buyer's premium.By Daniel Vaughan | Oct 2010
2010 RM Auctions - Vintage Motor Cars of Hershey
Pre-Auction Estimates :
USD $10,000-USD $15,000
Sale Price :
USD $11,000
1973 Mercury Cougar Auction Sales
Recent Sales of the Mercury Cougar
(Data based on Model Year 1973 sales)
1973 MERCURY COUGAR XR7 CONVERTIBLE Chassis#: 3F94H545455 Sold for USD$13,750 2024 Barrett-Jackson : Scottsdale AZ | |
1973 Mercury Cougar XR-7 Chassis#: 3f93q562463 Sold for USD$13,750 2024 Mecum : Kissimmee | |
1973 Mercury Cougar XR-7 Convertible Chassis#: 3f94q576779 Sold for USD$22,000 2024 Mecum : Kissimmee | |
1973 Mercury Cougar XR-7 Convertible Chassis#: 3f94q527813 Sold for USD$15,400 2024 Mecum : Kissimmee | |
1973 Mercury Cougar XR-7 Convertible Chassis#: 3f94q576779 Sold for USD$24,200 2023 Mecum : Kissimmee Summer Special 2023 | |
1973 Mercury Cougar XR-7 Convertible Chassis#: 3f92h572519 Sold for USD$6,600 2023 Mecum : Kissimmee Summer Special 2023 | |
1973 Mercury Cougar XR-7 Convertible Sold for USD$16,500 2023 Mecum : Kissimmee | |
1973 Mercury Cougar XR-7 Convertible Sold for USD$19,250 2022 Mecum : Las Vegas | |
1973 Mercury Cougar XR-7 Sold for USD$24,200 2022 Mecum : Dallas | |
1973 Mercury Cougar XR-7 Convertible Sold for USD$25,300 2022 Mecum Indy | |
1973 Mercury Cougar XR-7 Convertible Sold for USD$16,500 2022 Mecum : Glendale | |
1973 Mercury Cougar Chassis#: 3F94H500896 Sold for USD$14,500 2021 GAA : November 2021 | |
1973 Mercury Cougar Sold for USD$10,250 2021 GAA : April 2021 | |
1973 Mercury Cougar XR-7 Convertible Sold for USD$19,250 2021 Mecum : Houston 2021 | |
1973 Mercury Cougar Convertible Sold for USD$28,050 2020 Mecum : Las Vegas | |
1973 Mercury Cougar XR7 Sold for USD$11,000 2020 GAA : July 2020 | |
1973 Mercury Cougar Convertible Sold for USD$18,700 2020 Mecum Auctions : Kissimmee | |
1973 Mercury Cougar Convertible Sold for USD$13,200 2019 Mecum : Chicago | |
1973 Mercury Cougar Convertible Sold for USD$17,050 2019 Mecum : Harrisburg | |
1973 Mercury Cougar XR-7 Convertible Sold for USD$19,250 2019 Mecum : Harrisburg |
Mercury Cougars That Failed To Sell At Auction
1973 Mercury Cougar's that have appeared at auction but did not sell.
Vehicle | Chassis | Event | High Bid | Est. Low | Est. High |
---|---|---|---|---|---|
1973 Mercury Cougar XR-7 Convertible | 3f94q538063 | 2024 Mecum : Kissimmee | $28,000 | ||
1973 Mercury Cougar XR-7 Convertible | 3f94q576779 | 2023 Mecum : Indy | $22,000 | ||
1973 Mercury Cougar XR-7 Convertible | 2023 Mecum : Kissimmee | $28,000 | |||
1973 Mercury Cougar XR-7 Convertible | 2022 Mecum : Houston | $23,000 | |||
1973 Mercury Cougar Xr-7 Convertible | 2021 Mecum : Orlando | $25,000 | |||
1973 Mercury Cougar XR-7 Convertible | 2021 Mecum : Kissimmee | $25,000 | |||
1973 Mercury Cougar XR-7 Convertible | 2020 Mecum : Kissimmee Summer Special | $25,000 | |||
1973 Mercury Cougar XR7 | 2018 GAA : November 2018 | $17,000 | |||
1973 Mercury Cougar XR7 | 2018 Collector Car Toronto Fall Classic | $15,000 | |||
1973 Mercury Cougar Convertible | 2018 Mecum : Indianapolis | $19,000 | |||
1973 Mercury Cougar Convertible | 2018 Mecum : Kansas City | $22,000 | |||
1973 Mercury Cougar XR-7 Convertible | 2018 Mecum : Kissimmee | $11,000 | |||
1973 Mercury Cougar XR-7 Convertible | 2017 Mecum : Las Vegas | $21,000 | |||
1973 Mercury Cougar Xr-7 Convertible | 2017 Mecum : Las Vegas | $23,000 | |||
1973 Mercury Cougar XR7 Convertible | 2017 GAA : November | $12,000 | |||
1973 Mercury Cougar Convertible | 2017 Mecum : Harrisburg | $11,000 | |||
1973 MERCURY COUGAR CVTBLE | 2016 McCormick's # 61 | $11,000 | |||
1973 Mercury Cougar XR7 Convertible | 2016 Russo & Steele : Arizona | ||||
1973 Mercury Cougar XR7 Convertible | 2015 Mecum : Denver | $5,000 | |||
1973 Mercury Cougar XR7 Convertible | 2015 Mecum : Seattle | $23,000 | |||
1973 Mercury Cougar | 2014 Carlisle Auctions : Zephyrhills Fall Auction | ||||
1973 Mercury Cougar XR7 Convertible | 2014 Mecum : Indianapolis | $16,000 | |||
1973 Mercury Cougar XR7 Convertible 351 CI, Automatic | 2013 Mecum Auction Chicago | $16,000 | |||
1973 Mercury Cougar XR7 Convertible | 2013 Mecum : Schaumburg | $16,000 | |||
1973 Mercury Cougar XR7 Convertible | 2012 Auctions America Fall Carlisle | $11,000 | |||
1973 Mercury Cougar XR7 | 2012 Mecum Auctions St. Paul, MN Auction | $8,500 | |||
1973 Mercury Cougar Convertible | 2012 Branson Auction Spring 2012 | ||||
1973 Mercury Cougar XR 7 Convertible | 2012 Branson Auction Spring 2012 | $15,500 | |||
1973 Mercury Cougar Convertible | 2011 Mecum Kansas City, MO | ||||
1973 Mercury Cougar Convertible | 2011 Mecum Kansas City, MO | $11,500 |
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1973 Mercury Cougar
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