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Packard History

1937 Packard 1508 Twelve

Chassis number : 1073239

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Packard was a leading luxury marque at the start of the Classic era and was also one of the oldest car companies in America. The first Packard had been built in 1899. The company began life as the Ohio Automobile Company of Warren, Ohio before becoming the Packard Motor Car Company and 1902, moving to Detroit a year later.

The Packard Twelves were introduced in 1932 in response to the second 'cylinder war' initiated by Cadillac among American luxury car marques. Early luxury cars were powered predominately by huge displacement six-cylinder engines until Cadillac introduced a V8 in 1915. Packard responded in 1916 with the Twin-Six which became the favorite of film stars, industrialist and heads of state. This engine was replaced by the straight eight in 1924.

In 1930, Cadillac again set off a cylinder race by introduced a v12 and a V16. Packard responded with this new V12 in 1932. The V12 displaced 473.3 cubic-inch and developed 175 horsepower with the Stromberg dual downdraft carburetor and a three-speed transmission with vacuum assisted clutch. Top speed was reportedly over 100 mph although Packard advertising modestly claimed only 85 mph.

Packard's 15th Series was introduced on September 3rd of 1936 with an incredible 50 body styles available between its Junior and Senior series models. Packard's V-12 series automobiles, which began in 1932, were produced in the greatest numbers in 1937; that year 1,300 were built, including the convertible sedan priced at $4,650.

This car was delivered new to the Philadelphia dealership in August 1937 and the original owner was Dr. Lawrence R. Davis.

This 1937 Packard, V12, Model 1508 convertible was purchased by Bill Perin in 1959. Bill passed away suddenly in 2006, one month after a full restoration was started by Bastian Automotive. The Perins decided to continue with the restoration in honor of their father who loved this car and felt it was part of the family. The restoration was completed in September of 2010 and later that month, competed in a show where it won Best of Show. It won Best in Class at both the 2015 CCCA Annual Convention and the Chesapeake Grand Classic.

This Raymond Dietrich designed convertible sedan style body is finished in Packard Centennial blue with white pin stripping. The long gray convertible top accents the flowing lines of 1937. The upholstery is finished in dark gray leather over a medium gray Bedford Cord. The car has a 144-inch wheelbase, weighs over 6,200 pounds, and has a 473 cubic-inch V-12 engine. This Packard is one of only 40 V12 Dietrich design convertible sedans built in 1937.

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Provenance *
* Please note, dates are approximate

2018 Gooding & Company : Pebble Beach

Pre-Auction Estimates :
USD $350,000-USD $450,000 
Lot was not sold

2012 Worldwide - The Auburn Auction

Pre-Auction Estimates :
USD $300,000-USD $350,000 
Lot was not sold

1937 Packard 1508 Twelve Auction Sales

Recent Sales of the Packard 1508 Twelve

(Data based on Model Year 1937 sales)
1937 Packard Twelve Series 1508 Limousine
Sold for USD$71,500
  2021 Mecum : Las Vegas
 
1937 Packard Twelve 1508 Convertible Sedan
Chassis#: 906-204
Sold for USD$451,000
  2020 Worldwide Auctioneers : Scottsdale Arizona Auction
 
1937 Packard 1508 Twelve Convertible Sedan
Sold for USD$170,500
  2019 Mecum : Kissimmee
 
1937 Packard Twelve Limousine
Sold for USD$50,000
  2016 Mecum : Chicago
 
1937 Packard Twelve Convertible Sedan
Sold for USD$275,000
  2016 RM Sotheby's : Hershey
1937 Packard 1508 Twelve image  1937 Packard 1508 Twelve image  
1937 Packard Twelve Convertible Sedan
Sold for USD$198,000
  2015 RM Sotheby's Hershey Auction
 
1937 Packard Twelve Convertible Sedan
Chassis#: 1073-237
Sold for USD$220,000
  2013 RM Auctions - Monterey
1937 Packard 1508 Twelve image  1937 Packard 1508 Twelve image  
1937 Packard Twelve Seven-Passenger Limousine
Chassis#: 1039-309
Sold for USD$49,500
  2012 RM Auctions - Hershey, PA
 
1937 Packard Twelve Seven-Passenger Touring Sedan
Chassis#: 1034-434
Sold for USD$71,500
  2012 RM-Automobiles of Arizona
1937 Packard 1508 Twelve image  1937 Packard 1508 Twelve image  
1937 Packard Fifteenth Series 1508
Sold for USD$48,400
  2008 Vintage Motor Cars of Meadow Brook
1937 Packard 1508 Twelve image  1937 Packard 1508 Twelve image  
1937 Packard 115 Coupe
Sold for USD$14,980
  2005 The Florida Collector Car Auction
 
1937 PACKARD 1508 TOURING LIMOUSINE
Sold for USD$50,600
  2003 Barrett-Jackson - Scottsdale 2003
 

Packard 1508 Twelves That Failed To Sell At Auction

1937 Packard 1508 Twelve's that have appeared at auction but did not sell.
VehicleChassisEventHigh BidEst. LowEst. High
1937 Packard Twelve Convertible Victoria by Rollston 2019 RM Sothebys : Monterey $900,000$1,200,000
1937 Packard Twelve 1508 Convertible Sedan1073-2392018 Gooding & Company : Pebble Beach $350,000$450,000
1937 Packard 1508 Twelve Convertible Sedan 2018 Mecum : Houston$205,000  
1937 Packard 1508 Twelve Convertible Sedan 2018 Mecum : Kissimmee$190,000  
1937 Packard Twelve 1508 Convertible Sedan10732392012 Worldwide The Auburn Auction $300,000$350,000
1937 Packard Twelve All-Weather Town Car by LeBaron15082162011 RM Auctions Concours d'Elegance at St. Johns$162,500$180,000$220,000
1937 Packard Series 1508 V-121073-2082009 Bonhams Bicentennial Pavilion at Hotel Murano $250,000$300,000

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1937 Packard 1508 Twelve Profiles

1937 Packard 1508 Twelve vehicle information
Flower Car
Designer: Miller
1937 Packard 1508 Twelve vehicle information
Convertible Sedan
Designer: Dietrich
1937 Packard 1508 Twelve vehicle information
Convertible Sedan
Designer: Dietrich
Chassis #: 1073-236
1937 Packard 1508 Twelve vehicle information
Convertible Sedan
Designer: Dietrich
1937 Packard 1508 Twelve vehicle information
Art Carved Hearse
Designer: Miller
1937 Packard 1508 Twelve vehicle information
Convertible Sedan
Designer: Dietrich
Chassis #: 1073239
1937 Packard 1508 Twelve vehicle information
All Weather Town Car
Coachwork: LeBaron
Chassis #: 1508216
1937 Packard 1508 Twelve vehicle information
Convertible Sedan
Designer: Dietrich
1937 Packard 1508 Twelve vehicle information
Convertible Sedan
Designer: Dietrich
Chassis #: 1073-237
Engine #: 906736
1937 Packard 1508 Twelve vehicle information
Convertible Sedan
Designer: Dietrich
1937 Packard 1508 Twelve vehicle information
Convertible Victoria
Coachwork: Rollston & Company
Engine #: 906331
1937 Packard 1508 Twelve vehicle information
Convertible Sedan
Designer: Dietrich
1937 Packard 1508 Twelve vehicle information
Convertible Sedan
Designer: Dietrich