1937 LaSalle Series 50 Convertible Coupe / 2B15097 Vehicle Information

1937 LaSalle Series 50 photograph

1937 LaSalle Series 50 photograph

1937 LaSalle Series 501937 LaSalle Series 50
Sold for $43,700 at 2012 Bonhams - Quail Lodge Sale.
The LaSalle Company was positioned to fill in a price gap within the General Motors hierarchy, more specifically between Buick and Cadillac. It was more than that; it was a new brand with a sporty, stylish character. The cars wore a design by Harley Earl, a young designer who ended up working for GM for 32 years.

The 1937 LaSalle models were very similar to 1936 entry-level Cadillac Series 60, and both shared a 124-inch wheelbase. The LaSalle shed 1934-36's L-head straight-eight in exchange for the V-8 from the previous year's Cadillac Series 60. The engine displaced 322 cubic-inches and offered 125 horsepower, an improvement of 20 from the year before. The 1937 LaSalle's also featured a new hypoid axle which allowed a lower drive-shaft and floor for two inches of added headroom.
For 1937, sales were strong - an all-time high in fact, with 32,000 units sold. Sales more than doubled over the prior year. Another accomplishment for this year was being chosen to be the pace car for the Indianapolis 500.

This 1937 LaSalle Series 50 Convertible Coupe wears an older restoration. The car features a rumble seat and side-mounts.

In 2012 the car was offered for sale at the Quail Lodge Sale in Carmel, CA presented by Bonhams. As bidding came to a close, the car had been sold for the sum of $43,700, including buyer's premium.


By Daniel Vaughan | Oct 2012


2012 Bonhams - Quail Lodge Sale

Sale Price :
USD $43,700

1937 LaSalle Series 50 Auction Sales

Recent Sales

(Data based on Model Year 1937 sales)
1937 Lasalle Series 50 Touring Sedan
Sold for USD$8,800
  2019 Mecum : Chicago
 
1937 LaSalle Convertible Coupe
Sold for USD$59,950
  2016 Auctions America : Auburn Fall
 
1937 LaSalle Series 50 Convertible Coupe
Sold for USD$37,950
  2015 Auctions America - California
 
1937 LaSalle Model 5027 Rumble Seat Sport Coupe with Dual Sidemounts
Chassis#: 2239275
Sold for USD$38,500
  2013 Bonhams - Boca Raton Concours d'Elegance
 
1937 LASALLE SEDAN
Chassis#: 2258980
Sold for USD$40,700
  2013 Barrett-Jackson Scottsdale
 
1937 LaSalle Model 50 Convertible Coupe
Chassis#: 2B15097
Sold for USD$43,700
  2012 Bonhams - Quail Lodge Sale
1937 LaSalle Series 50 image  
1937 LASALLE TOURING SEDAN
Sold for USD$9,900
  2011 Auctions America - Spring Carlisle
 
1937 LASALLE STREET ROD
Sold for USD$15,950
  2011 Auctions America - Fort Lauderdale
 
1937 LASALLE 4 DOOR SEDAN
Sold for USD$19,250
  2010 Barrett-Jackson Auction - Las Vegas
 
1937 LaSalle Convertible Sedan
Chassis#: 2247046
Sold for USD$51,700
  2010 RM Auctions - Vintage Motor Cars of Meadow Brook
1937 LaSalle Series 50 image  1937 LaSalle Series 50 image  
1937 CADILLAC LASALLE 50 TOURING SEDAN
Sold for USD$17,500
  2009 Carlisle Auction - 09 Fall Carlisle Collector Car Auction
 
1937 LaSalle Ambulance
Chassis#: 2250229
Sold for USD$5,148
  2009 Bonhams - Bicentennial Pavilion at Hotel Murano
 
1937 LaSalle Series 50
Chassis#: 2B22334
Sold for USD$28,600
  2009 Worldwide Auctioneers : The Houston Classic Auction
1937 LaSalle Series 50 image  1937 LaSalle Series 50 image  
1937 LaSalle Opera Coupe
Chassis#: 2B8378
Sold for USD$66,000
  2008 RM Auctions - The Astor Collection
 
1937 La Salle Series 50 Opera Coupe
Sold for USD$27,000
  2007 The Florida Collector Car Auction
 
1937 LaSalle Opera Coupe
Chassis#: 322625
Sold for USD$35,200
  2005 Vintage Motor Cars at Meadow Brook Hall
 
1937 LaSalle Series 37-50 Sport Coupe
Chassis#: 2B24856
Sold for USD$52,800
  2005 Vintage Motor Cars at Meadow Brook Hall
 
1937 LASALLE 50 COUPE
Sold for USD$29,150
  2004 Barrett-Jackson - Scottsdale 2004
 
1937 La Salle Convertible
Sold for USD$80,560
  2003 Michigan Fall Classic Car Auction
 
1937 LASALLE FOUR DOOR
Sold for USD$6,500
  2003 Kruse Auction - Gonzales, LA
 

Vehicles That Failed To Sell

1937 LaSalle Series 50's that have appeared at auction but did not sell.
VehicleChassisEventHigh BidEst. LowEst. High
1937 Cadillac LaSalle 50 Touring Sedan22615562010 Carlisle Auctions Spring Auction$16,000  
1937 CADILLAC LA SALLE MDL 50 2006 Palm Springs Exotic Car Auctions November 1719, 2006$13,500  
1937 LaSalle Sport Coupe2B248562004 Vintage Motor Cars at Meadow Brook Hall$43,000$55,000$65,000
1937 La Salle Convertible 2003 Toronto International Fall Classic Car Auction$91,000  

Comparables

Similar sales to the $32,475 range.
1912 DE DION-BOUTON TYPE DG 8HP TORPÉDO
Chassis#:7446
Sold for $32,480
2020 Bonhams : Simeone Foundation Automotive Museum
1969 Chevrolet Nova Resto Mod
Sold for $32,450
2020 Mecum : Kissimmee Summer Special
1987 Chevrolet Camaro RS Convertible
Sold for $32,400
2020 VanDerBrink : The Don Beneventi Collection
1952 Rolls-Royce Silver Dawn
Chassis#:5HD26
Sold for $32,213
2020 Bonhams July Motoring Auction
1967 Pontiac Firebird Convertible
Sold for $32,450
2020 Mecum : Indy
1978 Toyota FJ-40 Land Cruiser
Sold for $32,450
2020 Mecum : Indy
1941 Ford Street Rod
Sold for $32,450
2020 Mecum : Indy
1972 Chevrolet Chevelle
Sold for $32,450
2020 Mecum : Indy
1969 Triumph TR6
Chassis#:1CP/25086-LP
Sold for $32,535
2020 RM : The European Sale featuring the Petitjean Collection
1948 Alvis TA14
Chassis#:21786
Sold for $32,424
2020 Bonhams MPH March Auction
1981 DeLorean DMC12
Chassis#:SCEDT26TXBD004239
Sold for $32,480
2020 Bonhams : Amelia Island Concours
1937 LaSalle Series 50 vehicle thumbnail image  
1986 Audi Quattro 10V
Chassis#:WAUZZZ85ZGA900551
Sold for $32,625
2020 Silverstone - Race Retro Classic & Competition Car Sale
1971 Chevrolet Chevelle Malibu
Sold for $32,500
2020 Carlisle Auctions : Winter AutoFest
1970 Pontiac GTO 'The Judge'
Sold for $32,750
2020 Carlisle Auctions : Winter AutoFest
1977 Citroën 2CV4
Chassis#:08KB6495
Sold for $32,629
2020 Artcurial : Retromobile
1971 Fiat 500 Lusso
Chassis#:29511202
Sold for $32,629
2020 Artcurial : Retromobile
1960 Jaguar Mark 2 3.8-Litres
Chassis#:213489BW
Sold for $32,797
2020 Bonhams : Les Grandes Marques du Monde au Grand Palais
1991 Lotus Elan
Chassis#:SCCGA36B1MHF28127
Sold for $32,480
2020 RM Sothebys : Scottsdale Arizona
1974 AMC Gremlin X
Sold for $32,450
2020 Mecum Auctions : Kissimmee
1987 Buick Grand National
Sold for $32,450
2020 Mecum Auctions : Kissimmee

Vehicle Profiles

Chassis information for the LaSalle Model 35 Series 5067
1935 Convertible Coupe
Coachbuilder: Fisher
Chassis information for the LaSalle Model 35 Series 5067
1935 Convertible Coupe
Coachbuilder: Fisher

Chassis information for the LaSalle Series 50
1935 Convertible Coupe
Coachbuilder: Fisher
Chassis Num: 2205630
Engine Num: 2205630

Chassis information for the LaSalle Series 50
1937 Convertible Sedan
Coachbuilder: Fisher
Chassis information for the LaSalle Series 50
1937 Convertible Sedan
Coachbuilder: Fisher

Chassis information for the LaSalle 510-C
1937 Carved Side Funeral Coach
Coachbuilder: Meteor Motor Car Company
Chassis information for the LaSalle Series 50
1937 Convertible Sedan
Coachbuilder: Fisher
Chassis Num: 2247046

Chassis information for the LaSalle Series 50
1937 Convertible Coupe
Coachbuilder: Fisher
Chassis Num: 2B15097
Chassis information for the LaSalle Series 50
1937 Convertible Sedan
Coachbuilder: Fisher
Chassis Num: 2B22334

Chassis information for the LaSalle Series 50
1939 Convertible Sedan
Coachbuilder: Bohman & Schwartz
Chassis information for the LaSalle Series 50
1939 Coupe
Chassis Num: 2305392

Chassis information for the LaSalle Series 50
1940 8 Door Wagon
Coachbuilder: Meteor Motor Car Company

1937 LaSalle Series 50

  • Additional valuation insight and sales data
  • History
  • Specifications
  • Image gallery
  • Other LaSalle Series 50 model years

  • Vehicle information, history, and specifications from concept to production.
    Follow ConceptCarz on Facebook Follow ConceptCarz on Twitter RSS News Feed

    Conceptcarz.com
    © 1998-2020 Conceptcarz.com Reproduction or reuse prohibited without written consent.