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1937 Ford Model 78 Navigation
Ford redesigned their Woodie wagons in 1935 by moving the engine forward to between the front wheels. The passenger compartment was lengthened and several other changes were implemented to complement the four-door station wagon. Ford's vertical integration had led to the acquisition and maintenance of large timber holdings in Iron Mountain in Northern Michigan. The timber was originally used for framing the steel panel bodies of the Model T and Model A. By the mid-1930s, the use of wood in passenger car bodies had basically disappeared. The work had been outsourced to Mengel Body in Kentucky, however in 1935, production of all the wood panels and frames for Ford's station wagons was brought in-house at Iron Mountain. Iron Mountain's had a large supply of old growth hardwood and a high quality saw and planing mill. The assembled panels were then shipped to Ford's assembly plants where they met up with Murray's special stampings for final assembly.
Once completed, the wagons featured high quality lumber and a nicely styled utilitarian design. The long winters of Michigan's Iron Mountain region produced slow-growing trees with dense rings and brilliant color and unusual grain.
The 1937 Ford Woodie was given the same landmark revisions that the entire range received for that year. Updates included forward thinking aerodynamic styling distinguished by its 'bull nose', split windshield and teardrop headlights faired into the wing tops. All of these changes were inspired by the upmarket Lincoln Zephyr.
This black Deluxe Station Wagon was ordered new with dual windscreen wipers, dual side-view mirrors, fog lamps, Deluxe-model-only banjo-spike steering wheel, Deluxe dash, and wide-whitewall tires. It was given a comprehensive restoration in 2008 where every effort was made to preserve the maple and birch wood. A few tasteful upgrades were carried out including dual-tip exhaust, period correct alloy heads, and an all-wood rear hatch in place of the original metal- framed unit.
In 2013, the car was offered for sale at Bonhams Auction in Scottsdale, Arizona. It was offered without reserve. As bidding came to a close, the car had been sold for the sum of $85,100 including buyer's premium.By Daniel Vaughan | Feb 2013
Once completed, the wagons featured high quality lumber and a nicely styled utilitarian design. The long winters of Michigan's Iron Mountain region produced slow-growing trees with dense rings and brilliant color and unusual grain.
The 1937 Ford Woodie was given the same landmark revisions that the entire range received for that year. Updates included forward thinking aerodynamic styling distinguished by its 'bull nose', split windshield and teardrop headlights faired into the wing tops. All of these changes were inspired by the upmarket Lincoln Zephyr.
This black Deluxe Station Wagon was ordered new with dual windscreen wipers, dual side-view mirrors, fog lamps, Deluxe-model-only banjo-spike steering wheel, Deluxe dash, and wide-whitewall tires. It was given a comprehensive restoration in 2008 where every effort was made to preserve the maple and birch wood. A few tasteful upgrades were carried out including dual-tip exhaust, period correct alloy heads, and an all-wood rear hatch in place of the original metal- framed unit.
In 2013, the car was offered for sale at Bonhams Auction in Scottsdale, Arizona. It was offered without reserve. As bidding came to a close, the car had been sold for the sum of $85,100 including buyer's premium.By Daniel Vaughan | Feb 2013
2013 Bonhams - The Scottsdale Auction
Sale Price :
USD $85,100
1937 Ford Model 78 Auction Sales
Recent Sales of the Ford Model 78
(Data based on Model Year 1937 sales)
1937 Ford Custom Coupe Chassis#: 184113188 Sold for USD$39,600 2025 Mecum : Houston | |
1937 Ford Model 78 Sedan Chassis#: 183335145 Sold for USD$15,400 2025 Mecum : Houston | |
1937 Ford Custom Coupe Chassis#: z835465h Sold for USD$40,150 2025 Mecum : Glendale | |
1937 Ford Standard Coupe Chassis#: 183835994 Sold for USD$25,850 2025 Mecum : Glendale | |
1937 Ford 'Woodie' De Luxe Station Wagon Chassis#: 18-3871028 Sold for USD$61,600 2025 Broad Arrow Auctions : Academy of Art University Collection | ![]() |
1937 Ford Convertible Cabriolet Chassis#: 183850860 Sold for USD$56,000 2025 Broad Arrow Auctions : Academy of Art University Collection | |
1937 Ford Custom Coupe Chassis#: 18336573 Sold for USD$47,300 2025 Mecum : Kissimmee | |
1937 Ford Cabriolet Chassis#: 3929755 Sold for USD$38,500 2025 Mecum : Kissimmee | |
1937 Ford Custom Woody Wagon Chassis#: 54211788 Sold for USD$33,000 2025 Mecum : Kissimmee | |
1937 Ford Coupe Chassis#: 184103187 Sold for USD$17,600 2025 Mecum : Kissimmee | |
1937 Ford Custom Coupe Chassis#: 3580246 Sold for USD$88,000 2025 Mecum : Kissimmee | |
1937 FORD CUSTOM COUPE Chassis#: AZ392845 Sold for USD$82,500 2025 Barrett-Jackson : Scottsdale | |
1937 FORD CUSTOM STREET ROD Chassis#: AZ398529 Sold for USD$29,700 2025 Barrett-Jackson : Scottsdale | |
1937 FORD 3-WINDOW CUSTOM COUPE Chassis#: AZ334492 Sold for USD$35,200 2025 Barrett-Jackson : Scottsdale | |
1937 Ford Club Coupe Chassis#: f72655231 Sold for USD$37,400 2024 Mecum : Las Vegas | |
1937 FORD CUSTOM CONVERTIBLE Chassis#: 183336966 Sold for USD$192,500 2024 Barrett-Jackson : Scottsdale Fall | |
1937 Ford DeLuxe Station Wagon Chassis#: 18-3910718 Sold for USD$41,800 2024 RM Sothebys : Hershey | ![]() |
1937 Ford Coupe Chassis#: 4076612 Sold for USD$11,000 2024 Mecum : Indy Fall Special | |
1937 FORD CUSTOM ROADSTER Chassis#: 184055325 Sold for USD$47,300 2024 Barrett-Jackson : Palm Beach | |
1937 Ford Sedan Chassis#: 184116056 Sold for USD$8,800 2024 Mecum : Houston |
Ford Model 78s That Failed To Sell At Auction
1937 Ford Model 78's that have appeared at auction but did not sell.
Vehicle | Chassis | Event | High Bid | Est. Low | Est. High |
---|---|---|---|---|---|
1937 Ford Custom Cabriolet | 14093638 | 2025 Mecum : Houston | $17,000 | ||
1937 Ford Custom Coupe | 18336573 | 2025 Mecum : Kissimmee | $40,000 | ||
1937 Ford Deluxe Coupe | a30375 | 2025 Mecum : Kissimmee | $30,000 | ||
1937 Ford Custom Convertible Sedan | 183381711 | 2024 Mecum : Dallas | $32,000 | ||
1937 Ford Roadster Pickup | 762209 | 2024 Mecum : Glendale | $28,000 | ||
1937 Ford Custom Sedan Delivery Woody | 183588893 | 2023 Mecum : Kansas City | $30,000 | ||
1937 Ford Custom Coupe | 18336573 | 2023 Mecum : Kissimmee Summer Special 2023 | $35,000 | ||
1937 Ford Sedan Delivery | 2023 Mecum : Kissimmee | $30,000 | |||
1937 Ford 5-Window Coupe Street Rod | 2022 Mecum Indy | $60,000 | |||
1937 Ford Custom Cabriolet | 2022 Mecum : Glendale | $150,000 | |||
1937 Ford Custom Woody Wagon | 183472045 | 2021 Mecum : Monterey | $35,000 | ||
1937 Ford Deluxe Coupe | 2021 Mecum : Houston 2021 | $32,000 | |||
1937 Ford Deluxe Coupe | 2021 Mecum : Glendale | $35,000 | |||
1937 Ford Cabriolet Slantback | 2021 Carlisle Auctions : Lakeland Winter Auction | ||||
1937 Ford Humpback | 2021 Mecum : Kissimmee | $25,000 | |||
1937 Ford Custom Woody Wagon | 2021 Mecum : Kissimmee | $70,000 | $125,000 | $150,000 | |
1937 Ford Roadster | 2020 Mecum : Las Vegas | $13,000 | |||
1937 FORD DELUXE CABRIOLET | 54-30114 | 2020 Gooding : Geared Online | $45,000 | $65,000 | |
1937 Ford Roadster | 2020 Fall Carlisle Auction | ||||
1937 Ford 5-Window Coupe | 2020 Mecum : Indy | $35,000 | |||
1937 FORD CUSTOM WOODY WAGON | 54236128 | 2020 BarrettJackson : Online Only May | |||
1937 Ford Coupe | 2020 Mecum : Glendale | $26,000 | |||
1937 Ford 2 Door Slantback | 2020 GAA : February 2020 | $43,000 | |||
1937 FORD DELIVERY CUSTOM SEDAN | 7802979 | 2020 BarrettJackson : Scottsdale, AZ | |||
1937 Ford Wild Rod Pickup | 2020 Mecum Auctions : Kissimmee | $30,000 | |||
1937 Ford Phaeton | 2020 Mecum Auctions : Kissimmee | $35,000 | |||
1937 Ford Tudor | 2019 GAA : July 2019 | $35,000 | |||
1937 Ford Woody Wagon | 2019 GAA : July 2019 | $46,500 | |||
1937 Ford Club Cabriolet | 2019 Mecum Portland | $40,000 | |||
1937 Ford Model 78 Tudor RestoMod | 184075284 | 2019 Dan Kruse Classics : Permian Basin | $25,000 |
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1937 Ford Model 78
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