1937 Packard 1501 Super Eight Formal Sedan

Packard's 15th Series was introduced on September 3, 1936. An incredible 50 models were available in 1937. With the success of its 120 Model, Packard decided to go even further into the mid-price territory with the introduction of the 110 Model priced just $100 more than the top models of Chevrolet, Ford, and Plymouth. Now Packard dealers could offer new vehicles in nearly every price class and the market responded accordingly. Packard produced a record 109,518 cars, a number the company never attained before nor would ever again achieve in its history. Despite the new lower-priced models, Packards continued to be owned by notables like Bob Hope, Jack Benny, Jean Harlow, Al Jolson, Dick Powell, Irene Dunne, and President Franklin Roosevelt. New for the senior Packards were independent front suspension and hydraulic brakes.

This 1937 Packard was purchased new from the Packard dealer in San Francisco, California on September 8, 1937, by a 63-year-old widow, Virginia Hobart Baldwin. Very prominent with the social elite and a highly respected 'Country Clubber,' Baldwin was a patron of the arts and the daughter of California lumber pioneer Walter Scott Hobart. The car was sold in 1961 and put into storage for 37 years until 1998, when its fifth owner purchased the car and began showing it once again. It remains in its spectacular original condition as delivered new.