1929 Ruxton Model C Sedan

The Ruxton's creators suffered many complications in attempting to produce the vehicle. After producing only eleven total cars in Philadelphia, prototypes included, New Era Motors failed at several attempts to secure a manufacturing home. After a successful hostile takeover of the Moon Motor Car Company in St. Louis, they were still plagued by supplier issues and antiquated manufacturing capabilities.

This car (chassis number 10C50) is the first Ruxton assembled at Moon. Despite being titled a 1929, it rolled out of the Moon factory in June of 1930. Its multi-colored, mahogany-toned paint scheme was designed by Joseph Urban, the art director, film designer, and architect, who with his daughter Gretl created two distinctive Ruxton paint schemes. One of the originators of the Art Deco style, Joseph Urban's multiband paint scheme created the effect of an even lower and longer car.

This car was restored in 2007 by the Tampa Bay Automobile Museum, and Gretl Urban, then aged 99, was consulted on the original paint color and interior fabrics.