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1934 Packard 1108 Twelve Sport Sedan

  • Coachwork by Dietrich
  • Chassis Number: 1108-43
  • Body Number: titled: 902290
Maybe it was born of the times, maybe it was Dietrich. In 2013, a 1934 Packard Twelve 1108 Dietrich Convertible Victoria would take Best of Show honors at Pebble Beach. This was rightly deserved. With exclusivity and striking beauty, there was really no doubt the car had what it took to be the best. It would run in the small family.

The exclusivity would come by design. Initially created for the 1933 Century of Progress International Exposition held in Chicago, Packard would commission Dietrich to design and build a body for one of its Twelve Sport Sedan chassis. It was meant to be a one-off design, and it would be. However, the popularity of the design would be such that Packard could not limit production to just one example.

Therefore, Packard would turn to Dietrich to build a limited run of bodies with a similar look to the exposition model. Today, just three are known to still exist. Chassis 1108-43 is one of those three.

While still something of a mystery, it would appear certain this particular Dietrich Sport Sedan had been ordered by Tom Lyle Williams. And just who was Tom Lyle Williams? Williams may not be readily known, but his company Maybelline certainly has no problem being identified.

Inspired by his sister, Mabel, Williams would begin concocting different mixes until he came up with a product known as 'lash-in-brow-line'. This would give birth to Williams' company named after Mabel—Maybelline.

Producing the first mass-market mascara, Williams' business would take-off and he would soon be able to afford the finer things in life, finery like a Packard Twelve Sport Sedan.

Special features of Williams' Packard Twelve would include the Dietrich body, of course, but also, dual spares, a chrome radiator, and a plush interior replete with comfort and fine details.

Though Williams is believed to have been the one to have ordered the car, the first known owner of the car would be J.B. Nethercutt. Nethercutt was a well-known collector and he purchased the Packard during the middle part of the 1950s. It would be of little wonder why Nethercutt would long after the car given the fact it was not only one of just a couple ever built, but it would be the only one known to come with polished belt molding.

Nethercutt would keep the Packard for about a decade before selling it to another car connoisseur, the casino tycoon William Harrah. It would remain with Harrah for another twenty years before it moved on to Bob Bahre and then Lee Herrington in the early 1990s.

While under Herrington's ownership, the car would undergo restoration through expert Chris Charlton. Entirely restored and refinished in a green color, at the time, the car would be primed for yet another owner.

The current owner would buy the Packard from Herrington in 2005. Little time would be wasted before further restoration efforts would be undertaken. This would include refinishing the car black. All work would be completed by Stone Barn and would be considered, upon completion, as entirely award-worthy, just like its Best of Show brethren.

Undoubtedly one of the highlights of Gooding & Company's record-breaking 2015 Pebble Beach auction, the 1934 Packard 1108 Twelve Dietrich Sport Sedan would draw top dollar. Given its rareness, and the fact its brethren had come through to be a Best of Show winner at Pebble Beach, the bidding on the car would go up and up.

Initial estimates had the Packard coming in somewhere between $2,000,000 and $3,000,000. However, when the gavel finally fell, after more than a few spells of furious bidding, the final sale price would more than crest the $3 million mark. All told, the car would fetch an impressive $3,630,000.

By Jeremy McMullen
Packard stole the show at the 1933 Century of Progress exhibition in Chicago with a special Dietrich-designed Sport Sedan that came to be known as 'The Car of the Dome.' The design was such a success that it was offered in their 1934 custom catalog. This car is one of two known to have been sold in 1934, and the only one with polished aluminum beltline molding.

2015 Gooding & Company : Pebble Beach Concours

Pre-Auction Estimates :
USD $2,000,000-USD $3,000,000 
Sale Price :
USD $3,630,000

1934 Packard 1108 Twelve Auction Sales

Recent Sales of the Packard 1108 Twelve

(Data based on Model Year 1934 sales)
1934 PACKARD TWELVE MODEL 1108 INDIVIDUAL CUSTOM CONVERTIBLE SEDAN
Chassis#: 1108-45
Sold for USD$450,500
  2023 Gooding & Company : Pebble Beach
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 PACKARD TWELVE 1108 TOWN CAR
Chassis#: 1108-55
Sold for USD$123,200
  2023 Gooding & Company : Estate of Mark Smith Auction
 
1934 Packard Twelve Custom Individual Sport Phaeton in the style of LeBaron
Chassis#: 902228
Sold for USD$379,000
  2022 RM Sothebys : Amelia Island
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Twelve Individual Custom Convertible Victoria by Dietrich
Chassis#: 902011
Sold for USD$4,130,000
  2022 RM Sothebys : Amelia Island
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Twelve Individual Custom Convertible Sedan
Chassis#: 902444
Sold for USD$1,435,000
  2021 Worldwide Auctioneers : The 14th Annual Auburn Auction
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Twelve Individual Custom Sport Phaeton in the style of LeBaron
Sold for USD$373,500
  2020 RM Sothebys : Amelia Island Auction
1934 Packard 1108 Twelve image  
1934 Packard Twelve Individual Custom Convertible Sedan by Dietrich
Chassis#: 902047
Sold for USD$1,325,000
  2019 RM Sothebys : Amelia Island
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Twelve 1108 Touring
Sold for USD$201,600
  2019 Gooding & Company : Scottsdale Arizona
 
1934 Packard Twelve Individual Custom Sport Phaeton in the style of LeBaron
Chassis#: 902489
Sold for USD$445,000
  2018 RM Sothebys : Monterey
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Twelve Individual Custom Convertible Victoria by Dietrich
Chassis#: 902327
Sold for USD$3,745,000
  2018 RM Sothebys : Monterey
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Twelve 1108 Sport Sedan
Chassis#: 1108-43
Sold for USD$3,630,000
  2015 Gooding & Company : Pebble Beach Concours
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Twelve Individual Custom Convertible Sedan by Dietrich
Chassis#: 902670
Sold for USD$1,045,000
  2015 RM Sotheby's : The Andrews Collection
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Twelve Individual Custom Stationary Coupe by Dietrich
Chassis#: 901968
Sold for USD$4,180,000
  2015 RM Sotheby's : The Andrews Collection
 
1934 Packard Twelve 1108 Convertible Sedan
Sold for USD$1,350,000
  2014 Worldwide Auctions - Auburn
 
1934 Packard Twelve 1108 Convertible Sedan
Chassis#: A600415
Sold for USD$1,350,000
  2014 The 7th Annual Auburn Auction
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Twelve Seven-Passenger Limousine
Chassis#: 735-182
Sold for USD$66,000
  2013 RM Auction - Hershey
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 PACKARD 1108 TWELVE LIMOUSINE Collection André Lecoq - no reserve
Sold for USD$151,320
  2013 Artcurial - Automobiles Sur Les Champs 5
 
1934 PACKARD 1108 TWELVE LIMOUSINE Collection André Lecoq - no reserve
Sold for USD$151,320
  2013 Artcurial - Automobiles Sur Les Champs 5
 
1934 Packard Twelve Convertible Victoria by Dietrich
Chassis#: 902534
Sold for USD$440,000
  2011 RM Auctions at Monterey
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  
1934 Packard Model 1108
Sold for USD$352,000
  2009 The Scottsdale Auction : Gooding & Company
1934 Packard 1108 Twelve image  1934 Packard 1108 Twelve image  

Packard 1108 Twelves That Failed To Sell At Auction

1934 Packard 1108 Twelve's that have appeared at auction but did not sell.
VehicleChassisEventHigh BidEst. LowEst. High
1934 Packard 1108 Twelve1934 Packard 1108 Twelve Dietrich Individual Custom Convertible Sedan9026702023 Mecum : Kissimmee$1,000,000  
1934 Packard 1108 Twelve Dietrich Individual Custom Convertible Sedan9026702022 Mecum : Monterey$875,000  
1934 Packard 1108 Twelve Dietrich Individual Custom Convertible Sedan9026702022 Mecum : Kissimmee   
1934 Packard 1108 Twelve Dietrich Individual Custom Convertible Sedan9026702021 Mecum : Monterey   
1934 Packard 1108 Twelve Dietrich Individual Custom Convertible Sedan9026702021 Mecum : Indy 2021$950,000$1,200,000$1,500,000
1934 Packard Twelve Individual Custom Convertible Sedan by DietrichA6004152019 RM Sothebys : Monterey $1,200,000$1,400,000
1934 Packard 1108 V-12 Sport Phaeton9022132019 Mecum : Monterey$300,000$350,000$450,000
1934 Packard 1108 V-12 Sport Phaeton 2018 Mecum : Las Vegas$360,000$450,000$550,000
1934 Packard Twelve 1108 Sport Sedan1108-882016 Gooding & Company : Pebble Beach $400,000$600,000
1934 Packard Twelve Convertible Victoria1108-152012 RM Auctions at Amelia Island, Fla$2,200,000  
1934 Packard Twelve Dual Cowl Sport Phaeton1108-2802011 RM Auctions Hershey$310,000$375,000$450,000
1934 Packard 1108 Twelve Coupe9022242010 Worldwide Auctions The Auburn Auction $300,000$350,000

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1934 Packard 1108 Twelve

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