Ed 'Big Daddy' Roth purchased a new meadowmist green 1956 Ford F-100, which became his rolling business card. Painted white and covered in wild bright red flames, the result was unforgettable. Roth sold the truck at the end of 1957 to Oliver Bradshaw. Bradshaw painted the truck powder blue, followed by dark green and eventually moved to Paden, Oklahoma in 1968 where the truck sat in a barn for almost 50 years. Luckily he kept the Roth painted grill, which later confirmed the truck's pedigree.
Roth's long lost truck was acquired by Beau Boeckmann in 2016. When it arrived in Van Nuys, California, it was documented and featured in the January, 2017 issue of Hot Rod Deluxe. Next, the truck was torn down for a complete restoration to showroom condition. It was then immediately customized and painted exactly as it appeared in vintage photos. Kustom Kulture legend 'Robert Williams' replicated the abstract dash. Body and paint was handled by Dave Shuten and Manual Lopez. The pinstriping and lettering is by Pete 'Hot Dog' Finlan and the tonneau was airbrushed by Von Franco. The stitching was redone and the correct Y-block V8 was installed before the truck was debuted at the 68th Annual Grand National Roadster Show.