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1934 Horch 780 B Cabriolet

  • Coachwork by Glaser
  • Chassis Number: 78380
  • Engine Number: 50321
Horch introduced the 700 Series in March of 1932, at the pinnacle of which was the Type 780. Power was from a 4.9-liter straight-eight engine offering 100 horsepower, giving them a top speed of around 125 km/h. Production of the 780 and 780B lasted from 1932 to 1934, with a little over 300 examples built, and of those, only 82 were 780 B models.

This particular Horch 780 B Cabriolet wears Coachwork by Glaser of Dresden. Its original owner later sold it to a wealthy businessman in Belarus around the early 1940s. Little is known of its history until 2005 when it was discovered dismantled in a dry and enclosed barn. It was acquired by Horch Classics and returned to Germany.

The car was found to be in well-preserved condition, including the timber frame, body panels, and hood frame. Only the two bonnets and running boards required replacement. The interior was redressed in grey leather and the exterior was finished in Königsblau (Royal Blue) with a premium clear topcoat. The entire, extensive restoration to seven years to complete.


In 2013 the car made its restoration debut at the Jewels in the Park concours d'elégance at Classic Days, Schloss Dyck, Germany, and received the award for 'Best Restoration.'

In 2016 it was sold to its current caretaker. It has been used sparingly and has accumulated only a few delivery miles since the restoration.

By Daniel Vaughan | Oct 2018

2020 RM Sothebys : Amelia Island Auction

Pre-Auction Estimates :
USD $350,000-USD $500,000 
Lot was not sold

2018 Bonhams : Quail Lodge

Pre-Auction Estimates :
USD $600,000-USD $775,000 
Lot was not sold

2016 Bonhams : The Chantilly Sale

Sale Price :
USD $707,388 (€ 632,500.00)

Recent Sales of the Horch 780 B

(Data based on Model Year 1934 sales)
1934 Horch 780 B Cabriolet
Chassis#: 78380
Sold for USD$707,388
  2016 Bonhams : The Chantilly Sale
1934 Horch 780 B image  1934 Horch 780 B image  

Horch 780 Bs That Failed To Sell At Auction

1934 Horch 780 B's that have appeared at auction but did not sell.
VehicleChassisEventHigh BidEst. LowEst. High
1934 Horch 780 B Sportcabriolet by Glaser783802020 RM Sothebys : Amelia Island Auction $350,000$500,000
1934 Horch 780 B Cabriolet Coachwork by Gläser783802018 Bonhams : Quail Lodge $600,000$775,000

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1934 Horch 780 B vehicle thumbnail image  1934 Horch 780 B vehicle thumbnail image  
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1934 Horch 780 B

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1934 Horch 780 B Vehicle Profiles

1934 Horch 780 B vehicle information
Cabriolet
Coachwork: Glaser
Chassis #: 78380
Engine #: 50321