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1937 Ford Model 78 Navigation
This 1937 Ford DeLuxe Phaeton finished in Washington Blue over a deep Brown LeBarron Bonney leather interior was offered for sale at the 2006 Worldwide Group Auction held on Hilton Head Island. It was expected to fetch between $50,000-$70,000. It has a wood grain dash, tonneau cover for the rear, wheel trim rings, chrome exterior trim, AM radio, fog lights, and a 221 cubic-inch engine. For 1937 there were only 3,723 examples built of the Phaeton four-door, five person body-style. At the conclusion of the auction, this vehicle found a new owner for the price of $45,700.By Daniel Vaughan | Nov 2006
2006 Worldwide Group Auction at Hilton Head Island
Pre-Auction Estimates :
USD $50,000-USD $70,000
Sale Price :
USD $45,700
1937 Ford Model 78 Auction Sales
Recent Sales of the Ford Model 78
(Data based on Model Year 1937 sales)
| 1937 Ford Custom Coupe Chassis#: 184113188 Sold for USD$39,600 2025 Mecum : Houston | |
| 1937 Ford Model 78 Sedan Chassis#: 183335145 Sold for USD$15,400 2025 Mecum : Houston | |
| 1937 Ford Custom Coupe Chassis#: z835465h Sold for USD$40,150 2025 Mecum : Glendale | |
| 1937 Ford Standard Coupe Chassis#: 183835994 Sold for USD$25,850 2025 Mecum : Glendale | |
| 1937 Ford 'Woodie' De Luxe Station Wagon Chassis#: 18-3871028 Sold for USD$61,600 2025 Broad Arrow Auctions : Academy of Art University Collection |  |
| 1937 Ford Convertible Cabriolet Chassis#: 183850860 Sold for USD$56,000 2025 Broad Arrow Auctions : Academy of Art University Collection | |
| 1937 Ford Custom Coupe Chassis#: 18336573 Sold for USD$47,300 2025 Mecum : Kissimmee | |
| 1937 Ford Cabriolet Chassis#: 3929755 Sold for USD$38,500 2025 Mecum : Kissimmee | |
| 1937 Ford Custom Woody Wagon Chassis#: 54211788 Sold for USD$33,000 2025 Mecum : Kissimmee | |
| 1937 Ford Coupe Chassis#: 184103187 Sold for USD$17,600 2025 Mecum : Kissimmee | |
| 1937 Ford Custom Coupe Chassis#: 3580246 Sold for USD$88,000 2025 Mecum : Kissimmee | |
| 1937 FORD CUSTOM COUPE Chassis#: AZ392845 Sold for USD$82,500 2025 Barrett-Jackson : Scottsdale | |
| 1937 FORD CUSTOM STREET ROD Chassis#: AZ398529 Sold for USD$29,700 2025 Barrett-Jackson : Scottsdale | |
| 1937 FORD 3-WINDOW CUSTOM COUPE Chassis#: AZ334492 Sold for USD$35,200 2025 Barrett-Jackson : Scottsdale | |
| 1937 Ford Club Coupe Chassis#: f72655231 Sold for USD$37,400 2024 Mecum : Las Vegas | |
| 1937 FORD CUSTOM CONVERTIBLE Chassis#: 183336966 Sold for USD$192,500 2024 Barrett-Jackson : Scottsdale Fall | |
| 1937 Ford DeLuxe Station Wagon Chassis#: 18-3910718 Sold for USD$41,800 2024 RM Sothebys : Hershey |  |
| 1937 Ford Coupe Chassis#: 4076612 Sold for USD$11,000 2024 Mecum : Indy Fall Special | |
| 1937 FORD CUSTOM ROADSTER Chassis#: 184055325 Sold for USD$47,300 2024 Barrett-Jackson : Palm Beach | |
| 1937 Ford Sedan Chassis#: 184116056 Sold for USD$8,800 2024 Mecum : Houston |
Ford Model 78s That Failed To Sell At Auction
1937 Ford Model 78's that have appeared at auction but did not sell.
| Vehicle | Chassis | Event | High Bid | Est. Low | Est. High |
|---|---|---|---|---|---|
| 1937 Ford Custom Cabriolet | 14093638 | 2025 Mecum : Houston | $17,000 | ||
| 1937 Ford Custom Coupe | 18336573 | 2025 Mecum : Kissimmee | $40,000 | ||
| 1937 Ford Deluxe Coupe | a30375 | 2025 Mecum : Kissimmee | $30,000 | ||
| 1937 Ford Custom Convertible Sedan | 183381711 | 2024 Mecum : Dallas | $32,000 | ||
| 1937 Ford Roadster Pickup | 762209 | 2024 Mecum : Glendale | $28,000 | ||
| 1937 Ford Custom Sedan Delivery Woody | 183588893 | 2023 Mecum : Kansas City | $30,000 | ||
| 1937 Ford Custom Coupe | 18336573 | 2023 Mecum : Kissimmee Summer Special 2023 | $35,000 | ||
| 1937 Ford Sedan Delivery | 2023 Mecum : Kissimmee | $30,000 | |||
| 1937 Ford 5-Window Coupe Street Rod | 2022 Mecum Indy | $60,000 | |||
| 1937 Ford Custom Cabriolet | 2022 Mecum : Glendale | $150,000 | |||
| 1937 Ford Custom Woody Wagon | 183472045 | 2021 Mecum : Monterey | $35,000 | ||
| 1937 Ford Deluxe Coupe | 2021 Mecum : Houston 2021 | $32,000 | |||
| 1937 Ford Deluxe Coupe | 2021 Mecum : Glendale | $35,000 | |||
| 1937 Ford Cabriolet Slantback | 2021 Carlisle Auctions : Lakeland Winter Auction | ||||
| 1937 Ford Humpback | 2021 Mecum : Kissimmee | $25,000 | |||
| 1937 Ford Custom Woody Wagon | 2021 Mecum : Kissimmee | $70,000 | $125,000 | $150,000 | |
| 1937 Ford Roadster | 2020 Mecum : Las Vegas | $13,000 | |||
| 1937 FORD DELUXE CABRIOLET | 54-30114 | 2020 Gooding : Geared Online | $45,000 | $65,000 | |
| 1937 Ford Roadster | 2020 Fall Carlisle Auction | ||||
| 1937 Ford 5-Window Coupe | 2020 Mecum : Indy | $35,000 | |||
| 1937 FORD CUSTOM WOODY WAGON | 54236128 | 2020 BarrettJackson : Online Only May | |||
| 1937 Ford Coupe | 2020 Mecum : Glendale | $26,000 | |||
| 1937 Ford 2 Door Slantback | 2020 GAA : February 2020 | $43,000 | |||
| 1937 FORD DELIVERY CUSTOM SEDAN | 7802979 | 2020 BarrettJackson : Scottsdale, AZ | |||
| 1937 Ford Wild Rod Pickup | 2020 Mecum Auctions : Kissimmee | $30,000 | |||
| 1937 Ford Phaeton | 2020 Mecum Auctions : Kissimmee | $35,000 | |||
| 1937 Ford Tudor | 2019 GAA : July 2019 | $35,000 | |||
| 1937 Ford Woody Wagon | 2019 GAA : July 2019 | $46,500 | |||
| 1937 Ford Club Cabriolet | 2019 Mecum Portland | $40,000 | |||
| 1937 Ford Model 78 Tudor RestoMod | 184075284 | 2019 Dan Kruse Classics : Permian Basin | $25,000 |
Vehicles With Comparable Market Values
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| 1957 Ford Fairlane Sunliner Chassis#:d7fc158145 Sold for $51,700 2025 Mecum : Glendale |  |
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| 1956 Continental Mark II Chassis#:C56D2626 Sold for $51,520 2025 Broad Arrow Auctions : Academy of Art University Collection | |
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1937 Ford Model 78
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1937 Ford Model 78 Vehicle Profiles
