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1930 Willys Knight Model 66B Roadster

John North Willys started his business career selling bicycles and expanded into manufacturing his own line of bicycles. In 1900, he turned to selling Overland automobiles and acquired the company in 1907 when supply problems disrupted production.

In 1913, Willys-Overland was the number two selling automobile in America, just behind Ford. That same year, John North Willys was told by his doctor that he had been working far too hard and should either go abroad or to a sanitarium. Not surprisingly, Willys choose Europe, but couldn't stray far from his work. While there, he met Charles Knight, who had invented an engine with sleeve valves rather than the usual poppet valves. Willys wasn't a mechanic or engineer by any means, but he was a proven salesman who saw the sleeve valve's novelty and promotional possibilities. The sleeve valves were much quieter operating, though they had the propensity to burn more oil. Willys-Overland produced more Knight-engined cars than virtually all other manufacturers in the world combined.

Although the Willys-Knight was middle-market range, Willys couldn't resist giving his namesake car an upscale edition. Introduced at the New York Automobile Show, the car was styled by designer Amos Northup, better known for styling the Reo Royale. It was Northup who gave the car its distinctive grid work on the doors (offered on both a roadster and a phaeton), which the New York press nicknamed 'plaidside' - the name stuck. Roughly 400 Plaidside roadsters and phaetons were produced, of which eleven are known to survive.

The Willys-Knight 'Great Six' 66-B series was created by famed designer Amos Northup, who added some special zing to this line-up by designing a 'plaid side' roadster, phaeton, and coupe - three very memorable cars of the early 1930s.

The bodies were built by the Griswold Body Company and shipped to the Willys-Overland plant in Toledo.

Willys-Knight was the most popular car built with the Knight sleeve-valve engine - advertised as 'The Engine You'll Never Wear out' and 'The Engine That Improves with Use.'

This outstanding car was owner-restored (an estimated 95%), including bodywork - a remarkable achievement. The owner also has two Willys-Knight 'Great Six' 66B phaetons.

No auction information available for this vehicle at this time.

Recent Sales of the Willys Knight Model 66B

(Data based on Model Year 1930 sales)
1930 Willys-Knight Great Six Plaid-Side Roadster
Chassis#: 66B46319
Sold for USD$220,000
  2012 Gooding & Company, Amelia Island, Fl
1930 Willys Knight Model 66B image  1930 Willys Knight Model 66B image  

Willys Knight Model 66Bs That Failed To Sell At Auction

1930 Willys Knight Model 66B's that have appeared at auction but did not sell.
VehicleChassisEventHigh BidEst. LowEst. High
1930 Willys-Knight 66B Plaidside Roadster by Griswold0039003292014 Motor City Auction by RM Auctions$85,000$100,000$150,000

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1930 Willys Knight Model 66B

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1930 Willys Knight Model 66B Vehicle Profiles

1930 Willys Knight Model 66B vehicle information
Roadster
Coachwork: Griswold Motor Body Company
1930 Willys Knight Model 66B vehicle information
Roadster
Coachwork: Griswold Motor Body Company
Chassis #: 003900329
Engine #: 51185
1930 Willys Knight Model 66B vehicle information
Roadster
Coachwork: Griswold Motor Body Company
1930 Willys Knight Model 66B vehicle information
Roadster
Coachwork: Griswold Motor Body Company
Chassis #: 66B46319