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The Great Depression was a difficult period of time, especially for the luxury car market. Cadillac's 1933 sales slipped to just 6,736 units, an 84% decline. In 1934, Nicholas Dreystadt was promoted from his position at Cadillac's Clark Avenue plant to General Manager of GM's Cadillac Division. Efficiency of production costs was no higher than GM's lower-priced Chevrolets. Because they still sold for luxury prices, Cadillac became GM's most profitable car per unit.
He was aided by the development of the Monobloc V-8, so named because the head was cast integrally with the block. Cheaper to build, the new engine was more reliable while giving better performance. The engine was so good, that it continued unchanged from its debut in 1936 until 1948. Cadillac closed the $900 gap between the Lasalle and Cadillac's least expensive models with the introduction of the Series 60.
This is an extremely rare Cadillac - it features custom coachwork by a firm that rarely built bodies for Cadillac - Brunn. By the early 1930s, nearly all custom coachwork on the Cadillac chassis came from GM-owned Fleetwood Body.
It was built for Ralph Pulitzer of New York, a member of the Pulitzer newspaper family, which created the famous Pulitzer Prize. The cut-down doors give this car the look of a roadster from an earlier era. It is believed to be the last roadster built on the Cadillac chassis.
The Series 60 was powered by the legendary 346 cubic-inch Cadillac V-8 that developed 130 horsepower.
He was aided by the development of the Monobloc V-8, so named because the head was cast integrally with the block. Cheaper to build, the new engine was more reliable while giving better performance. The engine was so good, that it continued unchanged from its debut in 1936 until 1948. Cadillac closed the $900 gap between the Lasalle and Cadillac's least expensive models with the introduction of the Series 60.
This is an extremely rare Cadillac - it features custom coachwork by a firm that rarely built bodies for Cadillac - Brunn. By the early 1930s, nearly all custom coachwork on the Cadillac chassis came from GM-owned Fleetwood Body.
It was built for Ralph Pulitzer of New York, a member of the Pulitzer newspaper family, which created the famous Pulitzer Prize. The cut-down doors give this car the look of a roadster from an earlier era. It is believed to be the last roadster built on the Cadillac chassis.
The Series 60 was powered by the legendary 346 cubic-inch Cadillac V-8 that developed 130 horsepower.
No auction information available for this vehicle at this time.
1938 Cadillac Series 60 Auction Sales
Recent Sales of the Cadillac Series 60
(Data based on Model Year 1938 sales)
1938 Cadillac Series 60 Convertible Chassis#: 8271962 Sold for USD$99,000 2023 Mecum : Monterey | |
1938 Cadillac Series 65 Sedan Sold for USD$16,500 2020 Mecum : Indy Fall Special | |
1938 CADILLAC LA SALLE SERIES 60 4 DOOR Sold for USD$13,250 2020 McCormick's Auction # 68 | |
1938 Cadillac Series 60 Sedan Chassis#: 8271423 Sold for USD$16,500 2019 Worldwide Auctioneers : The Corpus Christi Old Car Museum Auction | |
1938 Cadillac Series 60 Opera Coupe Sold for USD$39,600 2019 Mecum : Harrisburg | |
1938 CADILLAC SERIES 65 IMPERIAL SEDAN Chassis#: 7271590 Sold for USD$16,500 2018 Barrett-Jackson : Las Vegas | |
1938 Cadillac Series 60 Touring Sedan Sold for USD$14,025 2017 Auctions America : Auburn Fall | |
1938 CADILLAC SERIES 60 Sold for USD$55,000 2017 Leake Auction - Dallas | |
1938 Cadillac Series 60 4 Door Sold for USD$25,300 2017 Russo & Steele : Scottsdale Az | |
1938 Cadillac Series 60 Opera Coupe Chassis#: 8271176 Sold for USD$40,000 2016 Mecum : Monterey | |
1938 CADILLAC FLEETWOOD LIMO Chassis#: 3271357 Sold for USD$38,500 2015 Barrett-Jackson - Scottsdale | |
1938 Cadillac V-8 Convertible Sedan Sold for USD$42,900 2014 Auctions America - Auburn Fall | |
1938 Cadillac Series 65 Imperial Limousine Sold for USD$25,000 2011 Mecum Auctions - Dallas, TX Auction | |
1938 Cadillac Series 61 Sold for USD$24,000 2011 Mecum Auctions - St. Charles, IL Auction | |
1938 Cadillac Fleetwood Sold for USD$23,000 2011 Silver Auction - Carson City | |
1938 Cadillac Series 65 Limousine Sold for USD$16,250 2011 Leake Auction, San Antonio, Texas | |
1938 Cadillac Series 65 Limousine Sold for USD$15,250 2010 Leake Car Auctions - 38th Annual Leake Auto Auction - Market Hall | |
1938 CADILLAC OPERA COUPE Sold for USD$30,000 2010 Silver Auction - Arizona in January | |
1938 CADILLAC FLEETWOOD SALOON Chassis#: 506283884 Sold for USD$28,000 2007 Silver Auction - Hot August Nights | |
1938 Cadillac Model 38-6127 Opera Coupe Chassis#: 8270871 Sold for USD$44,000 2006 RM Auctions at Meadow Brook |
Cadillac Series 60s That Failed To Sell At Auction
1938 Cadillac Series 60's that have appeared at auction but did not sell.
Vehicle | Chassis | Event | High Bid | Est. Low | Est. High |
---|---|---|---|---|---|
1938 Cadillac Series 65 Five-Passenger Sedan | 2016 Auctions America : Auburn Fall | $33,000 | $35,000 | $45,000 | |
1938 CADILLAC SERIES 65 CONVERTIBLE SEDAN | 2014 Mecum Dallas | $65,000 | |||
1938 Cadillac Series 65 Convertible Sedan | 7270907 | 2014 Mecum Monterey | $62,000 | $80,000 | $100,000 |
1938 CADILLAC 60 SERIES | 2014 McCormick's Palm Springs # 56 | $19,000 | |||
1938 Cadillac Fleetwood 605 | 2013 Mecum Auctions Kissimmee, FL Auction | $25,000 | |||
1938 Cadillac Series 65 Limousine | 2011 Leake Car Auctions Oklahoma City, Ok | ||||
1938 Cadillac Series 60 | 2008 Vintage Motor Cars of Meadow Brook | $42,500 | $65,000 | $80,000 |
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1938 Cadillac Series 60
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