CHRYSLER CANADA: JEEP AND RAM BRANDS POST BEST SALES MONTH ON RECORD IN APRIL 2014

May 2, 2014 by Chrysler

◾27,212 vehicles sold; an increase of 6 per cent over April 2013 sales

◾All-time monthly sales records set for Jeep brand, Ram brand, Jeep Wrangler and Ram trucks

◾April sales record set for Chrysler Town & Country

◾Jeep Cherokee posts its best sales month since launch

◾Windsor-built Dodge and Chrysler minivan sales up 14 per cent

◾Best April sales since 1989

May 1, 2014 , Windsor, Ontario - Chrysler Canada today announced its 53rd consecutive month of year-over-year sales growth, representing the longest sales streak in the Company's history. April 2014 sales were 27,212 compared with 25,745 in April 2013, signifying a 6 per cent increase. Chrysler Canada remains the top-selling automotive company in the country in 2014.

'This month's results marked the best April sales on record at Chrysler Canada in the last quarter of a century,' said Dave Buckingham, Chief Operating Officer, Chrysler Canada. 'Leading the pack are our Jeep and Ram products, which continue to resonate extremely well with Canadian consumers who are looking for a combination of style, comfort, performance, fuel economy and value.'

Sales Highlights:

Jeep brand products set an all-time monthly sales record in April 2014, with 6,145 vehicles sold. Those sales represent a 71 per cent increase as compared with the 3,600 units sold in April of 2013. These results were led primarily by Jeep Wrangler, which also set an all-time record with 2,305 units sold, compared with 1,858 in the same month of 2013. The all-new Jeep Cherokee, which was recently awarded a 'Ward's 10-Best Interiors for 2014' designation, continues to raise the bar in the mid-size SUV segment. With 1,701 copies sold in April 2014, Jeep Cherokee saw its best sales month since launch, which resulted in a 20 per cent sales increase compared with March sales of 1,416.

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The Ram Truck brand also set an all-time monthly record in April of 2014 with 8,657 sales, marking the brand's 17th month of consecutive year-over-year sales gains in Canada. The 2014 Ram 1500 was recently named an AUTOMOBILE Magazine all-star for the second year in a row. Offering a choice of engines, including the legendary 5.7L HEMI V8, the award-winning Pentastar V6 or the exclusive 3.0L EcoDiesel V6, Ram 1500 offers the best powertrains in the industry. Looking specifically at Ram 1500 truck sales within the full brand line-up, there were 6,421 sold in April 2014, compared with 6,315 sold in April 2013, representing a 2 per cent increase. This marks an all-time monthly sales record for Ram 1500.

The made-in-Windsor Dodge and Chrysler minivan twins had a great month in April 2014, with sales of 5,988 units combined. This represents a double-digit increase of 14 per cent compared with 5,233 sales in the same month of 2013. Dodge Grand Caravan sold 4,724 units, while Chrysler Town & Country sold 1,264.