The intermediate trim level 'Customline Series' became the 'Custom' series in 1957 and moved further down-market, and becoming Ford's base trim level. They included chrome window moldings, one sun visor, and no horn - there was a horn button. The Custom Series was offered with either a six or eight cylinder engine with the Custom 300 Models being the top of the line trim for the Custom short-wheelbase series.
The car was available as a two- or four-door sedan and a two-door business coupe with seating for three. The pricing ranged from $1880 through $2260. Those figures were adjusted as the years continued. The Custom Series was produced until 1959. For 1960, Ford redesigned their vehicle lineup with the Fairlane moving into the position of the base level trim.By Daniel Vaughan | Dec 2008