1964 Studebaker Avanti R4

Studebaker came into existence in the very early 1800s when they specialized in making wagons for the Union Army during the Civil War. The company later switched over to producing automobiles and by the 1920s had built a reputation for making a fairly good car at a reasonable price. As the 1920s came to a close, the Great Depression, coupled with stiff competition, made business difficult for the....
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The Studebaker marquis had been in the business for over 100 years before the Avanti was debuted. In the mid-1950s the company lacked the economy of scale of the bigger U.S. automakers like General Motors and couldnt compete with their prices. They managed to tread water by producing compact economy Lark models that sold remarkably well for the times until 1961 when their volume fell by more than....
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